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Branding And Filmmaking: What Filmmakers Should Know About Marketing - Ben Medina 

Film Courage
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In this Film Courage video interview, ECCO movie filmmaker Ben Medina on Branding And Filmmaking: What Filmmakers Should Know About Marketing.
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#marketing #advertising #filmmaking

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24 апр 2020

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Комментарии : 35   
@inheritedkingdomenterprise7581
@inheritedkingdomenterprise7581 4 года назад
He has a point, you have to think about your audience. It's like writing a book; you must think about your reader in the writing process. How does it connect? Is it relatable? Is it entertaining, etc? A celebrity can't be a celebrity without fans. I believe branding yourself is crucial in anything you do to get people involved with your vision and or product.
@ravencarter9130
@ravencarter9130 3 года назад
Excellent and helpful video. I loved his clear message about a hobby vs. a profession. Professionals understand that film is still a marketplace and they should understand how to function well within it!
@BlackCatFilmProductions
@BlackCatFilmProductions 4 года назад
Awesome video. Keep up the good work here!
@RatherOtherGuys
@RatherOtherGuys 4 года назад
Information of this kind is really helpful to us aspiring filmmakers. As we are also making short films via a smartphone only so good to know about what to do next.
@MANINTHEARENAFILMS
@MANINTHEARENAFILMS 3 года назад
I hear you on that! The current times have made it challenging for artists to find the best way to promote their work. We just uploaded a new trailer for our piece. Check it out: ru-vid.com/video/%D0%B2%D0%B8%D0%B4%D0%B5%D0%BE-GxB9zhQuNQo.html
@blainemarcano
@blainemarcano Год назад
Wow. This was so revelatory.
@domenico9992
@domenico9992 4 года назад
I have a different point of view. The logic of the industry is profit driven. Most of the times great concepts and ideas do not fit into the profit logic. I think the right value should be assigned to works outside the industry.
@rebeccanascimento8234
@rebeccanascimento8234 3 года назад
it depends. For the whole industry to work at all money is necessary and thats only achieved when enough people have seen it and payed for it. There are great filmmakers inside and outside the industry, the logic of the industry its not just profit driven, is quality seeking too because people wont pay whant utter shit. They both need each other, so instead of demonizing it why not find a way to make the industry better.
@TheVeganButcher
@TheVeganButcher 2 года назад
You can't make a movie without money so any movie need to fit into the profit logic. Some conceptual movies has this profit goal harder but you have to figure it out, there's always a way to sell or market a weird product/movie
@RWClips
@RWClips 6 месяцев назад
Awesome explanation!
@filmcourage
@filmcourage 4 года назад
Do you think a filmmaker should have their own brand?
@cam35mm
@cam35mm 4 года назад
I think style and brand are synonymous. With a person like Ben, coming from the ad world, he would tend to use the word brand instead of style. And vice versa for people who came from film school or worked their way up through the film business side. So the answer is yes. Also, I do agree one should know their demographic before starting a project.
@amonifinau4048
@amonifinau4048 3 года назад
Thanks!
@aaronlyatuu1231
@aaronlyatuu1231 4 года назад
Good stuff 👏🏽
@NIKONGUY1960
@NIKONGUY1960 3 года назад
Roger Deakins is a brand and he and his wife market accordingly, IMHO. Our work is our calling card, I reckon, and it represents our brand, I suppose.
@commercialand
@commercialand 6 месяцев назад
So how do we go about marketing our screenplays ?
@SteadiRed
@SteadiRed 4 года назад
👍
@nathanericschwabenland88888
@nathanericschwabenland88888 2 года назад
It’s my one thing I am good at so far in my thirties
@nathanericschwabenland88888
@nathanericschwabenland88888 2 года назад
I might expand to television production
@nathanericschwabenland88888
@nathanericschwabenland88888 2 года назад
As well as video games industry
@nathanericschwabenland88888
@nathanericschwabenland88888 2 года назад
Correction I might go to the television industry in the 2040s to be precise similarly how television got their start in the 1940s ad
@nathanericschwabenland88888
@nathanericschwabenland88888 2 года назад
I will market my films to teenagers one of these days at first I think
@nathanericschwabenland88888
@nathanericschwabenland88888 2 года назад
In these days I can only write an eight minute long movie so wait until next decade….
@convolution223
@convolution223 4 года назад
very much a leading question there.
@karimali2034
@karimali2034 3 года назад
0:53 What's wrong with it?
@bailujen8052
@bailujen8052 Год назад
Disney Strange world is marketed towards LGBT
@513Hulk
@513Hulk 4 года назад
No no no. I promise.
@PHlophe
@PHlophe 4 года назад
henry y ?
@nokites
@nokites 3 месяца назад
This guy just got away with saying a whole lotta nothin.
@grittyinnovations1428
@grittyinnovations1428 Год назад
this guy is might have good info but his delivery isn't engaging . How are you going to speak to filmmakers about marketing but you're not even marketing yourself right.
@user-xy9ky2yf5f
@user-xy9ky2yf5f 4 месяца назад
Disney Strange world is marketed towards LGBT
@user-ef4yj5cu5s
@user-ef4yj5cu5s 4 месяца назад
Disney Strange world is marketed towards LGBT
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