Episode #232 features an insightful discussion between Kendra Corman and Erin Andrea Craske on mastering brand strategy to avoid common business mistakes.
Erin, with over 20 years of experience in brand and business strategy, breaks down the elements of effective brand management. This episode provides actionable steps to refine your strong brand strategy and drive sustainable success.
Highlights:
➡️ The importance of understanding the 'why' behind business and brand issues rather than focusing solely on best practices.
➡️ Why should businesses and brand prioritize long-term profitability over short-term return on investment?
➡️ The dangers of constantly changing directions and how it depletes resources and creates disengagement.
➡️ The critical role of strategy in guiding business decisions and avoiding the 'headless chicken' syndrome.
➡️ The significance of psychology in marketing and understanding customer behavior.
Whether you are a seasoned business or brand owner or just starting out, this episode offers valuable insights into creating a solid brand strategy and avoiding common marketing mistakes. Tune in to learn how to transform your business approach and achieve sustainable success.
Connect with Erin Andrea Craske:
LinkedIn: / erinandreacraske
Visit Erin's Website for offers: linktr.ee/eacr...
➡️ A gift of two full coaching sessions to the listeners
➡️ A 50% discount on the strategy guide - all-in-one marketing toolbox - using EFFORTLESS code at the TGBBS checkout
➡️ Freebies: business surveys, marketing frameworks, quotes, and strategy guide materials
Join us every Tuesday and Thursday for more insights on marketing strategies and building successful businesses. Don't forget to rate and subscribe!
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15 сен 2024
