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How Stores Trick You Into Buying More Things 

The Atlantic
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We all like to think we’re savvy shoppers, but we’re still vulnerable to these common psychological tricks.
Sources:
The Zero Price Effect: “How Small is Zero Price?” Dan Ariely, Federal Reserve Bank of Boston
www.bostonfed....
How the Offer of ‘Free Shipping’ Affects On-line Shopping
knowledge.whart...
On Orbitz, Mac Users Steered to Pricier Hotels
www.wsj.com/ar...
How Amazon Tricks You Into Thinking It Always Has the Lowest Prices
www.recode.net... (edited)
Subscribe to The Atlantic on RU-vid: bit.ly/subAtlan...

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30 сен 2024

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Комментарии : 31   
@elliottanderson2453
@elliottanderson2453 7 лет назад
Thanks. I feel like a real schmuck now; and I thought I was a clever, considerate shopper. Damn and blast!
@teethgrinder83
@teethgrinder83 7 лет назад
Elliott [Surname retracted] hey they hire all sorts of behaviour experts and stuff I wouldn't be too hard on yourself lol
@user-gf6hf5uz2r
@user-gf6hf5uz2r 7 лет назад
I hate psychological pricing, all these $4.99 and £299.98, ugh
@MartinT50
@MartinT50 7 лет назад
I always translate such figures into $5 and £300. That way I can do the mental arithmetic quicker. But some people get very uptight - sometimes even accusing me of not knowing what the real price is!
@Crazytesseract
@Crazytesseract 4 года назад
"Technology does not bring progress, but only an illusion of progress." Say this every morning when you wake up and every night before you retire. You'll thank yourself.
@vIBEDoUT-Channel
@vIBEDoUT-Channel 3 года назад
Money ruins it
@amazingbollweevil
@amazingbollweevil 7 лет назад
Like the wicked witch leaving a trail of breadcrumbs for Hansel and Gretel? Oh, lord. It's bad enough that you chose a bad analogy, but then you didn't even understand the original story's message.
@savannahhumphreys1112
@savannahhumphreys1112 6 лет назад
LOL. I just came down here to mention he got the story wrong and saw this!
@normanoro206
@normanoro206 7 лет назад
I think maybe this clip gives these tactics a bit too much credit in influencing behavior, but it's good people know about them (having worked in corporate America and being an MBA, I kind of hesitate to call them tricks). Ultimately, all of these tactics to induce people to buy things they don't really need can largely be negated by a little comparison shopping that can be done on most smartphones. Also, if shining a light on a product or surrounding its listing with a box is enough to induce you to buy a product you otherwise wouldn't get, you can probably afford it; and in fact, you may enjoy consuming conspicuously to show others just how little money matters to you (win-win in this case).
@maxcaulfield2602
@maxcaulfield2602 6 лет назад
Norman Oro yeah if you can afford a product and the company does a little nudging to get you to notice it, that’s fine but to have the power to make people think they are getting a good deal or change the value of the product is just like the diamond industry making diamonds scarce to create a fake need and the wedding industry to overprice everything because it’s become a need to have extravagant weddings. Yes, we as society should not be so trusting but it’s really fucked up how intentional they want to screw us over while fronting that it’s a deal. It’s manipulative and deceitful. Ultimately, whether we are actually manipulated by them or not doesn’t make it less fucked up. Hope that answers your question. Thanks for your opinion and good job on getting a corporate job, from one Asian to another, dude 🤗
@normanoro206
@normanoro206 6 лет назад
Eric Jonas, I didn't ask a question in my original RU-vid post, so (with respect) you're not really answering anything. However, I respect and understand your point of view and opinions. Personally, I just don't consider shining a light on a can of soup or making the listing of a particular entree prominent on a menu as deceitful. At some point, people have to be responsible for their own actions.
@kell_checks_in
@kell_checks_in 5 лет назад
So, being spiritually degenerate and environmentally dangerous means you "win?" No thanks.
@kell_checks_in
@kell_checks_in 5 лет назад
Good video, but Hansel spread the breadcrumbs.
@EReaderChannel
@EReaderChannel 7 лет назад
If the product that a customer could buy with the 20-dollar gift card is worth 6 dollars, then the person choose 20-dollar gift card is using 7 dollars to buy 6-dollar worth product, which lead him to lose 1 dollar. The person who choose 10-dollar gift card is getting 3-dollar worth of product at no expense. The question is that does the gift card have that 20 for 7 ratio. Does it make sense?
@Naviii_
@Naviii_ 7 лет назад
The $20 card is only of more value if you want to buy $20 worth of items.
@maxcaulfield2602
@maxcaulfield2602 6 лет назад
SikaoNet that does make sense. Usually, people aren’t just buying one product, though. Even if you don’t use amazon for another year or two, it’s likely you will use it again. Buying things on amazon is, for most of us, inevitable, so it actually saves money to get the 20. Yes, if you know for sure that you will only spend 6 dollars for the rest of your life on amazon, you’re right. But for most people, if not all people who have access to amazon, it’s better to get the 20 dollar one in the long run.
@jasonpeterson8170
@jasonpeterson8170 5 лет назад
Um..... no. The customer that has the 20$ card will have money leftover.
@carmendevine7244
@carmendevine7244 Год назад
The witch didn't place the breadcrumbs.
@moonlight-jn3td
@moonlight-jn3td 5 лет назад
I always buy what ever I need and that’s it 😂 Like I’ll buy something and it could be “buy 2 get one free”... I’ll only get the 1 I need
@alexandercranford4308
@alexandercranford4308 2 года назад
As an ex-chef what you are saying about restaurants is correct but don't think the business is a gravy train, it is anything but. The more up market you , the narrower the margins. Running a restaurant takes much energy for not much profit. Not a business I would recommend anyone to go into.
@ChristineLGolden
@ChristineLGolden 7 лет назад
I've been thinking lately about what things are 'worth.' What does that mean, anyway? I do believe worth is subjective, so how to think about what is a fair price for something?
@StefanNeher
@StefanNeher 6 лет назад
This might be a moot point, considering the age of this video, but I work for Nordstrom, and shipping is free, no matter how much you spend. Our company only has the $100 and above threshold for purchases made on NordstromRack.com.
@SixtoPinon
@SixtoPinon 7 лет назад
Topic: Building Grit Topic: Getting Organized
@eveythingisokay889
@eveythingisokay889 5 лет назад
*me when I'm in gucci*
@dadasajad8741
@dadasajad8741 5 лет назад
thank you pyara
@mickeyj6419
@mickeyj6419 5 лет назад
How we should save the earth!!!plss
@vIBEDoUT-Channel
@vIBEDoUT-Channel 3 года назад
I have been trying to show that on my website ☮
@joanjackson8576
@joanjackson8576 6 лет назад
How does someone become a senior editor of a national news magazine without knowing the real story of Hansel and Gretel? Mr. Thompson, you bring shame to storytellers everywhere! What version of the BG story did you read where the witch EVER left breadcrumbs? And who in the world is "Hansa Gretel"? Finally, you completely missed the moral of the story: Never trust a stranger. And "Leave the breadcrumbs on the ground"? Are you talking to the witch in your version (if yes, why?) or to the birds in the BG story? Please correct your errors and connect the dots if you're ever to stand a chance of redeeming yourself.
@JoshBate
@JoshBate 7 лет назад
This guy is fantastic!
@vy-tramnguyen8930
@vy-tramnguyen8930 5 лет назад
your videos are too short
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