Ask an Expert: App Store Optimization Q&A

Подписаться 4,2 тыс.

50% 1

Do you feel like your app or game could be getting more downloads? It probably could if you improve its ASO.
Join Appfigures' resident ASO expert, Ariel, for a live Q&A where Ariel will be answering your questions about App Store Optimization.
Guides:
► Complete ASO Checklist! appfigures.com...
► Using Localizations to unlock more keywords: appfigures.com...
► How to get more ratings: appfigures.com...
► How the algorithm reads your keywords: appfigures.com...
► Designing Screenshots that get more downloads: appfigures.com...
Resources:
► App Teardowns: appfigures.com...
► Start a FREE trial of Appfigures: appfigures.com...
► Get a demo of the platform: fg.rs/getdemo
► Find Ariel on Twitter → / arielmichaeli
#Apple #appstoreoptimization #ASO #mobile

Опубликовано:

18 сен 2024

Ссылка:

Скачать:

Готовим ссылку...

Добавить в:

Мой плейлист

Посмотреть позже

Комментарии : 11

@davidkadlcek4949 7 часов назад

Hey, have you find out if ASA targeting (New users - only) has any impact? Do you use it or you use broad?

@dimitriostragas8007 3 часа назад

How do you rank higher for long tail keyword "games that pay real money" My title and subtitle has other keywords I use. So would I include this in my keywords list like this "games,that,pay,real,money" ?

@AdjustMyCrown 21 час назад

Any 30% code love? Thank you, either way!

@appfigures 14 часов назад

Not this time. We ran a pretty big promotion recently and will be doing another in a few months ;)

@AdjustMyCrown 5 часов назад

@@appfigures Thank you!

@bilck 16 часов назад

Hi Ariel, great presentation! I'm not sure if I got this right but, does using less keywords on the KW field means more weight for those KWs?

@appfigures 14 часов назад

That’s correct. The algorithm has to divide 100% of the weight it can assign to your keywords across them all - the more you have the less weight each gets.

@bilck 5 часов назад

@@appfiguresGreat insight! Guess I'm doing it wrong then, using "filler kws" just to reach 100 characters in some languages. More questions: - Does repeating a KW over multiple languages (in the US) gives that KW more weight? - Any tips for handling KWs on Google Play? Should we repeat important KWs in the title and in the full description with a high %? What's that %, 3, 4 5?

@victorwang9851 День назад

I have few hypercasual games on the Play Store. Recently, expand to iOS as well. I try to do ASO and run few ASA campaigns. They're still unprofitable. I'd like to know your work process to make it profitable.

@appfigures 14 часов назад

This is more than I can answer in a comment but my process would be: 1. Figure out which keywords apply for your users. The easiest way to do that is to take them from competitors and similar apps. 2. Experiment with them through ASO and ASA. Double down on the ones that work, toss the ones that don’t. Rinse and repeat. Two other important areas to constantly improve: 1. Make sure as many downloads as you can turn into a new rating (low DPR). 2. Constantly iterate on when and how you convert a user to reduce your CAC.

@victorwang9851 12 часов назад

@@appfigures Thanks Ariel!