In order for you Showit website template to do well IT HAS TO HAVE a strong brand identity. In this episode, we do a deep dive on the process of crafting a brand that matches the user persona we've developed from our last episode.
A brand is much more than fonts, logos, colors, etc. BUT, those things are still important AND you've got to be really intentional when selecting them for your template.
We'll go over EVERYTHING from what to consider when developing a brand to how I map out each element.
It's a fun one so strap in!
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00:57 Interview with Derek Kempf
07:40 Defining what our website needs
08:10 Finding branding inspiration
10:56 Creating a figma board to house your branding ideas
11:51 Working out typography for your new template
17:22 Developing a color palette for your website
22:35 Finding images for your website template
27:41 Creating graphic elements for your website
30:28 Mocking up a hero for the website template
31:55 Getting feedback on the design and branding
35:05 Wrapping up
1 май 2024
