How to Achieve a CINEMATIC Look - Cinematography Breakdown

Подписаться 51 тыс.

Просмотров 11 тыс.

50% 1

Check out our upcoming Cinematic Portfolio Mastery Cohort Course - Only 36 spots left.
course.tenfold...
Today we're doing a cinematography breakdown of the Mcdonald's Spec Campaign Zach recently shot.
The last one seemed popular, so we figured we'd break down the rest of the shots in the campaign.
Let us know what you think
-------
📽 Join our Cinematic Portfolio Mastery Cohort Course (Only 28/50 Spots Left - Enrollment Ends June 24 2024) course.tenfold...
📖 FREE Portfolio To Profit Live Workshop Recording: tenfoldproduct...
📚 FREE PDF "Master Cinematic Lighting" here: www.tenfoldfil...
💡 Check out our NEW Cinematic Lighting Foundations Masterclass
school.tenfold...
🎨 Color grade with our TF Luts: tenfold-produc...
🖼️ Our go-to Image Research Platform for Filmmakers
frameset.app/s... (Use "tenfoldproduction" for 10% off your first year!)
📬 Newsletter: www.tenfoldfil...
-----
🎥 EQUIPMENT
Camera [Sony FX3]: geni.us/ElYUKJr
Cage: geni.us/p1YiY2
Rail System: geni.us/Yf5FW
Arca Swiss Quick Release: geni.us/sMWA0H
Top Handle: geni.us/vBW2
Cheese Plate: geni.us/bYJM
Side Handle: geni.us/Zcyw
Small V Mount Batteries: geni.us/abDAJPA
FX LION V Mount Plate: geni.us/jXzJG
Monitor (Small HD Line): geni.us/mABX1
Video Transmitter (Teradek): geni.us/CNk2
Rode Wireless GO: geni.us/tYMn5yX
Zoom H6: geni.us/8tHYNB
DISCLAIMERS & AFFILIATIONS
We are a participant in the Amazon Services LLC Associates Program, an affiliate advertising program designed to provide a means for us to earn fees by linking to Amazon.com and affiliated sites.
📸 OUR RECOMMENDED GEAR
Recommendations: kit.co/Tenfold...
Beginner Filmmaking: kit.co/Tenfold...
Run and Gun Filmmaking: kit.co/Tenfold...
Commercial Filmmaking: kit.co/Tenfold...
📲 Have a personal or more in-depth question?
Follow us on Instagram where we post regularly (@tenfoldproduction)
/ tenfoldproduction
📨 Email
hello@tenfoldproduction.com

Опубликовано:

25 сен 2024

Ссылка:

Скачать:

Готовим ссылку...

Добавить в:

Мой плейлист

Посмотреть позже

Комментарии : 80

@jannisnewiadomsky 4 месяца назад

I would love to see a pre-production breakdown. specifically how you estimate the time needed for the setups. Also, how would you charge the client for pre-production if it was a paid job ?

@TenfoldProduction 3 месяца назад

The Pre-pro breakdown is coming soon! It's a nuanced approach when it comes to price breakdowns.

@SolisCreative 4 месяца назад

Separating the boys from the men, 6 months planning process, planned every shot, “nothing on the fly” that’s what it’s all about! Solid work as always!

@TenfoldProduction 3 месяца назад

Appreciate that! We try our best, and more content like this coming soon.

@art_means_artificial 2 месяца назад

@TenfoldProduction mcdonald's is food for slaves

@logandial4625 4 месяца назад

Saw it in other comments, but I'd also LOVE to see how you guys set exposure on shoots like this. False color, light meter, etc.. Would be super awesome to see how you get contrast ratios on skin compared to everything else.

@TenfoldProduction 4 месяца назад

Thanks for the feedback! Will definitely try to record some of that in the future to include into this.

@griffin.fulton 4 месяца назад

so grateful for this channel to exist as I am navigating the ad space as a cinematographer, thank you so much

@TenfoldProduction 4 месяца назад

Thanks for the kind words Griffin! Appreciate you

@nhokRjn 4 месяца назад

Next espio, can you show the false color you use for each lighting setting? Thanks for sharing your workflow, it's amazing!

@TenfoldProduction 4 месяца назад

Will definitely try to do that in the future! Thanks for the feedback

@gabrielaaronmoser-diary 4 месяца назад

Thanks for sharing this breakdown, really helpful! Would love to see how pre production looks like on a commercial like this :)

@TenfoldProduction 4 месяца назад

Thanks Gabriel, the bts will be coming shortly!

@sanadakhumanthem3557 4 месяца назад

Would love to see the colour grading side of this commercial 😊

@amronouraldine9481 3 месяца назад

Please we want the dolly track build video :)

@CyberCaliber 2 месяца назад

that commercial was so movie like. I love it

@necessitysound6476 3 месяца назад

Great Content. Im currently working a day job at a small local TV station and Im the commercial producer. We make what some refer to as dirty 30's . Quick 30 second spots that we plan, script in a day or two and then solo shoot for roughly 2hrs . It's interesting to see the planning that goes into your projects and is a great inspiration to continue to grow my skills. appreciate the time you put in ...keep them coming

@pablo.robert 4 месяца назад

It’s incredible this info man!!! The quality of this videos are EXCELENT!!!!! Keep it man!!

@TenfoldProduction 4 месяца назад

Thanks Pablo! Appreciate you, lots more coming soon

@jerry.cray_II 3 месяца назад

Bravo, man!! Excellent work, and excellent breakdown. Thank you!

@TenfoldProduction 3 месяца назад

Thanks Jerry!

@ratemyactors 4 месяца назад

Here is a short comment on the RU-vid video: Wow, I loved the creative and visually stunning cinematography in this McDonald's commercial! The way you highlighted the golden arches and the busy kitchen was really impressive. Looking forward to seeing more of your work, especially in the Cinematic Portfolio Mastery Cohort Course!

@TenfoldProduction 4 месяца назад

Thanks and appreciate the kind words! Excited to see you in there.

@builtman2 3 месяца назад

very thorough and detailed video. From camera settings, filters used, lighting and diffusion set ups, plus props explanation. This is the kind of content I've always hoped for. Thanks a lot!!!!

@builtman2 3 месяца назад

P.S. Subscribed!

@TenfoldProduction 3 месяца назад

@@builtman2 appreciate you!

@TenfoldProduction 3 месяца назад

Amazing, we have a ton more content like this coming soon.

@diana_banana 3 месяца назад

Beautiful!

@TenfoldProduction 3 месяца назад

Thanks Diana!

@PALALALALALALA 3 месяца назад

Solid works, and refeshing real pro channel ! Love it, thanks for spreading your knowledge man !

@TenfoldProduction 3 месяца назад

Thanks so much! Appreciate the kind words

@acitylifemotionpicture 4 месяца назад

this is fire hope you help out with colour grading as we

@TenfoldProduction 4 месяца назад

Appreciate you! Coming soon in the near future.

@UnbleachedMuslin 3 месяца назад

Thanks for the content! A preproduction vid would be extremely helpful. Not so much for just this spec but in general. Speaking for just myself, I’m a freelance DP who typically films either solo or with 1-2 additional hands max. Preproduction is key but it’s really hard knowing if I’m taking the right approach. There are always fires to put out on the day an i ultimately end up deviating from the plan. This either means I’m not planning correctly or that being a one man band just comes with these kinds of hurdles..or maybe both

@TenfoldProduction 3 месяца назад

Hey! Thanks for the comment! We have a pre-production video coming out shortly for this project that will be covering pre-production. If you're putting out a ton of fires during the shoot day, it mean there's missing gaps in the pre-production phase. One man band's do come with more than one hurdle, as it effects every level of production (from our experience). But we've found even with small crews (1-3 people), we've been able to navigate decently sized projects without any hiccups. Usually everything is saved in the pre-production. If there's interest in learning more in-depth about pre-production, we'll be deep diving in our upcoming cohort course (Cinematic Portfolio Mastery), where we'll be showing everyone all of our pre-production frameworks so you don't have to deviate on your shoot plans. There's more info in the description if you want to learn more.

@tangoleadaz 4 месяца назад

Keep blessing us with this amazing content bro!

@TenfoldProduction 4 месяца назад

Lots more coming! Appreciate the support

@mattsekowski 3 месяца назад

Thank you. Great content 🙏

@TenfoldProduction 3 месяца назад

Thanks so much! Appreciate the support

@davidschwan 4 месяца назад

Thank you!

@TenfoldProduction 4 месяца назад

Thanks for the support David!

@cam16film 4 месяца назад

The video I needed at the moment

@TenfoldProduction 4 месяца назад

Thanks Fev! Glad to hear

@johnwick8516 4 месяца назад

You Killing it dawg ! Keep it up !

@TenfoldProduction 4 месяца назад

Thanks JW!

@benmccarthy2568 4 месяца назад

Would love to see a pre-production video!

@TenfoldProduction 4 месяца назад

Coming soon!

@Mansourmelouli 3 месяца назад

Man, I love what you do !!! that's a great channel, also small question please, where did you get these nice "film burn" transitions please ?

@OwoyemiMichael 4 месяца назад

Your videos are so insightful and rich.

@TenfoldProduction 4 месяца назад

Thanks so much! Appreciate you, hope you enjoyed it

@OwoyemiMichael 4 месяца назад

@@TenfoldProduction You're most welcome. I enjoyed every bit of it, I also learnt from the breakdown.

@AutoFOCUSED. 4 месяца назад

Great video. Loved the probe lens shots.

@TenfoldProduction 4 месяца назад

Thanks so much! Appreciate you.

@noelwiggins7167 4 месяца назад

Yes please on a pre production video

@TenfoldProduction 4 месяца назад

We have a huge pre-pro video coming soon!

@MichalKuzminski 4 месяца назад

Great work!

@TenfoldProduction 4 месяца назад

Thanks Michal!

@veronicacameron1703 4 месяца назад

This breakdown is genius! How do you like the tilta tb-12 mattebox? Do you ever need to upgrade to something like the misfit kick on pro gigs? Looking for a new mattebox and think the tilta could be a great, affordable option but only want to spend once.

@killian2826 4 месяца назад

as always, what a huge work! thanks a lot! As you said, you shoot a lot with the F22C, what's the difference between this and using a "traditionnal" light, like the aputure 300D with a softbox?

@sjoerdsiemes 3 месяца назад

As someone with not many experience in gripping, that overhead dolly, probe lens, big mac shot looks absolutely scary to me to set up.

@柏柏-b3t 3 месяца назад

great teacher! i am from china

@TenfoldProduction 3 месяца назад

Thanks!

@jessfilmdiaries 7 дней назад

Have you done any projects on blackmagic cameras? I'm curious if its possible to create this quality from a more "affordable" camera.

@artroomx 3 месяца назад

Just found your channel brother and instantly subscribed! How do you go abkut putting the budget together for a spec project? I've always wondered if its possible to have a sponsor for them. For example, your spec is for McDonalds but you would get money from the location or camera gear company used to help fund it. Is that ok to do?

@TenfoldProduction 3 месяца назад

Appreciate you! Yeah there are lots of opportunities to find money from other companies. There's just a fine line, typically if it's not in the same industry or competitors, it's typically fine.

@koakie1 4 месяца назад

where did you get the actual burger, a random burger picked up at the McD around the corner doesnt look that appealing, it would look like abomination

@TenfoldProduction 4 месяца назад

A food stylist! Definitely not a regular burger haha.

@dandraper4412 4 месяца назад

This is great! When you make a spec commercial for someone like McDonald's, is the view to send it specifically to them? Or would you add something like this to your showreel? Not sure whether I should make spec work with a specific product or brand in it because I don't want it to seem like I'm lying about working with them if you get what I mean ??

@TenfoldProduction 4 месяца назад

When you work on spec, you just state that it’s spec so it’s clear. It can go on your show reels, just ensure everyone knows! It’s all good haha

@obarovft314 3 месяца назад

Hi, you shoot a lot with sony and slog3 is 10bit, how do you get more than 10bit like r3d which is 16bit? or do you do the external 12bit prores? and also, sony high base ISO only works on slog

@TenfoldProduction 3 месяца назад

10bit is all we need a lot of the times. It’s more than enough for post. We don’t shoot external 12bit pro res either.

@johnnyweissmuller5838 4 месяца назад

Does tripple diffusion on f22c really help when it is the same size on all of them, doesnt it just cut down the light? The source is still the same size and distance?

@TenfoldProduction 4 месяца назад

Increasing levels of diffusion does definitely help! Especially when you have minimal options outside of that too haha.

@johnnyweissmuller5838 4 месяца назад

@@TenfoldProduction Ok, is the f22c your go-to keylight? Is it a good investment? Or is it a bit too small? Godox makes a bigger one.

@TenfoldProduction 4 месяца назад

@@johnnyweissmuller5838 it’s not typically our key light cause it’s smaller, works well as a rim light/ kicker. We use a few of them if we’re in small cramped spaces though when bigger light options aren’t available.

@luisnakamuras 4 месяца назад

I just love your videos, and I was really into get your course. I sad was, because im actually from Brasil, and the price here is 5x times more expansive (1 real = 5 usd) :( Is there any chance that you can provide some discount for latin americans? A price more close to our reality? 🤩