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How One Song Can Change Your Music Marketing 

Full Stack Creative
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SHOWNOTES: indepreneur.io/episode330
Sick and tired of feeling like you're on the content creation and release cycle hamster wheel with your music? Consistency is important, but there is a light at the end of the tunnel...
In this episode of Creative Juice, Jack and Circa talk about the flipside of content quantity and how one piece of great content can drive the majority of your audience growth! Learn why businesses of all kinds repeat their most successful ads, how to pick your best music to pull new fans into your world, and the marketing formula for evergreen videos that work for the long haul!
If you're looking for a strategy that will set you up to attract new fans with less content creation work, this episode is a must-listen with lessons from our agency and community that you can apply today!
DISCOVER:
What The Real Goal of Producing Content and Singles Is
The Social Psychology of Great Music Content Online
How Organic Traction Feeds Your Paid Ads and Evergreen Marketing
Why E-commerce Brands Focus On One Product (And Why The Ones That Don't Fail)
What You Can Learn From JG Wentworth, Kellogg's, Disney, and Other Successful Advertisers
RESOURCES:
Learn Top Music Marketing Strategies Inside IndiePRO
EP219: Is Making A Music Video Actually Worth It?
Looking to expand your team or need marketing help? Apply to work with IndieX!
Join Us In The Indepreneur Discord Server!

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8 июл 2024

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Комментарии : 36   
@markyfasho
@markyfasho 28 дней назад
“it’s not about constantly doing new shit, it’s about doing the old shit better”
@ryedavis167
@ryedavis167 28 дней назад
“Stop trying to Gordon Ramsay that shit and feed them a cheeseburger.” Of all the golden nuggets I’ve gotten from this pod, this one hits the hardest. 😅
@musicmarketing
@musicmarketing 28 дней назад
lollll I'm glad u like that one g
@FuturisticAgent
@FuturisticAgent 26 дней назад
This is a fantastic episode, highlighting the ever changing landscape of today's creator world. 👍
@almac8840
@almac8840 27 дней назад
Worse thing to happen is people calling creative output "Content"
@musicmarketing
@musicmarketing 26 дней назад
yeah I mean, I kinda agree I wish we had a different word. I think in this context I just mean 'short form vertical videos' and should probably just say that instead. Hate the word content so much.
@Alyag
@Alyag 27 дней назад
22:49 is the ultimate tantalizing nugget of know-how by Circ pertaining to the theme of this episode. Love it.
@BTMushrooms
@BTMushrooms 19 дней назад
Love you work guys. Question - the concept "Breakout material" Keep making content until you strike this Breakout Material. Prove organic traction on two channels before spending money on content ads etc.Question being - What metric defines something as breakout? How many views / likes / comments / shares etc etc warrants something as breakout material? So helpful!
@LeenasMuse
@LeenasMuse 26 дней назад
Idk why I’m watching this since I’m just trying not to sound like crap at this point, but this is actually really helpful.
@kaysuave94
@kaysuave94 27 дней назад
This was right on time thank you! 🙏🏾
@zerberk
@zerberk 25 дней назад
I love you. I needed to watch this.
@_wallyw
@_wallyw 26 дней назад
Excelente consejo y Pura Vida desde Costa Rica 🇨🇷
@WaliG
@WaliG 28 дней назад
Let's go!
@damarezcurtis
@damarezcurtis 27 дней назад
Great info!!
@iamhvrcrft
@iamhvrcrft 28 дней назад
The real issue is what you consider the “break out “ thing is just a bunch of views and followers… for musicians… this doesn’t mean the tour opening for your favorite artist or show offers in your home town. It’s just views and followers on the internet…
@myemodiaries901
@myemodiaries901 28 дней назад
Nah. Those views and followers is why I was able to quit my job and now make a full time living as writer after blowing up on TikTok in my niche
@musicmarketing
@musicmarketing 28 дней назад
@iamhvrcrft damn this take is good now but I can't even imagine how well it will age
@KYLETISZAI
@KYLETISZAI 27 дней назад
​@@musicmarketingi can't tell if you're being serious or not 😂
@OfficialMjZoo
@OfficialMjZoo 25 дней назад
great video
@LowerLoveday
@LowerLoveday 27 дней назад
Who is the band you referenced that is getting great results with short form content? Intrigued to check out their content for ideas
@nastied
@nastied 24 дня назад
X2
@iknikblackstone9082
@iknikblackstone9082 28 дней назад
what if you can't produce your tracks on the cheap (If your genre doesn't really allow this) ? then how do you put all those track out to test them ? because you never now which song is gonna click right ? so do you release demos ? an idea to solve this catch 22 situation ?
@gsharpenmydjencil
@gsharpenmydjencil 28 дней назад
What I did for a LONG time was go onto twitch, search feedback, and go to the channels doing feedback on songs, I’ve done that for years and it’s helped me narrow in on what is good and what isn’t.
@gsharpenmydjencil
@gsharpenmydjencil 28 дней назад
I don’t even second guess myself if I have gold anymore, because I’ve been through the trenches enough to know what people are honestly thinking when listening to a song
@kojoefante
@kojoefante 27 дней назад
Sir music marketing is hard . I don’t know how to do it. It’s always robot etc etc .
@ameeththomas
@ameeththomas 28 дней назад
Just wanted to ask even if the song is more than 10 years old do we still lean into it for content?
@truthwinseverytime8805
@truthwinseverytime8805 28 дней назад
Why the hell not? I am. I am pulling and leaning on 20 y.o. material.
@myemodiaries901
@myemodiaries901 28 дней назад
Most ppl won’t know it’s 10 years or and won’t even care if the song is good
@ameeththomas
@ameeththomas 28 дней назад
@@myemodiaries901 Fair point :). Thank You
@ezaiah23
@ezaiah23 22 дня назад
Go make some music!!!!!
@gsharpenmydjencil
@gsharpenmydjencil 28 дней назад
Great content, thoroughly enjoyed listening, but for the love of god cut your hair 😂
@ZonymaUnltd.
@ZonymaUnltd. 27 дней назад
80/20 … less is more.
@5thdigit
@5thdigit 26 дней назад
We all know it only takes one song, you discovered this yesterday?
@musicmarketing
@musicmarketing 25 дней назад
I discovered you yesterday, and now I want a big wet kiss you handsome fella
@kojoefante
@kojoefante 27 дней назад
Naa you guys are trying to turn musicians into content creators. Don’t do it ..
@kojoefante
@kojoefante 27 дней назад
You guys are pretending to help go get views and make contents lol … Focus on music ..
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