Confessions of a Copywriter 

"I'm asking for snitches" hahahaha

Thought that was dan bilzerian

"I run a successful business in the business of success." Fake gurus' business is nearly a palindrome lol

I did door to door sales very briefly. On my first day I carpooled with two guys who were supposed to show me the ropes. The guy driving unironically played audio of a speech from Wolf of Wallstreet to motivate us. After that he played Gordon Gecko's greed is good speech followed by Alec Baldwin's speech at the beginning of Glengarry Glen Ross. It was obvious that he completely missed the point of what these scenes were meant to express. His misreading of them was cartoonishly absurd, yet it emboldened his #grinding mentality.

Me: Can we get Dan Bilzerian? Mom: We got Dan Bilzerian at home Dan Bilzerian at Home:

That sleepy pup in the background though

Why is it whenever i hear word copywriter my brain processes Dan Lok

This guy must be legit because he can't even afford a good microphone

I love how the ad breaks are literally affiliate marketing scam videos 😆. I also enjoyed Dan Bilzerians nicer brother.

This guy is very aware of the toxic ideology in these self-help circles. Almost everything he says makes me feel relieved that someone else is aware of that as well.

Former blogger here - I worked for one company. That ran about 15 blogs. We published 20 - 50 pieces of content a day. 8 different writers with backstories - Instagrams - Facebook's. It was all me. I even posted comments having conversations with my self as the different writers / random readers .... All bullshit.... 30% of the interactions on FB /comments on the blogs were real people .... The rest were me and my coworkers.

Yeah yeah yeah, he looks like Dan and yeah he has a great friggin beard, but is no one gonna talk about that marvelous dog? Homie is chillin like the goodest of all boys in the back

Clicked for the Dan Bilzerian, stayed for the coffeezilla

Please do more with this copywriter. I actually learned a good deal about the craft

As a direct response copywriter, this guy’s claims are true. There are a lot of unethical copywriters who are desperate for money.

“They got kicked off of Google, Facebook Amazon and try to get back in the game. Man you got kicked off the whole internet practically” LMAO Dan Bilzerian is really exposing the industry 😅😂

A big timer guru actually admitted to the fraud in this industry! I was on a "training" a while back with a guru. This was about 4 years ago. And the guy was teaching people to build a list and send them offers from click bank. He was talking about the weight-loss niche and someone asked about the list drying out after one purchase since these people would've gotten their solution and he literally admitted in explicit words, that these offers don't work so they'll always be looking for the next things. These people will push out shitty products, preying on people's insecurities just for commissions. Ethics are the last concern for these shit heads.

Wow. What is amazing that those people stand up and have a platform to speak out. I get it that I can be very hard because of the income. Coffee you are building a unique front line to the bullshit we see in this world. And not only in sales but in the overall state of human greed I notice every day. Very grateful for your content.

very good interview. copywriting is the core of marketing, its like formulating an algorithm for the triggers for people; 'how do we get more people to spend money'. i equate it to the same thing that the highest paid 'algorithm-programming' people at google/facebook/tiktok do, which is essentially figure out 'how do we get people to spend more time'. Its a power. And as all power, its a double-edged sword.

Shit, I can’t be the only one who thought this was Dan Bilzerian... 😂

I’d like to take a moment to honor Sgt. Kyle Cooper for his unparalleled service to his men and his country....

I’m a Copywriter, and unfortunately this is VERY true. Today we have a lot of fake gurus in this industry. We have A LOT of unethical copywriters.

DAN LOK FORMULA, I tried this I tried that until I discover high income skill? I DISCOVER WHAT?? HIGH INCOME SKILSS!’

Man, I'm a Copywriter. Some of my colleagues work on very suspicious offers. Especially medical, finance, coaching

Before watching this. I think copywriting seems like a fun profession. And a good job to obtain Edit: now seems like a waste of time

ugh. my parents have fallen for sooo many of these . they are way into holistic medicine because of shit like this. its also the reason ive never been to a hospital in my life even though ive broken my arm and split my knee to the bone twice. belief are a hell of a drug

I've been a copywriter for 13 years and I have never worked for a company that did not vet my copy through a legal team that made me back up every claim, source, quote and statistic. I imagine there are some real crackerjack operations out there but don't let this video make you think we're all con artists...

These copywriters are better at making stories than hollywood..

Love the warnings about the smarmy, scammy companies - so helpful and saved me probably thousands of dollars. Thank you! On behalf of my husband and 4 young kids. I was on the cusp of falling into a couple of these traps. Could you please do an episode on legitimate, ethical Cooywriting practices and resources we can learn from or go to that won't suck us down a rabbit hole? I have a legitimate academic writing background and got additional training for grant writing, specifically, when I worked for a legitimate non-profit. There are great organizations with ethical standards in that space that help protect organizations, foundations, and writers. But there are none or they are hard to distinguish in the Copywriting space. Especially now with content becoming the monolith... There are books by marketers etc. that are worth the $12 or audible credit you might spend on them - times 10. Can you highlight to good guys in an episode so we know which one's we can trust? Kudos to this work you do as scams are getting soooooooo common online. I'm grateful for it. Thank you. May this channel meet much more success.

That dog was tired.

You should react to the Kumare documentary(about a guy trying to fake being a guru with the intent of revealing what he did to his followers to teach about cults forming).

Looks like Dan Bilzerian and John Crestani merged into one person

whats with gigachad stephen crowder?

I’m a professional copywriter. And it fucking pisses me off, how these gurus and BS artist have trashed my professions image. But let me reassure you. Us real marketers and copywriters, despise these guys too.

YESSSSSSSSS !! Omg someone comes out and tells about the story telling !!! Soon as he said Heros Journey story telling... Boy oh boy I could tell you all about that... And all the other b.s that manipulates people into thinking the story is true !! WAKE UP 👏🏼👏🏼👏🏼 Awesome vid, thank you for spreading the message!! Wondering if I should contact you 🤔 This channel deserves a Netflix series 🤙🏼

Damn not only is the dude exposing the scams but he's looking handsome doing it! i truly mean it, that's one dashing dude.

This guy looks like Popeyes archenemy. BLUTO!!

Fun fact about stretch claims and ethical statistics. You know the shower conditioners that say "now with 87% healthier hair after 3 weeks" or whatever? They're definitely implying that their conditioner is 87% better than the competition, but if you read the asterisk, those numbers are usually from an in house lab and are comparing that company's shampoo, conditioner, and deep conditioning treatment to just using shampoo by itself. So. Yah. Your hair's gonna be healthier if you condition it. Thanks.

Just like there are good and bad doctors and good and bad people there are unethical and ethical copywriters... this is a one-sided biased, unfair viewpoint for those doing it ethically (and there's a LOT more ethical than non-ethical)....

As a copywriter who actually works in this industry, of course there will always be those that just say whatever to make sales... But if you conduct business that way, eventually you will get shut down for it. Real companies out there have legal teams that go through and make sure everything is ethical and true. There are a lot of great companies out there that do it the right way. Don't just fall for the fact that everything is a scam or everyone in marketing is liars.

I thought Dan Bilzerian came to talk to Coffeezilla

dan bilzerian came out as a copywriter? I knew he was fake!

When you train to become a writer for Agora, they actually have a physical doll you receive called 'Grandpa Kurt', who is their exact customer avatar. Youre ALWAYS writing to grandpa Kurt.

What a good looking guy. His beard is God-like lol 😆

Copywriting masterminds are the worst. Been interested on this skill so I enrolled to this one course. I didn't vibe with the members well because I don't like how you're almost like worshipping the guru. I requested a refund and this guru gaslighted/shamed me to the group of course I got all the hate from this members. Lol it's traumatizing it's like a cult. 🤮🤢

This man is dropping names and brought the receipts. I love it.

This was a magnetic interview. Man, I don't typically watch interviews like these but this was impossible to turn away from! Great interviewer AND interviewee! I had no clue how much self-deception is happening that maybe some of these guys are even aware off. Everything becomes statistics. What an enlightening discussion.

The sweet sleepy dog in the back has seen and heard it all.

1.7 Million is what a preacher and his wife got off a neighbor of my Mother in Cocoa Beach. She was 88 when she was dropped off at a County Nursing home with $27 in her purse and a savings account book that her social security check of $910 was deposited into. The balance of that account was less than $200.

This guy is like the ethical Dan Bilzarian.

This guy NEEDS an episode on Joe Rogan

I never really comment on YT videos, but I had to comment on this one. Everything is so spot on! Everything from the forced positivity to the scammers being scammed themselves and actually falling for their own bullshit. I've seen the vicious and addictive cycle in people I know. I was in it for a few months but realised what was happening so I stepped away and opted for a slow organic blog where I just write about whatever I want. I wish everyone could watch this video - the cult is growing and it's sad seeing these people get sucked in and suck others in. The Napoleon Hill thing is spot on too. Such a conman.

I feel bad for Dan B.. I take it back. No sympathy for FAKE gurus/scammers

Thank you for letting him talk... Good interviewing skills!

Dan bilzerian, is that you?

I've decided that you are a genuine light in the darkness. You keep going so good on you. Keep it up.

Let me make a confession too ! I joined Dan Lok copywriting course called " High Income Copywriters" and half way through I saw these kind of stuff. They trying to make look like you get a skill, but then you basically learn to write these long "Sales Letters" that I always hated to read because I saw the deception in them. So no way I was going to hate myself now. I finished the course but never pursued that "Skill" any further.

Ads for fake gurus keep popping up while watching this - hilarious

As long as the ad-copy is honest, there's nothing wrong with copy writing. Based off this interview, it seems like the guy (who is super knowledgeable) worked in certain industries that are rife for hype.

I paid £2500 for a copyrighting course by John Carlton. It arrived in a box with CD's, and bounded books. This was back in 2010. I've still got it and I use it at times. I'm not sure if I got scammed. It's a lot of money, but I found the content useful and I'm not sure I would have learned that elsewhere. Here's the truth about marketing though: if you want to make a lot of money you leave your morals at the door. What's are others opinions on John Carlton?

DR has had that unethical side for decades. Like, 50 years or more. It’s just easier to spot now, because it’s all online rather than direct mail.

I subbed last night and have viewed 20 vids since based on recommendations. Does getting a new sub get you a solid spike?

This was really eye-opening, especially the way he said they pile on claims, so something that isn't true becomes credible... I don't think of myself as being gullible, but that tactic in the right context could maybe get me! (like coming from a brand I already trust). It's crazy how you can influence people just with rhetoric. Thank you, aside from the fake guru sphere, this is quite a good reminder to be critical with regular ads

Great interview! Never been this early before. I totally believe that the lower-mid levels that peddle are themselves fooled by the higher ups, just like MLM. Very sad and gross.

Dan Bilzerian is a copywriter?

This is marketing 101 , evolved in the mass market media information age. You dont have to knock on anyone's door anymore. You will reach them directly through internet, with any stupid pitch.

Fantastic interview! Really insightful ! I know I am not “dumb enough “ to fall for these scams! ( says everyone who ever willingly paid money to learn how to get rich quick or who now knows the true doctor’s secret of long life and vitality! )

This guy still got a lot of things wrong about copywriting. There’s genuine copy then there’s fake copy.

“Are people just wanting a dad, or what?!” Another great interview!

I imagine him just walking through all the empty piss stalls "YOU COULD BE FAMOUS"

Hi Coffee can you please do a video on Napoleon Hill please? I have been reading some of his books and like so many has held him as a mentor. I was very shocked to hear someone call him the Godfather of Contrepreneurs, it was quite disturbing, now in this comment section someone called him a conman! There are things I obviously don't know, I need to know the truth. Please help.

“Are people just wanting a dad, or what?” Poignant question, if you look at Jordan Peterson's success I think we can conclude that the answer is a resounding yes. He said it himself, nobody was selling responsibility. It was also interesting to see as a fan of his older psychology and bible lecture series how he seemingly inadvertently morphed into a self-help guru due to his popularity. This part of him I greatly dislike. Due to his profound influence over impressionable people he basically developed a cult of personality, intentionally or not.

It’s funny that they revere Ayn Rand, because she would most definitely despise them.

Nice to see Dan Bilzerian got an honest job.

There is no way I would walk up to this guy in a bathroom stall. Did Clint not see how big and jacked this guy is??!? Also me: Jim's dog is so cute in the background.

Dan bilzerian twin brother wtf! 🤣 Thought it was him now after being broke 🤣

Really wanted to pet the dog 🐕.

Headline: Confessions of a Copywriter Content: Copywriting is a scam. *Video gets interrupted with ads written by copywriters."

22:50 , lol, imagine going to the bathroom and suddenly a fake guru pops up from the toilet to tell you, "you can be famous!"

This guy will make a great Santa Claus 🎅 in 20 years.

Thank you. I asked for a video like this. I actually found a website that "teaches" you how to do unethical sales, copywriting and marketing, lol. Go figure, at least they were "honest" about how they got rich and not fake gurus

I saw an ad about a domestic violence victim who ran away from her abusive spouse had to work two jobs to sustain herself. And even though she was living paycheck to paycheck she decided to help a homeless man. The guy told her the universe was going to return the favor to her. After that she found a bracelet and became rich, then she lost the bracelet and she became poor, then her friend found the bracelet and she became rich. I watch the whole damn thing lol

Rivers of B.S. Also, have to say this, ashwagandha was a remarkably bad example, as there is a lot of data(on humans) to support its efficacy. The scam is that if you just buy the herb, it's relatively inexpensive, when Onnit formulates it into a prop blend, then packages it in an ominous black geltab and calls it "Total Wreckage" it costs $89.99 and you have no idea how much is in it

I really thought it was Dan Bilzerian at the first glance

So early, no ones watched the entire thing yet

This is too amazing - right before this video, I got an ad about a course teaching you how to create your own course!

Ayn Rand is like Rick and Morty, genius but with a terrible, and cringey fan base. She's actually my favorite Russian philosopher. What you fail to understand is that Ayn Rand would hate these people too... lol

That guy should sale a course on how to grow and groom an epic Zeus beard in just 3 days or less :-) I would buy it!

All of the Ayn Rand references are just stupid. Any of these morons who think her philosophy supports fraud, simply don’t understand her philosophy. Not defending her philosophy, but she clearly championed productivity and value.

For those learning, this video is better than any course ever made,

this guy isn't a copywriter. he's a scammer who got paid to write scams. he was scamming when he worked at the car dealership. and then he was scamming when someone paid him to make up stories. he's as much a copywriter as the valet who parks your car is a professional race car driver. please, don't slander the profession because this guy thinks he's something he's not.

i gave the first like. arent i special.

Dan Bilzerian, is that you?

Thank you for sharing the story

what you fail to understand is that Ayn Rand would hate these people too... lol

That beard though!

Coffeezilla love the snake oil background. You are good.xx Ripped shredded & lean,sounds like an awesome salad.

It doesn’t have to be a scam or used in a sense that’s scamy. It’s writing a sales page to get somebody to buy a product. It’s marketing. You don’t have to lie or be fake about it.

This copywriter guy is Copy of Dan B🤣.

Your channel is very important. This kind of information is what we need