You are a Terrific COntent provider. You do not waste peoples time with pointless stories and you limit yourself to Facts and Real stories that prove a strategy that work so Thank You.
I like all of your tips and tricks. Very helpful, planning on moving to West Virginia and taking a stab at homesteading. The financial side is where I lack the knowledge
Great comprehensive breakdown of how to identify and target your retail demographic! Invaluable information… I have hit that Like & Subbed some time ago.
Yes, yes yes more marketing of quality food product information! I liked and subscribed and commented something I rarely do because you gave quality marketing information. Thank you. I will rewatch and take notes again thank you.🎉
Definitely one of your best videos. I just found your channel a week ago. Randomly it hit me..what is Troy upto? haha! You have arguably the best homestead channel. The likes on your videos speaks volumes. I was raising free range bershires heritage breed. I was getting .55cents lb I was in Louisiana a saturated market not concerned about "free range" hogs. So I shut it down and move to a new state with a newer city of nearly 5million people. I like my new odds and will be starting up soon. Thanks for your help on every video!
Wow! That is high praise. Thank you so much. $.55 is tough to make money in any setup. Good move! You definitely need to identify your niche market and promote exclusively to them. People respond well to scarcity (the idea that there are limited things available)
I have been watching your videos allot you always do a great job. This was a great video full of information jammed in. We are raising animals on our homestead and selling our own products. Thank you very much. You made me laugh allot. I surely didn't glass over.
We are starting our farm next year… in the midst of selling our home service company now. We inherited 131 acres… mostly row crop but about 20 acres of grass also
Oh my. You are truly a blessing! I cant start a homestead yet but the information given can be applied to pretty much any business in some way. This info is wonderful. Thank you!!! Sorry I'm late😅
I love your content. Love this video. I NEED videos like this. I need to know how to make money off of our farm's products, and to create a successful business. I'm working on tweaking management practices and this helps keep me in focus in a way. If I have the knowledge or some basic understanding of steps to take to get money in the piggy bank (pun intended, we raise piggies), then it would help me to figure out the processes to get to that point. We still have a long way to go on getting the business to run smoothly, but we do have return customers! We asked what folks like... Some folks like very lean meat, some like it to be fatty, so we're figuring out what we can do to appease the customers...
I just wanted to make a note that I found your channel a few months ago. The first video I watched was on a few sows that were farrowing on your farm... Next, I noticed you had a LOT of GREAT content... I binge watched several videos one night..... I've been meaning to find you on here on the computer to subscribe... Didn't get around to it until this video randomly popped up in my feed.
Awesome! Thanks for checking us out. I am working on some other marketing videos but feel free to suggest some specifics or submit a question and I will try to do a video on it. Good luck with your farm business!
Love this subject! Do you have some newer updated videos on marketing farm products? I'm currently taking marketing courses in college and learned more from this video than I did from a year of college classes! Keep it coming, please.
Hi Troy just found this video by way of YT suggestion - excellent video, very helpful info! We do have website, FB, IG and just getting started on YT. Really just getting started with all of it.really just focusing on developing an audience before much else. Your video nicely laid out important information on the topic of marketing and getting start marketing your products. Appreciate you doing this video and apologies for taking so long to discover it. Yes - if it is still relevant, I would like to see more of this type content. Jim R, MVT
Marketing and finding buyers has been my number one question mark sitting here on the brink of farmsteading and debating its viability for us. Everyone talks about their numbers but the actual marketing and building a customer base is less talked about in this kind of detail. This was immensely helpful. Thank you!
Very good video. I would like to life with this lifestyle and have plans to try it soon. I would be interested in a similar video on your chicken and egg operation or any other things you plan to do, such as goats or sheep.
Yes, we will detail those some more. There are several videos on our channel that show our profit margins on our poultry and pork. We have not done one yet for eggs.
Troy, you are a remarkable gentleman. You provide MORE PRACTICAL, VALUABLE information than most youtube videos. You are generous and of good upbringing. I am certain your father and mother are most proud of you. I do not write to youtubers but you are an exception. Thank you for your talent, professionalism, dedication, effort and generosity. Many thanks.
You can tell homesteader / homefarmer / farmsteaders about marketing our product any time you like, Troy. It's something nearly all of us struggle with.
Been a subscriber for about a year. Just now saw this video. Very good. Really enjoyed it. I would like to see more. I was curious of what your day job is.
Troy and the whole RTH support network...... thanks so much for engaging this conversation as its clear how valuable understanding this aspect of progressing as small operation farmers would benefit from ..................................................
this video was amazing. If you could make a part 2 that would be great. I am starting to learn it is not producing a good product or making enough product, the problem is always how do you sell the quantity of product you can produce.
Perhaps this is an opportune moment to add the stacking of enterprises or multiple streams of income generation to the conversation of sustainable regenerative small or family organizations and farms. Then there is the how and in what sequence in order to make the chosen stack of enterprises doable and sustainable....... it makes sense that single enterprise would be an entry point though soon afterward it makes alot more sense to organize around multiple enterprises, services, educational potentials etc. , yes?
Thank you! Thank you! Thank you! We've been looking for some solid marketing advice or a marketing course/program/service but haven't found anything that seemed like a good fit for us starting out. Been doing a farmer's market for about 2 months now and that's helped to get our name out a little bit but we feel like we just haven't moved to the level needed. This was very informative and I'd love to see and hear more about how to market on a budget, beginning marketing, and how to get started and build a marketing strategy. I think the channel is a good platform. This may be an idea for a series. Thanks again. Keep this information coming!!
I didn't know Troy did marketing for a living. I'd much rather hear about marketing from him than some guy who is marketing his marketing program. Working on some of the suggestions he made right now.
Great! Glad you liked it. I will definitely incorporate more of this into our video schedule. We have been selling retail for about 5 years now so I have been able to test several marketing strategies. Thanks for the good input!
If you start with wix or squarespace and want to expand there is nothing that stops you from building a new website the same from scratch way and making the jump. I think most farmerssteaders aren't going to produce enough product of any sort where they will outgrow those websites for their buying and selling.
Thank you for the marketing tips. I thoroughly enjoyed this video. I know it is a year old but I found it very helpful. If marketing is your day job, how many hours do you spend off the Homestead? Hours worked plus drive time. I’m trying to figure out how to start my own Homestead but when I calculate my free time, it always ends up in the negative.
I typically work 30 to 35 hours in the office. I have a 40 minute drive. Don't start your homestead just to be profitable. It won't work on paper. Look at the food value, self reliance, life skills, etc.
Thank you for some much needed info. As I find that marketing our product is the most important part in growing our business. With little talk about such matters in the farming world
Marketing advice from someone who is actually in the business themselves and doing well. I'll take that advice all day long and through the night. Bring it on brother!
Thank you very informative video I love videos like this it's helping me sharpen up my farming skills you being a talker allows you to make great videos please keep making more videos like this involving the pork industry and how to Market it and insight on USDA certified or non usda-certified and maybe clear understanding on how to get consumer to pay for processing Plus the organic pricing
God bless you!! With this video you've undoubtedly saved a few producers from going under. Clear, simple, step by step instructions on how to connect with discerning customers when surrounded by value shoppers. Your Karma just went up 1,000 points. Thank you for the information.
Great informative video, as usual! Just a small constructive bit... set your aperture / focus manually and take it off auto-focus if possible. I always appreciate your videos because they have good / clear audio. Thanks again for taking your time to publish these for all of us to enjoy.
Love this topic. I’ve been raising pasture pork in Texas for just at a year. So far just selling to friends and family and processing them myself. This fall I will venture into the farmers markets and have the pigs processed by a USDA certified butcher. Great info. Thank you.
So informative. I would love to see more videos on the financialside of farming. I've been watching your channel for about a year and it helped inspire me to get out there and try farming for the first time. I am very grateful for the knowledge you have shared. Thank you.
Quality, value added products and all that goes into them ..... the challenge here with David seems to also be one of educating the market and the reality that all porker market is more than lowest common denominator value, let alone the difference in live market vs value added and in what that entails. Something the occurs repeatedly around thin margin product is the necessity for education.... this leads to farmers benefitting from being educators and coaches that includes what potential clients would consider as priority considerations as well....... much like service market considerations. So, Farmers that know they are not educators.... find a good teacher coach.... hire them and put them in front of their potential students for the entire market and the necessity of broadening market options and greater choice within a given marketplace.
Again, I agree with the comments on this video....Extremely helpful...thank you kindly for the breakdown...this is your niche!! I like what CHUCK LEWIS had to say in your list of comments to this video... 👍👍
Thanks, David. IT is from Polyface Farm (Joel Salatin). We bought it last time we were there. YOu can buy it from his website: www.polyfacefarms.com/product/t-shirt-support-your-local-lunatic-farmer-gray/
Would've never guessed that underneath this dude's farmer's baseball cap hat he wears... that instead of a balding horseshoe... he's actually got better hair than alot of us had in MIDDLE SCHOOL lolll so weird... that young and luscious of a head of hair on a near middle aged dude is kinda weird/funny haha
Loved watching this!!! I am beginning my own hog farm and you hit a home run for me. Very good content for me too start building my way into the business. Thank You so much😀👍👍👍
