Key Takeaways:
Verity's transition from running a successful PR agency to co-founding a brewery reflects a fearless leap into a new entrepreneurial challenge.
Launching a business at the start of the pandemic required innovative approaches, such as engaging the community early through social media and pre-launch sales.
There is a strong emphasis on breaking down gender stereotypes in the beer industry and making the brewery experience more welcoming to women.
Verity highlights the community-driven and collaborative nature of the craft beer industry, including partnerships and supporting charitable causes.
The conversation reveals a contemplation of cautious growth for the brewery, weighing the importance of maintaining the brand’s unique ethos against expansion opportunities.
Notable Quotes:
"I just don't want a life that I'm unfulfilled with, so I do always strive to go for more."
"Why not join together; there's space for everyone. Well, I've literally never known anything so friendly and wonderful."
"It all kind of lined up together in those two months that he had off."
"Talking about a woman's role in the beer industry in more of a positive way than a negative and flipping it."
"Everyone drinks beer. No one's going to drink one brand."
check out amity www.amitybrew.co/
shop she who dares wins merch www.shewhodareswins.com and use the code POD10 for 10% off your hoodies and tees.
21 окт 2024