Getting Creative with Canadian Wool 

Ali McMurter of Creative Matters (Toronto, Canada) introduces the world of original, high-quality floor and wall coverings.
Creative Matters, works with wools and manufacturers from around the world to produce specialty carpets. These can be found in luxury hotels, cruise ships, corporate offices, retail spaces, private residences, and government sites.
Wool is the fibre of choice for projects at Creative Matters. Why? Wool has stood the test of time and continues to perform beautifully. As a carpet fibre, wool offers a luxurious feel, rich and unlimited colours, superior durability, and design versatility.
Many of customers appreciate wool's insulating, fire resistance, and air purifying properties as well the ease with which it can be cleaned.