I love Band-Maid's "Start Over" because I'm into great writing, playing and well-constructed songs. But the jewelry store ad MV... not so much. Songs like Daydreaming, Bestie, About Us, Memorable, Anemone, Endless Story, PAGE, Wonderland, Awkward, Start Over, Mirage, At the Drop of a Hat and Smile can help them more than most of their catalog to become more approachable and widely accepted by the general public. However, I'm afraid the kind of songs I love from Band-Maid, The Warning, Lovebites, and Jinjer will remain a tiny, tiny niche like a sea slug in the ocean of teaming pop life. BTW - Start Over sounded awesome in their online live OOJ Concert. And it gets great fan reaction as seen here in Amsterdam: ru-vid.com/video/%D0%B2%D0%B8%D0%B4%D0%B5%D0%BE-AGyWuUm0SIA.html (Fanvid thanks to Vladimir Chupin) Thx, Sid!