Blues CEO, Garry Cook, outlines his vision for the Club 

I've received more public communication with the owners of Birmingham City in the past 22 days than i have in the last 14 years. What a time to be a Birmingham City supporter. The future is bright

"This club was Trevor's and Trevor was ours" - proper choked me up that did, beautiful words ❤

A statue of Trevor Francis is the thing he deserves. The best player to ever put on a Birmingham city jersey. Legend of the club & will never be forgotten. KRO 🔵

Lump in my throat listening to this.💙🙏

Great to see after all Blues have been through over the years. Best of luck for the season from an Exeter fan.

Proud American Bluenose here can’t wait for Saturday KRO 💙

God bless you sir thanks for helping the Blues. KRO

Proud to be a Birmingham City FC supporter ❤

Genuinely brings tears to my eyes hearing all this and seeing this change, have a great weekend bluenoses 💙

2 days in a row, I've woken up to positive news coming out of the blues. ❤

I dont care where we finish this season the investment behind the scenes and infrastructure improvements is massive for Blues. Come blues within 2 or 3 years i dont think our club will be reqonised from where we are now. Its a upward project and its happening 💙

Love this guy. Being a bluenose as well he knows what it takes and he understands the fans feelings

Wagner , cook , powell , undefeated , nike , brady , stadium improvement unbelievable

The foundations are being built, and the performances will follow. This is for all the Blues faithful who are no longer with us, but who stuck with the team at the worst of times. Future looks bright. Future is Blue. KRO.

This guy took Citeh to new heights when the Sheikhs came in. I hope that in time, we can reach new heights that we have never seen before, especially as he is a die-hard Bluenose himself. The dream team really is truly being formed under this new ownership. What a time to be alive! Such a shame Trevor Francis could not see this moment, but you would only hope that before he passed that he heard the news about Tom Brady beforehand. R.I.P.

Great listening, still pinching myself. Just a few months ago we could only of dreamt of times like this yet here we are looking at our great club rising once again. It's unbelievable to see the changes and differences they have made in such a short amount of time. It's not just Tom, Garry it's everyone connected with the club, they have all done a fantastic job. KRO UTB

WOW 🎉 simply outstanding interview. Pride and optimism is back at our beloved club ❤! These wonderful new owners etc have brought us back from the darkest days ..KRO from Brazil 🇧🇷

Excellent words, and the tone is bang in line with how so many fans have been made to feel these last 10-11 years. Like myself, many fans chose to stay away in protest and the last owners, and didn't buy any merchandise either in a bid to force the owners to sell. Whether that made a difference or not we may never know, but now here we are, and it already feels like dreamland. Owners that are present, that want and encourage an open dialogue with the fanbase. and look at the response already, tickets sales back on the rise, shirts selling out quicker than anyone thought. Back in 1995, Blues took over 50k fans to Wembley to what was then The Auto Windscreens Final. A (then) third tier team with that many fans (and it could have been more) shows the size of the fanbase that is out there to tap into. After years of false dawns, broken promises, and criminal ownership, this finally feels like Blues may actually be starting to realise their potential. Keep Right On.

It all feels like a mad dream 😵‍💫

Thanks Garry. Loved the articulation of your words. As you probably know we’ve not been used to that. KRO

Loved how is was positive from the out! He could have gone on about how bad previous left us etc etc but no... nothing but positive. Brilliant 👏👏

Come on Bluenose’s, you heard it here. Let’s get bums on seats. Don’t miss the boat. We are on a massive journey. A lot of fans have said that they will come back when we get rid of the old owners.. prove it get down to st Andrew’s and be a part of this togetherness…..Kro

I tried to buy 4 tickets for Blues against Leeds and they had practically gone and also just about got tickets for Plymouth . My point is that the fans are tuned in with the owners comments so it's onwards and upwards

Welcome, Welcome ,Thank you, Thank you , Gary we are with you every step of the way ,its a long long road there’ll be joys and sorrows too KRO 👍👏👏👏

Everything I have heard from Cook, Wagner, Brady are all fantastic and they make me feel we are in very safe hands and they are imputing an ambition which is creating excitement but further most, we believe it this time! I for one am very excited and hope we fill the ground a lot to show what we as the fans bring and show our commitment too 🔵🔵 💪💪

Sounds incredible can’t wait to see how it plays out for us. But must say Gary pop a couple of new microphones 🎤 down on that shopping list 😂 very quiet audio KRO!!!!

This guy gets it

It’s amazing what a bit of hope can do to a football club. So much feel good factor going into this new season. KRO!

Onwards and upwards, what a refreshing change from the last decade. I’m in👍

How good was that to hear !

Hot Water! Pack it up, leagues ours.

Love this. Brilliant words.

The club has always been a family orientated culture but only really with players and coaching staff, never to higher ups (at least for the past 10years). This time it feels like a close collaboration through the whole club pyramid, owners, board members, staff and players

How on earth have we landed with such wonderful minded wealthy owners who have done so much in a few weeks. It still seems sureal to hear our ceo talk like he talks.

Everything that’s happening is exciting but I don’t think a lot of people realise how important it is to have this guy as CEO he is the best there is and makes this all a reality cannot wait till Swansea away and then the first home game thanks to all of these people for hopefully giving us our club back

We are putting in strong foundations for a successful future. This guys is world class, the owners are the best at what they do, nothing happens over night but if we can keep improving on and off the pitch the future is both bright and secure for us. I’m so happy, happier than I’ve been for a long time with this club as I feel the club and the fans are all pulling in the same direction…

Wow we have waited so many years to hear such positivity and I get the impression that it’s not going to be just words they are going to try their very best to make it happen. The future is looking bright our city will be blue. KRO

Absolutely insane to think that we used to have no hot water and then some passion and genuine care later and we have hot water. Illuminates how much of a state we were in

Its wonderful to have positive things at last. And people like Tom Brady are a genius move, he is one of the biggest stars in America and will surley open up a market. Young blood in the club not expensive older has beens. It is such a different path lets see if it works. Great interview and KRO boys!

Fantastic words I do believe he was the best player to put on the royal blue, I watched him through all his blues playing days and many away trips with my uncles and my late Brother, when Trevor played in the reserves getting his fitness back from injury, I know for a fact quite a few Villa fans used to go to the games just to watch the man, he was well respected back in the day, sad he is no longer with us. God bless Trevor.

Things just get better n better KRO

Love you already!!! Patience is key, if fans understand this we Will be massive. KRO 👊

👏🏽👏🏽👏🏽👏🏽👏🏽👏🏽👏🏽 Great interview ,KRO 🔵💙

Great words. Realises the fan base! Generational !! Has acted on the need already with stadium issues, and understands "fan experience". Will ensure no more point deduction issues if they stick to basics. hard first two games... they need a strong start to help... The fans will be passionate ... we have been there for years... patience is part of being a Bluenose

Obviously he is an astute businessman and great speaker. Excited to have Gary heading up as a Brummie and Bluenose. Looking forward to his and our journey together. KRO

Incredibly Grateful we have these Americans instead of Bassini or the chancers that were Lopez and Richardson. Kro 🔵

Wow, thank you all the new guys now in charge. Such a welcome change of attitude throughout the club that gives us fans real hope for the future and a real excitement at where the club can go over the next few years.

Absolutely amazing , still think we need to strengthen the squad in some areas , dont need another relegation battle because what goes on on the football pitch dictates everything , John Eustace is going to be under big pressure to ensure this doesnt happen KRO

If and when we do move to a new stadium the main road into the ground should be named "The Trevor Francis Way" with a statue at the end just outside the ground.

Some real big hitters involved with our club now The mens and the womens teams

Being a blue nose, you are always sceptical of new ideas and new owners, it’s just our nature. But, listening to this man, he does fill you with optimism, and a sense of what he wants to do with our club. The words to Keep Right On, have those three words, ‘joys and sorrows’… perhaps future generations of bluenose’s will experience lots of joys in the future. Because, if this man’s vision works and I sincerely hope it does. Then the future is bright, the future is blue and perhaps the end of the road will be a joyful one. KRO.

Amazing, waited years for this kind of thing to happen to our Blues. Hard to imagine how Mr cook felt being a Bluenose and watching the club nosedive like it was doing. Well now we can put all that behind us, not forget because the struggle and tribulations have defined us but to realise ok we’ve been down but now is the time to be better and to rise like never before KRO

An erudite, well measured and honest interview. For the first time in a decade I actually believe the message coming out of St.Andrew’s. Actions speak volumes and the new regime have already demonstrated their positive strategy in a remarkably short time at the helm. It’s great to see one of our own pulling the strings too, more power to your elbow Mr Cook. Good luck to everyone involved with our club and here’s looking to a very bright future, God only knows we have been so patient perhaps now our patience will be rewarded. KRO together 👍🏻

Its still surreal to have all these amazing people involved with our club, I didnt know much about mr cook until now but I can tell from this interview he is the real deal along with the fact he is clearly a passionate bluenose im in heaven but we need to give them patience, they are doing everything we ask but we wont be promoted overnight.

Well said that man. Exciting times ahead, which has been a dream for such a long time. There's never been a more appropriate time when the words of KRO ring so true.

We used to joke that you needed a medical certificate from GP if you were going to buy a season ticket - not anymore!! I am sure we will struggle at start of season in terms of results but looking forward to the team ethics. Waiting for stadium to re open fully before renewing my season ticket but will try to buy tickets for games. Have supported BCFC for over 55 years so looking forward to some(more) good times! KRO

A statue for trevor fancis and st andrews to be packed and rocking again. My prediction back in the premier league 2025 🙏💙 KRO

Good luck to everyone at the club. Let’s get this great club back where it belongs.. KRO

Really professional outlook now. This season on the pitch may still be tough but meanwhile off the field the hard working owners will continue to improve our club. World class ? Unbelievable

Wish my grandad was still around to see this KRO💙

Can't believe this is happening all the years of hoping someone would invest properly in the club, heartache of seeing relegation struggles time after time and now all this to look forward too... I never thought it would happen in my lifetime!🙂KRO..

The blue machine awakens, come on you blues boys, thank you to everyone that made this happen

We've finally got rid of the Clowns and now the Ring Masters are back in charge, Garry Cook, Top Man, KRO !!!!!

I’d be more than happy for them to rename the tilton the Trevor Francis stand

This is just music 🎶 to my ears 💙🤍

What a guy talks so much sense we as fans must fill our great stadium st andrews we are no longer a laughing stock of every other club in the country we are birmingham city proud and ready to go lets get this party started i love birmingham city in my blood forever lets get st andrews rocking and say a big big thank to our new owners

All sounding good 👍🏻 kro

What a bloke

TREVOR FRANCIS, WAS MY ALL TIME HERO. IT'S LIKE LOSING ONE OF THE FAMILY RIP TREV, THANKS FOR THE MEMORIES

Yes my man spot on!! Nices man KRO...😢

Proud to be a Bluenose again, thank you to everyone involved in the take over for giving us our Blues Back! Now lets kick on this season, let's do it for Trevor 🌎⚽🔵💙🏴󠁧󠁢󠁥󠁮󠁧󠁿🏴󠁧󠁢󠁳󠁣󠁴󠁿 Keep Right on!

Re-name the main stand as the Trevor francis stand. That would be a nice tribute to our trev. Kro

Love these owners ❤

Another professional, honest and forward thinking message from the new Blues team. All correspondence is sent with a touch of class but also with simplicity and clarity. We must be patient, but I’m very positive about what us fans have seen so far. KRO RIP Trevor 💙💙💙

Everybody should also take a listen of ‘The Athletic Football Podcast’ with Garry Cook as guest. Skip to about 15 minutes and just listen.

KRO Gary!

We have lost at least 2 generations of supporters . When liverpool is officially the best supported club in the west midlands , something has gone wrong ....thats true by the way . First job is to get our base back again , and fill the stadium every home game . Demand needs to outweigh supply , then we can build . What is being done now , should have been done 50 years ago ....72 - 73 we were on the road to being a big club ...Francis, Latchford and hatton , 4th biggest crowds in the old 1st division , and it faded away. Its not too late , and again, we could be a big club ...a blue collar club , big fan base , and most of all , birminghams team . Now the media in birmingham , who only love another ( you know who they are ) , will now start falling over themselves , and pretending that they loved us all along .

Well said

Main stand should be named the Trevor Francis stand

A flat cap on everyones seat first game of the season👀 would be a class touch and a sight to see. Small heath alliance Peaky blinder army💙💙

Lound and clear lads

C'mon the Blues , i feel the start of something special . .been a long time since i had a good feeling about the club, i'll be back at Stan drews for sure next season - wasnt putting any money into the club with the last few sets of owners, but i like what i see the past few weeks. . KRO SOTV

Ex man city ceo so say no more listen lets be real i dont see promotion but i see massife change and improvments and each year we will be stronger what a time to be a blue i wish my old man could see this day but im sure hes up there smiling

Let’s hope we can go forward even slowly but make it forward that would make me happy KRO . Agree to a statue

What a bloke meet him in the local pub and in the blues shop

We are salavting, so exciting, Stan's will be rocking, the infostructure so desperately missing for far to long is being implemented, no doubt we will have a good crack at trying for the play offs, KRO

A little bit harder for me to get there now I live in Kent , but I will go now there is hope again!

💙

Great interview skies the limit.

Extremely quiet audio!

Watched this a few times now and each it’s a breath of fresh air listening to his words, but has anyone else noticed how he has no words for John eustace and his team? He name drops Craig gardener, hope Powell and Darren carter, but nothing on JE…

The fact our ceo is a blues fan himself shows that these new owners have seen what faceless ownership has done to our fans, an by god are they smashing it already

KRO 💙💙💙💙💙💙✊✊✊✊✊✊✊✊

We're Birmingham City and all this communication and upbeat is a great start but let's not get ahead of ourselves with the squad we've got I'll ge happy with a proper mid table position - last year before the world cup break we were pushing for top six - a strong mid table get the profit and sustainability right and a proper push 2024 / 2025 - I however do feel they will want their own manager their choice and even the last words from cook said patience - im looking forward to see this season and there can't be any excuses for the Blues fans not to go down st Andrew's this sesaon unleas based on the expense - new owners no faceless Chinese or whoever KRO and SOTV (who are still owned by 2 of the richest people in the world which us never ever mentioned bu any media outlet

Get some vending machines in the home end - cuts down queues for hot food for those that only want a chocolate bar etc

Look if Bournemouth Crystal Palace can sustain premiership football then your telling me Birmingham can't now sustain 2 top Premier sides? They haven't because they have been run by jerks previously. Time is right.

💙KRO

We could name our new stadium, 'The Trevor Francis stadium'. With a statue of TF outside

A statue of TF or name the main stand after him

TRUST THE PLAN