I just love how hard they went on the anination. It's nice to see they care about making a quality show, despite the target audience being very young. They could easily just crap out child hypnotizing song after song, slowly driving parents into insanity like other shows that get too much undeserved merchandise. And don't even get me started on Paw Patrol. Every single time I'm hunting for Bluey merch, it's an absolute guarantee that I'll find the Paw Patrol version of exactly what i was looking for without a shread of Bluey in sight.
