How small businesses use data to drive value and profitability using Looker 

Go from a cost center to a value driver to a profit center - transform your data team with Looker in 2024. For many small businesses today, data is still viewed as a cost center and operational expense. However with solutions such as BigQuery, Looker, and Gemini in Looker, companies have the ability to transform their data teams into value drivers and direct contributors to the bottom line.
But where should you begin?
Speakers: Skander Larbi, Kevin Dugan
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All sessions from Google Cloud Next → goo.gle/next24
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