New Release: "Awareness on Consumerism" 📚
Explore the intricate world of marketing and management with "Awareness on Consumerism." This book dives deep into consumer behavior, education, and law, utilizing a 2X3 factorial design to compare behaviors across different education levels and social settings in both rural and urban areas. It aims to enhance consumer consciousness and is an invaluable resource for academics, students, and readers due to its multidisciplinary approach.
Dr. Suresh Chandra Bohidar, the author, brings a wealth of knowledge and experience to this work. Born in 1961 in the sacred land of Lord Jagannath, Dr. Bohidar comes from a middle-class family with a rich cultural heritage. His father, Mr. Harihar Bohidar, was a prominent figure in Odissi Music and Sanskrit Literature, while his mother, Mrs. Brajeswari, ignited his passion for art, culture, literature, and music. Dr. Bohidar holds a Ph.D. in Management and multiple postgraduate degrees in diverse fields. With over four decades of experience in industry and academia, he now serves as a Senior Global Professor and Director. He lives by the motto, "MUSIC IS MY FOOD OF LOVE
29 сен 2024
