The quality has gotten BETTER? I worked at Taco Bell in 1984. Back then, the ground beef looked like ground beef-- not the orange goo that drips grease that they serve today.
The food has gotten worse since this report. My first "real job" was at a company owned Taco Bell in the San Fernando Valley. Back then (longer than I care to mention), I thought the food was crap, but compared to how they prepare food now, employing loads of short-cuts with cheaper ingredients, it was better. The goal of 65 second service I have an issue with. I'm willing to wait longer for a good product, than being served a bag of slop in 65 seconds. The work environment at their Irvine, California headquarters is a fantasyland. Working in the restaurants is hot, stressful, greasy, hectic, tiring, standing on your feet all day, and so on. No rec rooms, gyms, lounges, parties, dot-com start-up atmosphere, etc., in a modern air conditioned building. The 99.9% of Taco Bell employees who don't work at headquarters, will never see anything close to that.
It's Americanized Mexican food. But, some of their stuff taste pretty good. But when I married a Mexican women, and she's been cooking for me for a year now, I can't eat their tacos anymore. Just not the same. Only a burrito to me still taste good with lots of their sauce lol
I used to get the Dorito Locos Tacos. Then one day I got one, opened it up, and it looked like they made it, threw it on the ground, stomped on it, wrapped it back up, and gave it to me. Since then, Taco Bell makes me lose my appetite. Every time.
1:17 Did this shaft-licker just refer to Taco Bell taco as "an American delicacy" ? Right, because slime-covered turd floaters are really fudge-covered, high quality snack ready morsels.
I used to work at taco bell back in 2006 and since then the quality has gotten worse. The ground beef is less "ground beef" the cheese has been downgraded to a cheaper kind than plain cheddar. The refried beans are crusty piles of dried cement. Taco bell is garbage. My system literally wont let me eat that crap anymore.
I never got why the Doritos taco was so "innovative". I was making nachos with Doritos when I was 12. It just seems so obvious. A taco shell tastes like an unflavored tortilla chip. I honestly can't believe it took so long...
This CEO IS A GENIUS!!! I love how he says its the peoples choice to eat, that he cant stop them from eating. I am so sick of people filing law suits against Fast food companies like McD's. Because they dont like the all the fat. Umm people, it is the CUSTOMERS FUCKING CHOICE TO GO THERE!!! I like going to Taco Bell, and McD's when i please!! Do people not realize if they made there food completely healthy no one would go there?? I am sick of government basically trying to change what WE eat!
From the perspective of an employee I can see how that may be annoying but in all fairness, that's how it should be! That's the very definition of fast food and it sucks when I have to wait 8 minutes at some backed up Burger King. Hopefully you've found a better job, though.
The idea of doritos and tacos isnt new. When i was kid we would have taco salad but with doritos instead of broken taco shells. So i am only level 5 impressed.
Sitting outside on a Summer Evening in Long Beach California, next to a firepit, eating a couple Bell Beefers, and a REAL Enchirito, with all the fresh cheddar cheese I could handle, and of course, a large Dr. Pepper, and Cinnamon Crispas (80's)! THAT WAS TACO BELL in the 60's/70's/80's! :)
lmao, taco bell has reduced the size of almost everything they have by like 25% but still charge you the same or more, remember when a bean burrito wasn't all tortilla but actually had a generous amount of beans and cheese on it.
My mom worked for taco Bell in the 70s and 80s, back then she had to cook the beans meat and chop the vegetables. Now every ingredient come in a tube and you just do a squirt of each!
My thought is that they either tried it and it sucked or they're waiting for the breakfast and locos taco buzz to calm down. Ya know, sort of a business move?
I’m sure they will reduce the sugar and fat Also Michael moss Don’t forget to that it is people that obsessively eat the food and they could stop them selves I mean I agree with what you’re saying how fast food can be unhealthy and dangerous for people to eat if they eat it in obsessive amounts but nobody else told them to buy 12 to 20 tacos and eat them In one sitting that was up to the person who bought them to do that so for the person to buy that do that and then get health complications and try to attack a company like this is not right because it’s on them for doing it obesity is a problem and places like this probably don’t help but it’s up to the person who is obese to change their life around and eat in moderation it’s OK to have good food like this once in a while but just don’t make it your every day thing and lotta people who are obese make it there every day thing because they don’t stop them selves I believe you have to have willpower in order to stay alive and healthy
The very PLANCK ATTOSECOND you tell someone that the food they're eating is low-fat, it starts to taste HORRIBLE, due to the idea that "If it tastes horrible, it must be good for you". Someone needs to fucking put that idea into the ground, cause it's the real cause of obesity in the US. Note: I'm British, so it seems pretty frivolous but I'm very worried about the US because I think the UK is getting affected with America's obesity problem.
Surprised they didn't mention how PepsiCo owned both Taco Bell and Doritos at the time. Really this is just another case of integrated marketing, which PepsiCo is really good at utilizing all its assets. They also integrated Baja Blast as well as several other flavors of Mountain Dew into the menu of Taco Bell, as well as featuring KFC and Pizza Hut (also previously owned by PepsiCo). PepsiCo created that lifetime contract with their products in the chains, that when they split Pizza Hut, KFC, and Taco Bell from PepsiCo into Tricon (now known as Yum! Brands), they are still able to make insane profits with contracts that will remain simply because those three chains need it to sustain growth. My favorite example of a company utilizing all of its assets: PepsiCo.
Taco Hell is chintzy and I can't believe they weigh their food. My mom told me about this when she went to taco hell back in the 80s...two pieces of cheese and tons of iceberg lettuce...taco hell is good if you know what to get and go to the right restaurant.