To reach out to local news companies and what they want you to pay their advertising department to do an ad I’ve been down that road too another getting anything free out of that
you have to have "news'. What they consider news has always been a mystery to me. Once I wrote a book on how to find a job in our city. They considered that news. I got a ton of TV coverage at no cost to me. But other things I think are important they don't consider news. Think about what you know or what you do that is "news", and if the local news considers it news too, yes, they would love to have your help.
