This was super insightful. Utilising both platform and GA4 to the best of their abilities. I'm a new fan but have had so many 'ah-ha' moments across the few videos I've watched. My LTV will be high, haha. Thank you!
Thank you so much for the video! I admire you for taking on this elephant in the room. So we are basically saying that GA4 attribution is the best we have without spending a lot of money trying to figure out a marginally better reporting?
