ELF BROW LIFT $6 vs ABH BROW FREEZE $23 - Can Elf beat my holy grail?

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Today I’m putting the new Elf Brow Lift gel side-by-side against my holy grail Anastasia Beverly Hills Brow Freeze gel! All products linked below!
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Anastasia Beverly Hills Brow Freeze $23 for 0.28oz - go.magik.ly/ml... (came with spoolie)
Elf Brow Lift $6 for 0.31oz - go.magik.ly/ml... or go.magik.ly/ml...
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My name is Shelly and I’m a 47-year-old web geek that jumped off the deep end into the makeup and beauty world. I’ve got normal to dry skin, fine lines, and hyperpigmentation caused by sun damage. Cameo appearances by my rescue cats Daffy, Polly, Ziva, & Merlin (RIP 2002-2020, my good buddy).
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5 окт 2024

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Комментарии : 90

@mamma_G 2 года назад

Thank you I have definitely been hesitant on buying the Anastasia brow freeze, no way . It's way too much. 6 dollars is right up my alley 😀 😄 😉 👍 elf here i come.

@pprigge75 2 года назад

Finding an affordable dupe is so satisfying! You are too funny when you're pumped 😂

@goow 2 года назад

😂 When I get going on some nerdy code thing in class, my students don't even try not to roll their eyes at me 😂

@llollipop1990 2 года назад

Even though elfs prices increased over the years, I remember when the were only $1-$3, the brand has great dupes. I love those putty primers! Great review as always. Will you be reviewing the Charlotte Tilbury Beautiful Skin Foundation?

@goow 2 года назад

Yes! It's Friday's foundation video =D

@Ms10yearsafter 2 года назад

ELF! The money Savior- HELLO! Money 💰🕵‍♀️- where you at!!?? Holy Dupe !! Brow's are Looking great 👍😍❣ Must try!!

@MsBuggyness 2 года назад

I love the elf Wow Brow, but I don't need something with strong hold. Elf kills it with many products.

@goow 2 года назад

Agreed! Especially this past year or so - they're really stepped it up!

@PrinceAkpan 2 года назад

Good Evening!💜😃😍😀

@simplyme922 2 года назад

Yes. The elf primer please.

@reikiwithcary2682 2 года назад

Spring for the $6.00 Elf! And... please and thank you regarding that grippy primer!

@margaretlovesmakeup6441 2 года назад

I have them both and I like the elf better!

@MyCleverHandle Год назад

Gosh, now all I need are eyebrows! Though I must say, mine are true works of art...lots of artistic license and imagination there! Love your enthusiasm!

@tristansladyhawke 2 года назад

Perfect, I've been waiting for this head to head. Waiting for foundation Friday. Charlotte vs Nars?

@kathrynspencer1520 2 года назад

May have to put that on my next Elf order - my NYX Control Freak doesn't seem to have any hold whatsoever! Chuffed to bits that you're loving the mirror 🥰

@Patti-1962 2 года назад

I love when Elf comes through with a great dupe product!! Go Elf!🥳

@EliFy-Gar 2 года назад

Want to see you try the rest of then new Elf releases AND the new Nars light reflecting foundation. I need to know how it perform on old dry skin. 🤦🏻‍♀️

@louiseedwardspeasybellafon1185 2 года назад

I use got2b glued on my brows. I would think any hair gel combed through brows would work and at a fraction of the cost of a brow gel Thanks for the video xx

@Mel_leit 2 года назад

Unsolicited tip: I use an empty Boy Brow container/spoolie for the Brow Freeze. It works perfectly and I can get a few days out of one coating of the brush! I usually roll the spoolie in the product and roll it around on my hand, to get it into the brush. Fabulous! I’m definitely getting the ELF one next!

@goow 2 года назад

OOOH great tip!! I must try this! Thanks, Melissa!!

@dionline88 2 года назад

Just a thought, if you trim your left brow hairs about 1/16th of an inch, you can brush those babies up and not have to spend so much time on laying them back down. If I use a brow serum to get mine to grow, I get a few hairs that will grow to close to 1/2" long but it doesn't help the 'bush factor' - I'd love bushy brows!!! So I do have to trim those long ones to corral them back in. I am SO happy that this elf product exists b/c I wouldn't spend the $$ on the ABH! And yes, please review the new primer. I want it all reviewed!!! Enjoy your weekend - stay warm up there!!

@goow 2 года назад

I'm so dangerous with scissors 😂 I used to trim them but a couple nightmarish slips and I was like.... back away slowly from the scissors......

@reneklein6049 2 года назад

I saw Jessica Braun try this yesterday. I'm shocked. It looks fabulous on you both. I'm definitely grabbing this one! Nothing holds my eyebrows. This looks promising!! ❤❤

@susiecross3174 2 года назад

Shelly, You are rocking it! Thank You ! Elf makes incredible products!

@christinunya72 2 года назад

I wish I could get my hands on the the Elf brow lift. It's sold out everywhere! I'd love to see a review on the new primer. I did manage to get that but haven't used it yet. I just don't wear makeup as much as I used to anymore. I feel more comfortable going out without it these days. Maybe that speaks highly of my skincare routine?? Or maybe I just realized it doesn't matter that much what everyone else thinks?? Either way it's very freeing. Thanks for the comparison. Elf has really been killing it lately!

@annehood1093 2 года назад

You are so fun to watch! Thank you for the joy. 🥰 I will definitely check this out. I LOVE the Anastasia clear brow gel but refuse to spend the 20+ dollars on it. Lol

@goow 2 года назад

Try the Elf!!! I've worn it every day since this video! It's spot on the same.

@liss441 2 года назад

Yes to any new reviews !

@erica5722 2 года назад

😂😂😂you’re cracking me up today

@AveryV05 2 года назад

Yes, please review the ELF primer🙂

@mistytells 2 года назад

You may want to try the la girl berry lip mask, also.

@KatWrangler 2 года назад

Hello!

@ldswife5339 2 года назад

I don’t keep up with Elf so I haven’t heard of this. I’m so excited to try it now!!

@juliedaly2317 2 года назад

I don’t think I’ve ever bought anything from elf but this looks great!

@goow 2 года назад

They're really stepped it up the past couple years!

@themerz6982 2 года назад

Hot dog! Thanks! Can't wait to hear about this mirror.

@goow 2 года назад

I am IN LOVE with this mirror. I have to figure out a way to do a video on it. Might have to vlog-camera it.

@carmendee6481 2 года назад

Love love this video.

@survivor139 2 года назад

Thank you.. Jus bought the Elf one...can't wait to use it!!!

@goow 2 года назад

I'm almost out of my jar of it - it's awesome!!! I will definitely repurchase it.

@lorainemcgillivray77 2 года назад

Hi Shelley you were so animated in this video lol and I'm glad you're so happy with it. My brows are still fairly decent, due to never plucking them into oblivion when thin brows were all the rage (I'll be fifty in a couple of weeks). My mum overplucked in the sixties and was a cautionary tale re this, so I just kept mine tidy. I get them threaded to keep a good shape, tint them myself and use a brow fibre coloured mascara thing (the Benefit gimme grow). That's it - no pencils, pens, clear gels, pomades etc etc. I've tried many affordable alternatives to the gimme brow, but it's the shade that's the thing. I use shade one and have very light blonde brows (I'm ultra pale and have blonde hair naturally). Most affordable brow products are either too warm or too dark in shade to work on my brows. The gimme brow is the right shade, gives a bit of extra fullness with the fibres and keeps mine in place all day - it does everything I need it to tbh. A bottle lasts me 10 to 12 months making it a decent value (I don't need much on a daily basis) and it's really easy to use. I've given up trying other things as it just works really well for me and I have no need to change. As it lasts so long it isn't expensive for the length of time used and especially when you consider it's my only product. For those who really wanted the ABH it's good there is a good affordable alternative now though. Best wishes.

@goow 2 года назад

I'm so glad I made it through the 90s without plucking! I didn't even start doing anything to my brows until my 40s, but I think I started turning into a gorilla around then, so...... 😂

@helenchen6882 2 года назад

I envy you got such full brows. Very nice :) I have very sparse brows, ABH didn't hold my fine hair on my brows. Maybe ELf would! :) Thank you for your video :)

@susanward7785 2 года назад

I’m going too get the Elf brow lift looks great nice video 💕

@goow 2 года назад

I've completely switched to using the Elf. I love it. Almost through my first pot!

@bluecurlygirl 2 года назад

I'm a gonna have to try me some of that. That was very interesting and absolutely I would love a review on the primer please.

@pstansell18 2 года назад

e l f for the win! They r getting so innovative with the dupes! You will have try the e l f on your brow with the divot to see if it be completely sure! Love to geek out with you Shelly! You are killin it on YT! Plus, you are a cat lady, just like me! Keep doin what you doing, I’m loving it!

@goow 2 года назад

It holds up on my brow divot!!!!!!!! PARTY TIME!!!!!

@evydarling 2 года назад

ELF for the win! 🏆 (not surprised).

@goow 2 года назад

HUGE win on this one! I've worn it every day since I filmed this!

@Heather_isms 2 года назад

As it's said "the proof is in the pudding". Wow, that's got some hold! Have you considered getting a brow lamination? This product has been sold out on all the displays, and I want it. Thanks for reviewing this, Shelly. 💜

@goow 2 года назад

I haven't looked into brow lamination yet!

@motherof4540 2 года назад

of course grippy primer. review

@Cecee97 2 года назад

I love elf products 🥰 would you pls do a review on their new Camo Powder Foundation? Would love to hear your thoughts for dry skin 🙂

@rosafranco5161 2 года назад

Hi!! Shelly another product to my list thank you beautiful lady. ❤️❤️❤️😘😘

@simplyme922 2 года назад

Oh the possibilities 🤔 thanks for the valuable review.

@JenniferHRoss 2 года назад

Thanks for finding this and doing a video. I too use the ABH Brow Freeze and as a second one I sometimes use the Benefit Brow stuff which also works pretty well. But I am definitely going to replace the Brow Freeze with the elf when I run out. And the bending the spoolie is genius. I've been so frustrated with it that I've been using a Tatcha spatula to scoop the stuff out and put on my brow and then following up with a spoolie to comb through. So all in all, this video is a total win. That's $6 well spent (and will also be even if it's $8 or $10 in Canada). Thanks as always.

@goow 2 года назад

I've worn the Elf every day since filming this one and I'm in love. And it lost that whitish look in the jar - totally clear now just like the ABH. I literally can't tell them apart anymore in the jar. My wallet can though 😂

@magm9719 2 года назад

We share the same minimum make up routine Shelly 😁 and the Glower Beauty lip mask is wonderful!!!! Love that stuff!!! I’ll definitely buy that gel from Elf! Looks awesome!

@SandiTink 2 года назад

Your brows look great. I love finding super affordable dupes for favorites, too. This may seem like a bizarre suggestion but here goes. I have even more unruly brows than you. Putting brow gel on them before I sleep helps keep them more under control the next day. Used nightly as well as during the day seems to train them to behave better. And I notice that the worst brow is the one I tend to sleep on. I had not considered using this new product in that way, but I think I’ll give it a go.

@goow 2 года назад

Oh wow - I never thought to try that! I'm going to - thanks, Sandi!

@mistytells 2 года назад

I have both the elf and abh. I like the elf better because it will never get any white crusties.

@vickiem.6096 2 года назад

You know the saying that brows should be sisters and not twins...well, mine aren't even related to each other. 🤣

@goow 2 года назад

😂 yep I'm not even sure mine are the same species!

@kirstenglae 2 года назад

It’s so funny how everyone is different, because I bought all three of these (ABH, Elf brow lift, and Ebin edge tamer), and my favorite, by far, is the Ebin edge tamer. And actually, if you go by the price per ounce, the Ebin is by far the cheapest as well.

@Ms10yearsafter 2 года назад

Another sleepless night 🌙.. I was so happy to hear the notif. Yey! How are you!? 2022 starting ok!? Let's hope so - I'm stressing a bit but I'll live.. (my kid is 27.. he's still my Baby👶duh❣and he's the one I'm worried about..) Ok finally to the video.. 😘❣

@goow 2 года назад

If my mom is any indication, moms never stop worrying!

@Ms10yearsafter 2 года назад

@@goow everything is going to be ok 🙏❤ .. yes, a mom's job is never over. life is just sometimes a .. pregnant female dog..🥴😬🙄 Thank goodness for YT !! Until the next one Hun!! and thank you..👋

@booklover620 2 года назад

YAY!!!!

@peace-love-on-the-right 2 года назад

Okay girlfriend I feel your pain. My eyebrows are identical as far as yours and how they act except the opposite brows. I have to keep telling myself that they are supposed to sister's and not twins. What a friggin joke when your trying to get the spiky one to behave 😬. It's a nightmare. Gonna try this new gel from E.L.F. Great Vid!!!! Blessings

@pstansell18 2 года назад

You will have to...tames that side to be completely sure! Oof da! 😖

@lindajohnson. 2 года назад

Cannot tell the difference, great price!

@ericabarner1 2 года назад

Great video! How did it wear through the day? I’ve tried so many brow gels/pomades and by the end of the day my brows are not where I put them that morning 🤣

@goow 2 года назад

It's freaking fantastic. I've worn it every day since filming this 😂 and oddly it became clear! I can't tell the difference between it and the ABH at all now.

@simplysandra1729 2 года назад

I’ve been wanting to get my hands on the elf one for awhile but it’s been sold out 😩

@Fashioncarnage81 2 года назад

My brow freeze turned white. And I’ve always kept it tightly closed I don’t know what happened. I see that other people have had theirs turned white as well. So I was curious to see yours before you opened it, and then yours was clear!

@goow 2 года назад

Oh wow! I'm probably 2/3 through that little pot and it's still clear. I just looked up my order and I got it Jan 21, 2021 so it's a year old now. Still seems fine. I don't do anything special other than capping it when I'm not using it. Bummer that some seem to have turned!

@millig8980 2 года назад

Howz the wear time though? I am extremely oily skin and my benefit gel stays fixed even though a storm 🤔. Xx from Australia

@goow 2 года назад

I've worn it every day since! =D It wears identically to the ABH on me, though I'm not sure how either one wears on oily skin. I'm not sure my skin even knows what oil is 😂 except for what I slather it in at night lol

@TheSillykelly 2 года назад

I wish I had your brows! I have about 3 hairs🤣

@Littlewildone0 2 года назад

I'm the same, I'm a child of the 80s where everyone had very thin brows. So I waxed them to death. Now I have to pretty much draw them on. I'm thinking of getting mine mirco bladed

@TheSillykelly 2 года назад

@@Littlewildone0 Me too!😁

@lehlah 2 года назад

How did the elf wear throughout the day?

@goow 2 года назад

It's fantastic!!!! I've worn it every day since! =D Totally holds up and I can't tell the difference between it and the ABH in the way it wears.

@Ravehilator 2 года назад

I know that I'm not writing on the topic, but I want to buy a foundation from CT Airbrush Foundation and have the same skin color as yours. What do you recommend? 2 cool or 3 cool? I also have an EL Double Wear 1C1

@goow 2 года назад

3 Cool was just a tiny bit too dark for me in the Airbrush but not so much that I can't wear it.

@liss441 2 года назад

Think elf looks better