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History of Cruise Self Driving Cars 

John Coogan
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Big thanks to Oliver Cameron for chatting with me a bunch to fill in the gaps here. I really can't wait to ride in a self driving car soon.
ABOUT JOHN COOGAN:
I am the co-founder of soylent.com and lucy.co, both of which were funded by Y Combinator (Summer 2012 and Winter 2018).
I've been an entrepreneur for the last decade across multiple companies. I've done a lot of work in Silicon Valley, so that's mostly what I talk about. I've raised over 10 rounds of venture capital totaling over $100m in funding.
I work mostly in tech-enabled consumer packaged goods, meaning I use software to make the best products possible and then deliver them to the widest possible audience. I'm a big fan of machine learning, python programming, and motion graphics.
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CONTACT:
You can get in touch with me via Twitter: / johncoogan
Disclaimer: This video is purely my opinion and should not be regarded as a primary source. I am not a financial advisor and this is not a recommendation to buy or sell securities. Always do your own due diligence.

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2 янв 2022

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Комментарии : 157   
@mentalmodels5
@mentalmodels5 2 года назад
Wow I love how you tie the story of cracking the safe into cruise etc... the story telling is next level!
@JohnCooganPlus
@JohnCooganPlus 2 года назад
Glad you enjoyed that. Storytelling is my big focus for 2022. I feel like it can be a big differentiator for the channel.
@victormustin2547
@victormustin2547 2 года назад
@@JohnCooganPlus very nice approach, couldn’t agree more, looking forward 2022 and seeing your channel boom!
@tibettenballs4962
@tibettenballs4962 2 года назад
@@JohnCooganPlus do you know how a young-cooch looks like? F*kkn pastrami mate. F*kkn messy, American pastrami.
@TheSMKD
@TheSMKD 2 года назад
Honestly such an underrated channel. This is great content. You deserve 1m+ subs
@JohnCooganPlus
@JohnCooganPlus 2 года назад
Maybe one day! Went from 100 subs to 27k subs in a single year!
@DannyBoy443
@DannyBoy443 2 года назад
It is but a lot of the stuff is pretty captain obvious lol.
@markdin2988
@markdin2988 2 года назад
@@DannyBoy443 yeah realistically you can just read the Wikipedia pages or an article or two about most of these founders, it's just an easy way to consume the info for people who wouldn't have searched it up.
@JSky449
@JSky449 6 месяцев назад
​​@@JohnCooganPlus Your channel is really underrated. You're meant to have hit a million subs by now. Keep up the good work.
@narutocole
@narutocole 2 года назад
Wow, I didn't even realize he was a Twitch co-founder. I love hearing stories of successful founders hitting their stride and going on to build hit after hit! Thanks for sharing this story, John!
@siamimam2109
@siamimam2109 Год назад
Great video ❤ I encountered a CRUISE vehicle last week in a narrow street. The vehicle knew both vehicles couldn’t fit. So it pulled over so I could pass. I was MIND BLOWN 😂
@rangeslider
@rangeslider 2 года назад
Kyle's story is super inspiring! Fascinating video! You're one of the very few channels I have notifications turned on for. Keep up the great videos, John!
@JohnCooganPlus
@JohnCooganPlus 2 года назад
I appreciate that! Glad you liked this video! Will try and keep improving the quality throughout this year!
@mechdon
@mechdon 2 года назад
"The trolley problem is silly. If you are ever at that position to begin with, something is wrong". I agree.
@laincalvo9661
@laincalvo9661 2 года назад
Man I love your videos and the way you tell the stories, it really motivates me to work even harder, great work made by your team and you. Greetings from Argentina!
@rebeccaa7331
@rebeccaa7331 2 года назад
At this point I just don't understand how you don't have at least 10 times the subscribers.. your storytelling and coverage of fascinating and relevant and future-oriented topics is amazing!!
@4kgotit
@4kgotit 2 года назад
Great video, and love the "journey is more important than the goal" Takeway i def agree with that
@JohnCooganPlus
@JohnCooganPlus 2 года назад
That’s been my experience 100%.
@Rawi888
@Rawi888 2 года назад
Bruh what ? Only this many subs, views and comments ? This was beautiful ! I hope the algorithm blesses you as you are a gem indeed. This was fantastic. Amazing storytelling. Subbed for life man. Keep teaching me wise one.
@tynanburch7410
@tynanburch7410 2 года назад
Great videos man, so interesting an enamouring. Phenomenal narration as well. Very surprised this video and others haven't yet eclipsed 1m
@flottenheimer
@flottenheimer 2 года назад
Another John Coogan masterpiece. Love your RU-vid-work! Keep it up - please!
@ferologics
@ferologics 2 года назад
As always, impeccable production! Thanks 🙏
@badreeshshetty642
@badreeshshetty642 2 года назад
I rarely comment on any video. But this was really well put. Really great Work John 🙌
@JohnCooganPlus
@JohnCooganPlus 2 года назад
Love hearing that! Thanks so much for taking the time to comment!
@sagar.pardeshi
@sagar.pardeshi 2 года назад
Subscribing your channel was a best decision, these videos are totally worth the time. Keep doing great man. Kudos.
@JohnCooganPlus
@JohnCooganPlus 2 года назад
Great to hear that! Always trying to deliver some real value and entertainment instead of wasting time.
@R1ch4rd
@R1ch4rd 2 года назад
I'm surprised that this channel doesn't have so many subscribers for **this** level of quality.
@bensput2471
@bensput2471 2 года назад
Dude your videos are so high quality! definitely recommending this channel!
@sukhgill6103
@sukhgill6103 2 года назад
Your production & storytelling is genius level… love what your doing my man!!
@futurefox635
@futurefox635 2 года назад
This channel is a gift that keeps on giving. Heres to growing huge in 2022.
@JohnCooganPlus
@JohnCooganPlus 2 года назад
Thanks a lot! I’m excited for where the channel is headed. We went from 100 subs to 27k last year! No idea where we’ll be by the end of the year, but it should be a fun journey.
@brycebrousseau7921
@brycebrousseau7921 2 года назад
Great Video, Great story, Can’t wait for the follow up video, Kyle and Cruise are getting close, this year will be very exciting.
@27forlife
@27forlife 2 года назад
Your videos never stop to inform. keep up the splendid work.👍👍👍
@alexhahn7987
@alexhahn7987 2 года назад
loving your content. You're gonna grow fast! Keep it up!!
@satyamgupta6030
@satyamgupta6030 Год назад
amazing video again. I'll definitely fail in my exams I must stop watching ur videos for few days. btw plz keep on making such amazing founders silicon valley and tech related videos. thank you.
@finalbox4416
@finalbox4416 2 года назад
As Ali Abdaal would say: "Journey before destination."
@JohnCooganPlus
@JohnCooganPlus 2 года назад
100%
@Js-rq9uj
@Js-rq9uj 10 месяцев назад
the trolley problem has a hidden answer: if all the surrounding cars were self driving as well they could also swerve or accelerate out of the way to provide more space for evasive maneuvers. you can design a plethora of disaster scenarios and avoidance routes from each vehicles perspective.
@garvgoyal2284
@garvgoyal2284 2 года назад
bro never stop uploading, you have truly inspired me today you provide amazing value
@akshitupadhyay9749
@akshitupadhyay9749 2 года назад
Absolutely loving your content brother, this deserves a billion views…
@melmixpita543
@melmixpita543 2 года назад
Hi John. I just discovered your channel and have subscribed. I really enjoy your content so far. I have a single suggestion: use fewer clips from various movies. Just because you mention the word money doesn't mean you have to show a stack on money on a table. The constant shifting and familiarity with various movies take away focus from you and your message. By all means when you have video about autonomous driving, do show lots of autonomous cars and even small clips from interviews (with audio preferably). I hope this makes sense and you will take it under consideration.
@sioncamara7
@sioncamara7 2 года назад
Damn, the quality of this level is the top of the top. Nicely done!
@sioncamara7
@sioncamara7 2 года назад
I've noticed the dramatic music creates more of an adrenalin experience, which probably divides people. In my case I love the content, but I don't necessarily like an adrenalin experience while watching infotainment. That's probably what's preventing me from subscribing. Maybe something to think about, but you obviously know what you're doing.
@4kgotit
@4kgotit 2 года назад
I love this videos about startup/companies founders
@strauss7151
@strauss7151 2 года назад
These videos are so well made. I wonder how much time does it take you to craft them.
@Praveen-cj2iz
@Praveen-cj2iz 2 года назад
This was so well written and narrated great work 🙌🙌
@JohnCooganPlus
@JohnCooganPlus 2 года назад
Thanks a lot!
@asutosh123
@asutosh123 2 года назад
Awesome work as always!
@marciplan
@marciplan 2 года назад
Man these videos are so good :)
@ProxyProof
@ProxyProof 2 года назад
Great explanation of how the technology and business decisions tie into each other. Really shows the strategy and thought process that lead to them. Your ability to combine well know facts into thoughtful insights is what I like the most about your analysis. Like the SpaceX excess capacity - star link - star ship synergy. Great work all around! I know that you like to keep your opinions out of the videos somewhat, but what do you think? About the Cruise "service model once self driving works" vs the Tesla "direct to consumers, improved along the way" ? It seems to me that Cruise lost the get something in the hands of users as quickly as possible ethos - or am I missing something?
@JohnCooganPlus
@JohnCooganPlus 2 года назад
Great question! I should probably do a video about the different models because I think Comma AI is also an important player in the space. The Tesla vs Cruise strategy debate is interesting, but only really matters if you assume that the market will be winner take all. I’m not so sure that there will only be one winner here. To be clear, the Tesla model probably fits more of the traditional models around entrepreneurial approaches to solving a big problem like this, but that really just wasn’t an option for Cruise. The barriers to starting an entirely new car company are so high and I genuinely don’t think going with the “we’ll build a consumer car first” would get you to market any faster. Just look at Rivian, which is older than Cruise and still hasn’t shipped significant numbers of cars. The other thing that makes me bullish on Cruise is the fact that their service is available for employees already. It’s not quite the same as everyday users who aren’t under NDA and might tweet if something goes wrong, but you’re still going to get good feedback if your software engineer shows up rattled because they had a near death experience on the way to work. I honestly find it hard to pick a side here because I’m just so excited about the competition. The last thing I want is a monopoly here. I want to be able to look up recent safety data before I pick a brand and I want all the major players to know that consumers will shift if they slip up on safety. Zero brand loyalty when it comes to safety imo. Still thinking about this space though, no strongly held opinions yet.
@ProxyProof
@ProxyProof 2 года назад
@@JohnCooganPlus thank you. Good points about Cruise and their options. The dynamics of AI competition (one or many winners) is really interesting, and perhaps warrants a video as well. Many have been afraid that it would have strong winner takes all dynamics as winners get access to more data and therefore win more. It doesn't seem to me that this is the case, at least not yet. Most AI in the wild today serve a supporting role adding value, but without being critical to the product. AI for things like recommendations, improving customer support and small optimizations might be be very different from markets where AI is critical like self driving cars. I can't think of any mature fields or companies where AI is a critical component, but it is also hard to know where to draw the line. Palantir seems to be an AI critical company with very little competition. it will be very interesting to follow the self driving field and see how it evolves.
@yogeshcyr31
@yogeshcyr31 2 года назад
Well made video John !!!
@nostranostra1176
@nostranostra1176 2 года назад
I can't leave this video without subscribing. Good job !
@lga5957
@lga5957 2 года назад
Love how you tell the story 😍. Great video
@kennedynjuguna
@kennedynjuguna Год назад
This is dope explanation In my opinion, Self-driving-cars will be huge since it will eliminate quite a lot of things that eat into our time by simplifying driving say DIU, which will reduce accidents. Can't wait to see what the future holds!
@alhdlakhfdqw
@alhdlakhfdqw 2 года назад
really great content thank you so much! :)
@peternguyen2022
@peternguyen2022 2 года назад
Kyle is worth $270M. Wow! Thanks for the inspirational video!
@troyhatchard
@troyhatchard 2 года назад
These videos could easily have 300k views. Keep it up man
@r3fat661
@r3fat661 2 года назад
this is the best video i have ever watched on youtube thank you
@WorriorXD
@WorriorXD 2 года назад
I really enjoy your videos I'm learning so much
@arturmeyster7478
@arturmeyster7478 2 года назад
Another great video John 👍🏼
@JohnCooganPlus
@JohnCooganPlus 2 года назад
Thanks 👍
@tammysanders4812
@tammysanders4812 2 года назад
Very impressive keeping up with Waymo and now competing with them given their head start
@ShubhajitRoy
@ShubhajitRoy 2 года назад
Thanks man 🤗❤️
@privateequityguy
@privateequityguy 2 года назад
*10 Simple Self Improvement Principles to follow in 2022:* 1. Drink more water 💧 2. Eat whole foods 3. Practice daily gratitude 4. Pick up a book 📚 5. Listen to a TED Talk 6. Forgive someone 7. Join a group of supportive individuals 8. Break your bad habits and addictions (these are holding you back!) 9. Educate yourself 10. Congratulate yourself for this growth For those who are in the rush of changing their lives :-)
@salmanrahman533
@salmanrahman533 2 года назад
Thanks to youtube algorithm for introducing me to this gem of a channel ♥
@jusupp3801
@jusupp3801 2 года назад
Im speechless. Great video
@JohnCooganPlus
@JohnCooganPlus 2 года назад
Love hearing that. Glad the story landed.
@powerhouseent886
@powerhouseent886 9 месяцев назад
Congratulations from a fellow Kansan.
@byzantinecaptain
@byzantinecaptain 2 года назад
Another masterpiece
@Katsche98
@Katsche98 2 года назад
Your videos are awesome. Greetings from Germany
@jethroegatbunton2983
@jethroegatbunton2983 2 года назад
AWESOME CONTENT
@vhawk7574
@vhawk7574 2 года назад
Damn ur storytelling skills are next level
@alim.ismail8272
@alim.ismail8272 2 года назад
Great story, and storyteller.
@timog7358
@timog7358 2 года назад
great video
@allamasadi7970
@allamasadi7970 2 года назад
Love the video, what is the music at the beginning during the autodailer section?
@JohnCooganPlus
@JohnCooganPlus 2 года назад
Everything is stock music from epidemic sound and Artlist!
@BLAZE2K101
@BLAZE2K101 2 года назад
You’re a great storyteller
@abcnikhiltripathi
@abcnikhiltripathi 2 года назад
This guy provides a very good knowledgeable content.
@emmanuelr710
@emmanuelr710 2 года назад
This guy's storytelling ability is second to none.
@therocketmanprince682
@therocketmanprince682 2 года назад
Very understand channel
@powerhouseent886
@powerhouseent886 9 месяцев назад
At $20,000 it is much more economical than having a situation where a person who is already disabled, but can still drive an insane, exceptional driver, insert, and not one vote for it, and run accidents, has their arm closed in a city bus not once but twice during the same episode by the same driver, steps of the city bus and right there where the bus stop is there is say oh then foot goes down in the hole. They fall over with their head hanging out on to the street then can hardly move for the next few weeks. All of these things resulted in having. to have surgery requiring both shoulders be completely taken apart and put back together and then having to have surgery on their shoulders again plus spending the rest of their life in severe pain. All of the money that has gone to Repair and sustain. This person is well over $20,000 and this autonomous car would have been so beneficial and could have eliminated all these injuries. Multiply that by how many thousands upon thousands upon thousands of people who have been injured due to irresponsible negligence, what was the cost in medical, physical and emotional pain?
@Srikanth-zu3uy
@Srikanth-zu3uy 2 года назад
Quality content.
@JohnCooganPlus
@JohnCooganPlus 2 года назад
Appreciated!
@ILikeGuns1992
@ILikeGuns1992 2 года назад
Hopefully you mention A. His family, background and people who were surrouding him and B. Random connection that started it all. These are very important. Story of success are hollow without them. These 2 things are almoust always core part of someone's massive success. Even with ridiculous talent and perseverence you might not reach the stars without knowing right people. A. is important because if someone was born in rich family (like Elon Musk) their story is just much less interesting because they had it at easy mode basically and had many tries. Having family that loves you and supports you even if you are just normal familty is also big. And of course if you had noone and succeeded you are a living legend. Also what everyone misses everyime is exact way someone scaled from small enterpreneur to a billion dollar corporation. It's just skipped and generalised without much specifics.
@dsds3968
@dsds3968 Год назад
Self driving cars are a fascinating problem but not enough are asking if the effort to get there is worth the time and effort. By the time it does get there then city transportation will have changed far from what we see now.
@Davld1996
@Davld1996 2 года назад
Best storyteller on RU-vid hands down
@JohnCooganPlus
@JohnCooganPlus 2 года назад
Wow, high praise! Thanks a lot!
@FreedomGolfClub
@FreedomGolfClub 6 месяцев назад
John, this isnt aging well :( i loved kyle, unfortunately he failed me and my friends at cruise
@chickfila7nugget
@chickfila7nugget Год назад
best channel ever
@AlexM710
@AlexM710 2 года назад
This was very interesting. I didn't know that much about Kyle or how Cruise was differentiating itself in the self driving car race. The question what is GM's goal acquiring Cruise? It sounds like Cruise is focused on driverless taxis. I would think GM would be more interested in tech that could be affordably mass deployed on all GM cars. And will LiDAR's hardware reach the point where it can blend seamlessly into a car's design.
@JohnCooganPlus
@JohnCooganPlus 2 года назад
Yeah, I think that's the goal of the partnership. Cruise gets to manufacture driverless taxis at GM plants, while GM can start integrating Cruise self-driving tech into other vehicles.
@steedlei1
@steedlei1 2 года назад
11:38 which movie it that?? 😊😊
@mahmoodemad5868
@mahmoodemad5868 2 года назад
Can you put the link of udacity oliver cameron self driving cars course?
@JohnCooganPlus
@JohnCooganPlus 2 года назад
he worked on the whole curriculum, so this is probably a good place to start: www.udacity.com/course/intro-to-self-driving-cars--nd113
@googooboyy
@googooboyy 2 года назад
Just like Steve Jobs and Elon Musk, Kyle is playing the Infinite Game.
@baylenlucas8923
@baylenlucas8923 2 года назад
I kind of still want to know what was in the safe
@sumanraaz3797
@sumanraaz3797 2 года назад
Kaye Vogt ❤️❤️❤️❤️ Big heart for you 💖
@ILikeGuns1992
@ILikeGuns1992 2 года назад
Made such a great site and then sold it to Amazon so they run it into the ground. :/
@melvinwashington5257
@melvinwashington5257 2 года назад
I love this page! U motivated me as a black man to want more out of life!
@Sjrick
@Sjrick 2 года назад
So what was in the safe ????!!!!
@UdahamulleNdarathanaHimi
@UdahamulleNdarathanaHimi 2 года назад
Why no hash tags in the title or description ?
@TonyDaExpert
@TonyDaExpert 9 месяцев назад
Hopes and dreams
@Pharoah2
@Pharoah2 2 года назад
Theyre still dodging the trolley problem. Regardless of what the autonomous system chooses to do, who’s responsible for the outcome? If it swerves into the motorbike who gets sued? The owner? The car manufacturer? Etc etc.
@danielsilva3383
@danielsilva3383 2 года назад
Hi, love your channel and your mindset. However in the place I live in there arent people thinking like me or you. How do you deal with negative people or people that dont get you or even mock you? Thanks
@JohnCooganPlus
@JohnCooganPlus 2 года назад
Find an online community of likeminded individuals! Maybe a discord or group of twitter friends.
@danielsilva3383
@danielsilva3383 2 года назад
Thanks! You always have good advice!
@KrteenAnand
@KrteenAnand 2 года назад
I can see a fanboy in you.
@curiouse
@curiouse 2 года назад
So Kyle is the new IT it guy (?)
@sakhilezakwe3337
@sakhilezakwe3337 5 месяцев назад
What was in the safe? ...
@jeffsteyn7174
@jeffsteyn7174 2 года назад
So musk isn't willing to put a sub-$1k safety device on his cars. Lidar is much cheaper today. Not that he will be paying for it, the customer will be paying for their safety. Airbags cost more $500 for a drivers airbag 700 for a passenger airbag.
@anishjoshi1999
@anishjoshi1999 2 года назад
love from nepal
@jamieblair4336
@jamieblair4336 2 года назад
I bet there was nothing in the safe 😅
@michaelibrahim859
@michaelibrahim859 2 года назад
What about mobileye?
@techinsider3611
@techinsider3611 2 года назад
Love your video bro.. Love from pakistan
@Quayleman
@Quayleman Год назад
What was in the safe...
@darshanbabu457
@darshanbabu457 2 года назад
Would love to see a follow up of this video with Tesla’s FSD (beta)
@JohnCooganPlus
@JohnCooganPlus 2 года назад
Definitely planning on doing a deeper dive into Tesla FSD. Hopefully around the time that they do their next AI Day. Always some really interesting content there. I made a video covering the last AI day, you might like it: ru-vid.com/video/%D0%B2%D0%B8%D0%B4%D0%B5%D0%BE-QX4bHSVFrEs.html
@darshanbabu457
@darshanbabu457 2 года назад
@@JohnCooganPlus Sure thing. But man! Are you taking the storytelling game to the moon 🚀. Have binged through them all & can't wait for more start-up success stories on the channels. Keep up the brilliant work ⚡
@finalbox4416
@finalbox4416 2 года назад
🚗 + 💻 = 💵
@garv3293
@garv3293 2 года назад
U are amazing John 🙂 Reply plzz
@JohnCooganPlus
@JohnCooganPlus 2 года назад
Thanks a lot!
@swapnilkurve4677
@swapnilkurve4677 2 года назад
🦄🦄💯
@yugeswarreddy4008
@yugeswarreddy4008 2 года назад
❣️
@JohnCooganPlus
@JohnCooganPlus 2 года назад
So awesome to see comments from you after so many months in a row!
@EnriqueCubillo
@EnriqueCubillo 9 месяцев назад
How could we get the entire world to ski every day?
@albeit1
@albeit1 2 года назад
If you can’t stop when something falls off a truck in front of you, you’re following too close. An autonomous vehicle could SEE the cargo moving before it even falls off the truck. It would be way better than a human. We are nowhere near that yet. AI that understands things as well as a human may be necessary. You can learn to recognize a cat from very examples. ML takes thousands. We need to figure out how our brains do this.
@raffiudeenmohamed2259
@raffiudeenmohamed2259 2 года назад
A company called 'SCALE AI' is a leader in data labelling services , but if all companies auto-label their data , will companies like 'scale ai ' become absolete in the future ?
@JohnCooganPlus
@JohnCooganPlus 2 года назад
Definitely not. Huge need for auto-labeling and manual labeling. You just can't do all of the data with a single strategy. Cruise (and every other AV company) definitely still use manual labeling, they might even be a Scale client.
@siriuseneegy4484
@siriuseneegy4484 2 года назад
@@JohnCooganPlus great point , but comma ai is using completely end to end approach without data labelling , what's your view on that ?
@JohnCooganPlus
@JohnCooganPlus 2 года назад
Huge comma ai fan. I think George Hotz is building a great product and just might create the Android of self-driving.
@curiouse
@curiouse 2 года назад
You what ev reminds me of? R..m.a!
@paulius644
@paulius644 Год назад
Yes but why woud you want to drive a self driving car??
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