He should've worth more than he gets now. All his CFs have produced so beautifully with very charming storyboards and stories. Through the CFs, we can see how Kim Soo Hyun's attractive appearance and unique image have dramatically drawn and won all the attention of the audiences. All messages of CFs, Kim Soo Hyun has delivered them so convincing, powerful, and professional via his body languages, eyes contacting and his beautiful voices. All CFs by Kim Soo Hyun are all totally perfection as arts !! No one can have a great impact on audiences or readers.