Great Interview.....this is the third Interview of Peter Wilkin I have watched....and all of them have been pure gold....he does not repeat himself...what I like most about the interviews is "giving back" or "contributing" to the body of knowledge on the subject...
Hi, Stephen! I'm a former Oilfield Engineer and Certified I.S.S.A. Elite Trainer - Personal Trainer, Nutritionist & Online Fitness Coach. I'm going to join your Brand Master Academy as a mentee very soon. I have been following all your content for several months. I have been motivated by your content to create my own lifestyle brand for corporate wellness clients with business & travel, fitness & nutrition, cosmetics & fashion. Your recent podcast with Rand Fishkin has introduced me to SparkToro, and got me in touch with him by e-mail. I'm looking forward to join your academy, and execute my brand strategy by following your teachings.😎
One look at Peter Wilken, and he's the kind of Brand Strategist whose mentorship I would have benefitted from when I was still excited about the corporate world.
Great interview ! The content is so rich; I like the way Peter shares his best practice and extensive brand / communication strategy experience with such humility. The Doughnut Delivery analogy is stellar. Thank you Stephen for this great, useful and valuable content !
Thank you - and so sorry it's taken me forever to acknowledge...just discovered the thread. Watch this space...second short book coming out soon will give you more short analogies as well as expanding on map and compass
Hey it looks like the automated link for the pro brand strategy blueprint is broken. Just wanted to bring that to your attention. confirmation page pops up, but no email is sent.