Emma Carrasco, Senior Vice President of Corporate Affairs at NBCUniversal News Group, discusses her first-generation American background, the impact of her family's values, and her career progression. She highlights the significance of cultural and linguistic skills in her roles, especially in connecting with Latino communities and consumer segments.
Emma's leadership in developing Latino-focused content at major corporations is emphasized. She details her experiences at companies like FleishmanHillard, Univision, McDonald's, and NPR, where she leveraged her cultural insights for market growth.
The episode also covers topics like the role of education in career acceleration, the power of Latino work ethic and cultural perspective in corporate America, and the importance of voting and staying informed.
Emma Carrasco's insights provide valuable lessons on leadership, cultural authenticity, and the impact of Latino representation in corporate and media landscapes.
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Tape Date: 11/29/2023 First Air Date: 09/30/2024
Join Claudia Romo Edelman, a staunch advocate for Hispanics in America and founder of We Are All Human, and Cynthia Kleinbaum Milner, the CMO of MoneyLion, in their transformative podcast, "A LA LATINA." Why "A LA LATINA”?: Despite Latinas representing a significant 9% of the US population, they hold a mere 2% of senior executive roles. This podcast aims to bridge that divide. Spotlighting Latinas making waves in the corporate realm, this platform offers a deep dive into their authentic journeys, shares wisdom from industry behemoths like Coca-Cola, NFL, and Spotify, and delivers actionable strategies tailored for success - the Latina way.
Watch more at tv.cuny.edu/sh...
A La Latina playlist: bit.ly/3WdlnjD
Subscribe to the CUNY TV channel: bit.ly/2GmGb13...
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