When considering advertising channels like Amazon Ads versus others such as Google Ads, Facebook Ads, or TikTok Ads for promoting a service, what factors should be weighed to make the most effective choice?
So for FB, Tiktok, Insta, number one thing is creative, that's 70% of the game and then you have your audience selection that's 30%. On google search and shopping ads, it's 50/50 between keywords and description/title