David Meerman Scott's World Wide Rave 

Famed author David Meerman Scott has launched his new book World Wide Rave: Creating triggers that get millions of people to spread your ideas and share your stories available now online and in bookstores everywhere! A World Wide Rave is when people around the world are talking about you, your company, and your products-whether you're located in San Francisco, Dubai, or Reykjavík. It's when global communities eagerly link to your stuff on the Web. It's when online buzz drives buyers to your virtual doorstep. And it's when tons of fans visit your Web site and your blog because they genuinely want to be there. This has truly been an adventure for Audiobrain as we created this sound branding initiative for David Meerman Scott and World Wide Rave.
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