No joke - RU-vid's algorithm randomly recommended this and I gotta say, I'm so glad it did!😄 Oh, and very cool teaser at the middle there about you bringing your Mentor on for an interview! Super pumped as an writer to pick his brain about Google News and what his process is like. Quality content + sending it my way when I needed it = you earned a subscriber!!!
Thanks for creating this. I'd love to see a content brief fleshed out. I'd also like to understand how to create a topical map for a local business - one where the service is the same, but offered in various locations. e.g. swimming pool builder in X [towns/cities]. It seems it would be hard to not to repeat the same content on most pages, there would be a slight swing as can bring in some key features of each town, but it's not super relevant to the core business but ticks the bit of having some info about the town as an [entity].
So this one is a great question and it’s simple enough to explain. You largely just need to focus on the info of swimming pools and then internally link and contextualize your locations. So best swimming locations and swimming gear and whatnot could incorporate the locations you desire. The actual info content itself is not repeating though.
Enlighting as always :) I've got 2 questions: 1-what's the difference between your first VPN topic map and the outline from wikipedia 2- are you doing one article per topic map ? or multiple articles, like one for each subsection of the topic map ?
No keyword research is required to create the broad map as I have a proprietary AI process built to unpack the niche. I can then use the map as a starting point for manual keyword research.
Thanks Andrew for th insights. So what I did not get 100% is, when you have not yet had the feature implemented into ContentSprout when you recorded the video, how did you create the topical map with AI? Can you maybe just share some insights or give some pointers? Thanks in advance and keep these videos coming.
Create a table with 4 columns. Column 1 = Topic. Column 2 = Global Search Volume. Column 3 = US Search Volume. Column 4 = FAQs. I need you to do three things. First, append the topic of "LED Greenhouse lights" to each topic to make the keywords relevant to our context. Second, generate a comprehensive list of associated questions for each topic and subtopic. Third, use keyword planner to get an estimation of all global and US search volume based on the associated keyword related to the topic and the associated questions. Topics must be in topic column. Add a comprehensive list of associated FAQs that go into the FAQ column. _ Did you follow my instructions step by step? _ Then why do topics not say "LED Greenhouse Lights" in the topic column? _ Why didn't you add multiple FAQs? You were asked to add multiple FAQs associated with each corresponding topic and then calculate the search volume. _ Use the same instructions for the following topic map: _ REPEAT
@@andrew-does-marketing it replied like this hehe '' I apologize for any confusion. I can help you generate a list of associated questions for the topic "car detailing," but I cannot access real-time search volume data or use a keyword planner to provide actual search volumes. ''
odd, I got different responses. What I did to improve this was to format my topic map as keywords instead of topics and then go into keyword planner manually.@@kblife2713
I think that I understand- is it because of this part of the prompt?" Second, generate a comprehensive list of associated questions for each topic and subtopic"? Thanks
A silo does many of the same things, but it’s not using a semantic SEO methodology. A topic map in its finalized form is a very specific list of topics that should be written in order to achieve topical authority. A silo is more about a strict way of structuring your website. Semantically, it makes sense to link between sections of your topic map, but a silo would not. A silo is a lesser version of a topic map because it’s put too much importance on folder structures and link authority being preserved within the silo. In reality, it’s ok to link from category 1 to category 3 if it serves the purpose of increasing Google’s context of the subject matter. Topic maps are also derived from Google patents, while silos were not. Silos made sense and rankings did occur, but people made a lot of assumptions (myself included) on why those rankings occurred. This is a hard question to answer so I had to make it a bit long.
@@andrew-does-marketing so silos is just a category page where we list all post related to specific topic ?? On other hand in topical authority we write detail In-Depth article against high volume/high difficulty keyword and link long tail keywords in that topic ??
Not quite. I didn't mention high difficulty or high volume in my explanation. It's about topical coverage so you can achieve authority. Keep watching my videos and I think this concept will become more clear. Thank you for your question.@@umermirza27
