I dig it. Would love to implement for my business, but we are a brick and mortar retail operation, so we do not currently have an app. I imagine that the app itself is not particularly a challenge as much as it is a matter of use case.
Maybe I'm unclear - geo fencing, location based advertisement aka stalking a prior customer all the while drawing down their charge? not seeing how is this customer service?
What are the types of geo-fencing? Fixed vs Moving?? What is the difference between static/ Dynamic/ and peer-to-peer geofencing ? Do the vendors discriminate or segment their offerings according to these types??
Grant, there are several great platforms. The platform that I have found to be the best is Propellant Media's. They utilize every geofencing platform and are able to customize based on the strategy for your business. We have several partners that offer GeoFencing services, the Propellant Media platform is one of the most affordable.
Love the video! It's a great introduction to geofencing for folks who might not be familiar. Just wondering, what do you think of this podcast episode I recently did? It was all about geofencing and I'm hoping it is just as useful as your article. If there are some new insights you might find valuable maybe share it with your people! trafficandleadspodcast.com/what-is-geofencing-marketing/