How NOT to Send a Cold Email

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If you want to generate leads through email for your social media marketing business, just be sure to avoid making these cold email mistakes. Also should have noted -- be sure to learn about the rules for staying compliant when sending cold emails: www.ftc.gov/ti...
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Опубликовано:

30 сен 2024

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Комментарии : 50

@kylahcapri 3 года назад

Started working from home in March which was way before the date I planned to actually quit. When I lost my job, I went into complete panic mode because I didn’t know what to do; I didn’t have many clients and my shop was only getting a sale here and there. Then I found your channel which helped me so much with getting organized and setting up systems to streamline my processes. My business is growing slowly but steady and for that I’m truly grateful. Thank you Latasha for sharing all the gems with us 🙏🏾💕

@thelatashajames 3 года назад

I'm so glad my content has been helpful! Congrats on your business 🙌🏽

@autumemonet 3 года назад

Hey Latasha! Sorry, this is unrelated to this video, but I had a question and didn't know where else to go to ask you 😂 Question: How do you determine that a client isn't for you from the discovery call?

@DrCareyYazeedTV 3 года назад

I started using cold DM’s on LinkedIn consistently about 2 months ago. I try to remember emails I hate to get and do the total opposite. Thanks for the freebie tip and videos. Will definitely be trying!

@thelatashajames 3 года назад

Awesome, how is LinkedIn working for you?

@MarketingHarry 3 года назад

If we think in a positive way, those emails are a great learning experience as you said. But seriously, that example is exactly what you shouldn't do. Valuable recommendations as usual, Latasha!

@thelatashajames 3 года назад

Thanks, Harry!

@iam.rochelerosa 3 года назад

This is a well timed video! Haha I have started building a small list of potential clients to cold email in the coming weeks. I will definitely try to add video to them! Most freelance clients I’ve gotten so far have been through networking.

@thelatashajames 3 года назад

Awesome, so glad it came to you at the right time!

@doinavegas 3 года назад

Love alllll the tips! I will forward this episode to those sending me the copy-paste email 🤣

@laurenplatero4387 3 года назад

Omg 💀 savage

@thelatashajames 3 года назад

Hahaha!

@FernandoTorresCanada 3 года назад

Thank you for this video. New subscriber here.

@thelatashajames 3 года назад

Thanks for subscribing!

@wrestlingwithdisney 3 года назад

I do send out cold emails! Your tips were excellent!!! I may have to try shortening my template!

@thelatashajames 3 года назад

Glad it was helpful!

@JonJonDubK316 3 года назад

Never used them but i might try that

@shimmerysun 2 года назад

Thank you so much for this video!! I'm a bit on the awkward side, lol, so you giving a concrete example is great. I've just started looking into SEO as a possible side hustle/career change and this sounds like a great way to stand out from the basic pitches that business owners probably get all the time. On another note, do you think the success rate of an SEO pitch would've been even higher had they specialized/were passionate about your niche specifically? From an outside view, it appears that all SEO experts kinda do the same thing, so standing out seems difficult.

@melissalennox 2 года назад

Latasha, this is such good advice. I especially love your “virtual hostess gift” idea!

@RobWill5864 3 года назад

Cold emails are not part of my business strategy but these are some really great tips! Thanks! 🔥

@jadynbruce3683 3 года назад

This was a phenomenal video!! Thank you Latasha :)

@CreateWithDre 3 года назад

Beautiful way to start the video off and mitigate some people's thoughts on what your aim/intent is (well-worded). Great example as well and always a pleasure to simply listen and learn from you and really liked the suggestion of first "offering a compliment." That's definitely a great ice-breaker and segue into what the goal is. Wishing you all the best and two thumbs up on this one!

@thelatashajames 3 года назад

Thanks, Dre! I try to keep it positive around here. Glad you enjoyed the video!

@strategy_gal 3 года назад

We receive lots of cold emails in my business and honestly, only a few are worth reading. Thanks for sharing these valuable tips, Latasha!

@thelatashajames 3 года назад

Agreed! And thanks for watching, glad it was helpful 😊

@freelancingwithsilvia 3 года назад

I feel like the only thing worse than getting those cold emails is the cold DMs...they seem even less personalized and more copy-pasted 😬 personalizing it - and like you said, adding a name - can really go a long way! No one likes to be treated as just another row on a spreadsheet 😅

@thelatashajames 3 года назад

Yep... DMs are usually the worst! 😆

@KevinMDowney 3 года назад

Everything you said is good - only exception might be offering something free. After sending 1,000,000+ emails, have found to be more straightforward on what you’re after in emailing them. The free thing can work - but use depends on business / industry and target audience. KD

@thelatashajames 3 года назад

Yes of course it depends

@misolaadeyemo 3 года назад

Email marketing is something I do for my business but not particularly something I enjoy. Thank you for pointing this out about cold emails!!!👍🏾

@thelatashajames 3 года назад

I don't love email marketing either to be honest! Glad you enjoyed the video!

@trevorprime2274 3 года назад

Well done. Well done.

@praseedasreedharan0903 3 года назад

Always always helpful Latasha. This world really needs you !! :)

@thelatashajames 3 года назад

Aw, I appreciate the kind words, Praseeda!

@lizford362 3 года назад

I've received a similar email but didn't take it seriously because they didn't address the email to me. It was something like Hi as well. I also found it interesting that they didn't include their own website, so I could take a look at their work. Needless to say, I passed on their services.

@thelatashajames 3 года назад

Yes! I get those emails all the time 😆

@taniamarante5310 3 года назад

This is such great advice Latasha, thank you. I struggle with writing emails and this is valuable to me.

@thelatashajames 3 года назад

So glad it was helpful!

@shaquana_ 3 года назад

Thank you!

@FreePHIRE 3 года назад

Yes. Complement and engage! I love your emphasis on relationship building. Thank you.

@thelatashajames 3 года назад

Thank you for watching! ❤️

@FreePHIRE 3 года назад

@@thelatashajames Thank you! Your videos offer insight and development information every time. They've been a great investment of my time.

@nadahassan9691 3 года назад

I absolutely LOVED this video. Definitely taking a second look at the way I send emails. What would you put in the subject line? Not sure if you’ve already made a video on this, but how would you go about going to businesses in person? How would you introduce yourself/pitch yourself etc.?

@thelatashajames 3 года назад

I like to keep subject lines short and sweet! Here are some ideas: blog.hubspot.com/sales/sales-email-subject-lines-that-get-prospects-to-open-read-and-respond

@nadahassan9691 3 года назад

@@thelatashajames Thank you!