Steve’s presentation skills are unmatched. He starts talking about the problems and then he explains how his product solves those problems. He doesn’t talk about specs or technical things because most people don’t mind so he tells them how Apple TV can improve their life. Most computer companies still don’t get it.
Steve is a innovative yet marketing genius and reasonable person. Tim Cook is a business genius with profit maximising taking the value of Apple up to a trillion dollars with dirty tactics (e.g. making repairs hard, remove upgrade ability, etc).
I mean with every new product you set the price and standard a lot higher than it should be. Macs and iPhones have gotten a lot cheaper over time while iPads have gotten become a lot more expensive.
They finally got this one right. The best part is if I rent something and love it, I could always buy it on my iTunes server and stream it right back to this. I hate buying a movie on iTunes, hating it, and then getting rid of it. Well done apple.
@WarsOfHell You could use an HDMI to DVI cable, along with the Optical sound for surround sound. Not sure about HDCP, but it isn't mentioned in the specification
Makes complete sense. Streaming is so much more carefree, you can put it on the background 24/7 and it cost the same. You can share one account across family, and never worry your child/sibling buying anything using your account! Like it’s just so much better.
It’s pretty much completely optimized unless they were to go to the FireStick/Chromecast dongle form factor. Not much reason to make changes to it, and saves ‘em on tooling and engineering costs for a device that most people hide in their AV cabinet anyway.
@anasadel - Then you watch your own library? You cant get ANY device which will stream you youtube/itunes/netflix magically faster than your internet connection. You instead would need to use your itunes library of stuff you already downloaded. If you in your beach house and want tv, then get cable or satellite or something. This is for "home" theater I would say
i can't believe that apple used to be this good i mean i hate apple and i always preferred android devices over it but if he was alive i think that would never happen
>> Well "The Apple History Channel" doesn't have one video about mkLinux ??? MkLinux was the first attempt by Apple to support a free and open source software project. The work done with the Mach 3.0 kernel in MkLinux was extremely helpful in bringing up NeXTSTEP on the Mac platform, which would later become OS X. I use Linux Ubuntu OS on my computer ! Android is also Linux based!
In September 2010 and you could watch netflix/youtube from this little box ? no way ! In France most of the internet services providers were struggling with this through android 2years ago and it's worked like sh*t !
2nd gen was a mega hit..because it had a more than enough cpu and extra storage space inside so people could install XBMC media center..I remember used units actually ended up hiking up to 125-140 dollars on eBay
@MattAG02 that's just what the majority of people told steve jobs back in 2001 when he unveil the first ever ipod and call him crazy to enter the music industry.
No Tim Cook actually offers a wider range of Apple products at low and high prices for everyone and each of them offer a premium experience. The prices of current Apple products are justified.
LOL, I'm sorry but it is not cheaper to rent something on the apple tv a couple of times as opposed to buying the blu ray. A 1080p title costs £4.49 to rent usually, thats ridiculous pricing. But the apple tv is still awesome
All HD (when available) Now, if I said that a store was "open 24 hours (except 8pm-6am), 7 days a week (except weekends)", I think everyone would ignore the "open 24 hours, 7 days a week" bit.
Apple Missed, and im sad to say this since im a huge apple fan but this just doesnt cut it..they bring back the 3rd gen Shuffle, a 1.5" ipod nano with touch (i dont see the point), iPod Touch i Like, Apple TV - Failure.
@TheYou0Tuber A) $229 to $99, B) This one is made of cheap plastic, not aluminum (which I'm sure is slightly more expensive to buy and mill), and this one does not have onboard storage like the old one. Harddrives aren't free...
See how relaxed he is, Apple is still the same. They take their time and do the best possible. They listen to customers most of the time. Those are two things others don't do.
The A4 processor was much more powerful than the 1 GHz Intel Pentium M processor in the first Apple TV. It didn't have that much storage because it was made only for streaming.
