Have you started running paid ads for your social media management clients? Maybe you are too overwhelmed by the thought of Meta’s backend or just aren’t getting the results you want. Today's episode brings the expertise of the Two Lauras - Laura Moore and Laura Davis, your go-to guides for mastering paid advertising successfully.
Since 2019, the Lauras have trained over 4,000 freelancers to become better marketers and make more money as social media managers. As the voices behind the JFDI with the two Lauras podcast, they share tips and advice but also rant about the state of social media, all from their chilly UK offices with a Diet Coke in hand.
In this episode, we discuss the importance of running successful paid ads for social media management clients and how they can elevate your business. We also discuss the true definition of success in the industry, a concept that goes beyond monetary gains and explores the freedom and lifestyle that success brings. Tune in to hear more from the two Lauras and gain valuable insights to growing your social media management business with ads!
In this episode, we cover:
➝ The importance of defining success as the freedom to choose how to spend time
➝ Why it's essential for social media managers to have the opportunity to learn ads
➝ The potential to increase income and the flexibility of managing ads compared to organic social media work
➝ The common mistakes they see in running ads
➝ Where to start when it comes to running ads for your clients
➝ Their recommended approaches for charging clients for managing their ads
RESOURCES MENTIONED:
➡️ Sign up to The Social Media Managers' Toolkit: secure.thetwol...
💬 Sign up to my FREE Sugarpunch Community for Social Media Managers: community.suga......
🎓 Shop Classes for Social Media Managers: sugarpunchmark...
🆓 Download my FREE guide to the 35 Places to Find SMM Clients: sugarpunchmark...
CONNECT WITH THE TWO LAURAS:
➡️ Visit their website: thetwolauras.com
➡️ Follow them on Instagram @thetwolauras: / thetwolauras
➡️ Tune into their podcast JFDI With The Two Lauras: thetwolauras.c...
You’re watching Social Media Manager Confidential on RU-vid, a place where you can learn, laugh and leave each episode inspired. Welcome to the show. I’m your host, Shanté Gorman.
On the show, my guest & I share strategies and content tips, what we do and don’t love about working in the industry and give transparent advice about running a social media management business. We’re dishing on the ins and outs of the social media management world without any of the gatekeeping that can come along with it.
Make sure to hit the ‘subscribe’ button, and don’t forget to click the bell icon.
➡️ RU-vid: / @sugarpunchmarketing
Happy listening!
7 окт 2024
