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How To Avoid Fake Instagram Influencers 

Simen Platou
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If you have a product you want to sell, and you are considering sponsoring online influencers to increase your exposure, make sure you watch this video to avoid getting ripped off!
Instagram is full of fake influencers who simply buy fake followers, likes and comments, in order to get free products and even payment to post sponsored content.

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7 сен 2024

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Комментарии : 107   
@cgg8542
@cgg8542 7 лет назад
This is pure gold. I have a T-shirt line that has an growing organic following on Instagram. I'm lucky that when other ppl see someone in person wearing a shirt I designed, they ask where they got it. They also tag my brand on IG. Recently, I've been getting DM's from "influencers." They have roughly 10-50k followers and they post professional pics wearing different brands. One of them offered to show me (for free) the effect that their post can have on my sales. I sent a few items over and they posted it, and boom... 1,000 likes on their page, and tons of comments. I reposted their pic, and I got about 300 likes and a bunch of nice comments (I usually get about 100). Some of the comments were from verified accounts. However, there wasn't a spike in hits to my website. I also noticed that this person with 30k followers who wore my stuff did not have ONE negative comment. Not one. They get 1000 likes, 60 comments, but my followers and website traffic doesn't jump from the norm? When I mentioned this to this "influencer," he asked for $200 to have a bigger influencer wear my stuff. So basically he's a middleman for an established influencer. I felt something was weird about all of this, but after seeing this video, I'm glad to know how their game really works. I appreciate you, sir.
@SimenPlatou
@SimenPlatou 7 лет назад
Really glad u liked it man! Wish you all the best for your line, and good luck navigating through the "influencer" jungle ;)
@94759
@94759 6 лет назад
madarrauchiha1 dont know if u got ur questions answered but look up print on demand stores .. u can hite someone to do designs for u on fiver
@CearionUy
@CearionUy 6 лет назад
Been a victim before, but never again. I'm using something called "influencerauditor" to verify if I'm working with the real deal or the real waste of time.
@Gigabyteserviceofficial
@Gigabyteserviceofficial 6 лет назад
One thing that I like says that even though you find legitimate or ideal influencer.. that doesn't mean you will getting success. Because now as days engagement or impression of the post is not only depends on how many follower you have but it's depends on quality of that post.. if your post is viral type then you will get lots of impression even though you have 10k followers.. on other had your post is not attractive then you will get very few engagement even though you have lots of follower.. Instagram is smarter to detect that which post has good content or quality.. & then that post will shows automatically in explorer section so even though you don't have enough followers you will get good exposure... & Everything opposite will happen with bad post.. my advice is if you give your photo or video to influencer then thought 100 times that my content is really a viral content!!! Bcoz there is not always falt of influencer sometimes there is problem with your post also
@mimivonsnatch2207
@mimivonsnatch2207 7 лет назад
Do a video on how to avoid fake companies that want you to promote their brand for free but at the same time you have to buy the stuff they want you to take a picture of to post on your Instagram with a "coupon" code?
@SimenPlatou
@SimenPlatou 7 лет назад
Oh yeah, I've seen those too. I always get hit up by something Dreamworks apparel or whatever, asking if I want to be a "promoter", if I just buy their shit at a discounted price..total bs
@yoi1818
@yoi1818 6 лет назад
Those people aside ....As I mention before, I and people around me would NOT pay you the 1st time you feature a product ... there has to be a long term business relationship, from which you can get much more , than selling yourself for 1 time gigs ...
@achilleuspetreas3828
@achilleuspetreas3828 6 лет назад
This is pure gold...thank you so much! As someone who just started contacting influencers, this is the equivalent to wearing the best armor...thank you!!
@YAWNBREAKERS
@YAWNBREAKERS 7 лет назад
Can you make more videos like this or atleast about tutorials or guides! I love your work bro, & your camera is SUPER HIGH QUALITY! THANK YOU BROTHER! :)
@SimenPlatou
@SimenPlatou 7 лет назад
Hey! Yes, will do :D :D Thanks for the support. Really appreciate it
@tommyboy1986
@tommyboy1986 6 лет назад
wish I would have seen this video a couple of weeks ago, my company just sent out products to several "influencers" with big followings and we got nothing in return, some didn't even post our products on their page, others just have followers from these follow groups. Waste of time and money. It's frustating how many scumbag fake influencers their are.
@RahulAgarwal2297
@RahulAgarwal2297 6 лет назад
Video is amazing. It is of great help. Influencer Marketing is so hard. It's been three days and I am still not able to find any good one. Reply if you any good influencers!
@willemvandeweert5318
@willemvandeweert5318 7 лет назад
Thanks for these tips, I’m starting a company and really cannot not see wood through the trees. with these tips i have a much better idea where to take notice of! Thanks!
@SimenPlatou
@SimenPlatou 7 лет назад
Hope it helps man. Be careful out there ;) Best of luck to you!
@teatimestories1099
@teatimestories1099 7 лет назад
hi simen great video but is there a right way to find influencers , i am launching a store and cant find any influencers who have their contact information dispalyed,
@SimenPlatou
@SimenPlatou 7 лет назад
It is not easy, but make sure they have real followers, get real engagement, and make sure that the followers who engage are your target market. It is no point sponsoring a girl with swimwear if all her followers are 14 year old boys ;)
@doogysnoogy5318
@doogysnoogy5318 6 лет назад
You can use something like the Influencer Auditor. It can also help in verifying their legitimacy and identifying fake influencers.
@valentino_xoxo
@valentino_xoxo 6 лет назад
Great video Simon! Entrepreneurship is hard enough already, I appreciate your advice on avoiding the leaches.
@MarleyJaxx
@MarleyJaxx 6 лет назад
In this age and time, social media influencers play a significant role in marketing. Almost every consumer decides to buy a product with the help of a social media influencer. As a marketer and business owner, we must really look into these influencers to avoid spending expenses to fake ones.
@monsieurlopez9040
@monsieurlopez9040 7 лет назад
Thanks for sharing this I have figured this out only a few days ago after spending more than 200$ on fake influencers but I wasn't sure and now I am after that I have seen this video, I will follow all these steps before giving my money away. thank you!
@SimenPlatou
@SimenPlatou 7 лет назад
Damn, sorry to hear that buddy. Hope it'll be better in the future!
@monsieurlopez9040
@monsieurlopez9040 7 лет назад
I subscribed, Do you have a facebook group?
@CearionUy
@CearionUy 5 лет назад
Working with Instagram influencers and by doing influencer marketing is great and effective, no question about that. But you need to keep a lookout on fake influencers as they might look the part. Tools like *InfluencerAuditor* can be really effective to check if their real of fake, or probably just a low-quality influencer.
@muhammadirsyazman8389
@muhammadirsyazman8389 7 лет назад
thanks bro. you revealed the truth. now i get it
@SimenPlatou
@SimenPlatou 7 лет назад
Hope it helps bro!
@marlonmayo1037
@marlonmayo1037 6 лет назад
Paw patrol
@carrierup2087
@carrierup2087 6 лет назад
Thank you so much sir Believe me you did a great job, and you diverse a very big like! I hope to see you revealing these king of people.
@SimenPlatou
@SimenPlatou 6 лет назад
Glad you liked it. Thanks for watching!
@BrianRegal1
@BrianRegal1 7 лет назад
Thanks for this dude! Spot on.
@missewitcher
@missewitcher 6 лет назад
It has taken a long time for me to understand instagram. No idea why i even keep getting followers.
@franciscosanchez6675
@franciscosanchez6675 7 лет назад
This was a money saver. Thanks for putting this video out. Do you have an influencers you can share?
@professorruthie8367
@professorruthie8367 4 года назад
Hi, Simon. Thank you for this fantastic video. I have a friend with a business that is always getting these dm. He sends sunglasses but is always disappointed. I will pass on this video. God bless you
@firdaussabain2944
@firdaussabain2944 7 лет назад
Gold has been dropped! Thanks for the tips Simen.
@SimenPlatou
@SimenPlatou 7 лет назад
Thanks for the feedback, Muhammad!
@svenser2
@svenser2 6 лет назад
I heared that in germany you can sue them, and get your products and money back which you gave them. And additionally make a bill which should cover the losses they did for your company. Dont know if that works in other countries.
@follieman6045
@follieman6045 7 лет назад
Awesome video. Although now there are good fake followers with pictures, programs that comment realistic looking comments and like regularly,etc.
@SimenPlatou
@SimenPlatou 7 лет назад
Thanks a lot! Yeah, instagram is full of trash these days. I still love the platform though, but it's good to know how to navigate through it all ;)
@crabablellc2048
@crabablellc2048 6 лет назад
I have lost alot of money using IG influencers of late until i show this video. Simen, please recommend to me some best travelling, Dogs AND cats niches IG influencers
@foongbooey
@foongbooey 7 лет назад
Great value information that I had no idea about. Thank you!
@SimenPlatou
@SimenPlatou 7 лет назад
You're very welcome. Thanks for watching!
@Opelteanit
@Opelteanit 7 лет назад
I'm an influencer, a pretty big one at that. Most people fail and sell absolutely nothing on my page when they promote. Know why? Their product is rubbish, the post they want to use is awful, and their website looks completely amateurish. To top it off, many sell exactly what 200 other brands are selling. I think you have a point about fake influencers, but I certainly have not bought a single fake nor am I a part of these engagement groups. But honestly I think many RU-vidrs in this sphere give very unrealistic expectations that leads to a lot of disappointment too. I've seen one saying thousands of likes = thousands of sales. What nonsense is that!
@SimenPlatou
@SimenPlatou 7 лет назад
Yeah, obviously u can't sell crap no matter who promotes it ;) Thousands of likes does NOT mean thousands of sales. Not even close. I've seen thousands of likes lead to literally NO sales. It needs to be a good product, at a good price, sold on a good webshop. Everything needs to fit for it to work out
@yoi1818
@yoi1818 6 лет назад
You know, a guy I know has built a serious brand using infuencers, but 1st time he would not pay you - you only get the product as a gift. He does have a quality clothing product and makes good sales. I also try to replicate this and even work with a fashion consultant to insure I don't pick rubbish. But to be honest, for now I think all influencers are about the quick money and not establishing a business relationship that would bring them much more money in commisions in the long run ... Correct me if I'm wrong.
@ralphlandero5858
@ralphlandero5858 6 лет назад
Natasha V can I have your instagram acct? Looking for an influencer who turn out a good result. I hope u can help me.
@saidha5630
@saidha5630 6 лет назад
Instagram not clickable it's like TV ADS mean if u want the product to be more famous between peoples
@kicikici5
@kicikici5 5 лет назад
Thank you for warning me 👀
@209design
@209design 5 лет назад
Nice. Thank you for this video 😃
@theextraordinaryman5132
@theextraordinaryman5132 7 лет назад
You are the man! Incredible info... Huge thanks!
@SimenPlatou
@SimenPlatou 7 лет назад
No worries man, glad u liked it
@manifesting5000
@manifesting5000 6 лет назад
If an Instagram page has 1.1m followers and there pics have only between 100-300 comments would you say it’s fake?
@MrDavidBraun
@MrDavidBraun 7 лет назад
Cool video! Put maybe a little background music, it could help the whole video
@MehdiScent
@MehdiScent 4 года назад
Well said brother
@Oceanadventures777
@Oceanadventures777 7 лет назад
Great advice buddy i truly appreciate it!
@SimenPlatou
@SimenPlatou 7 лет назад
Glad you liked it!
@ariaaria9242
@ariaaria9242 5 лет назад
Thank you so much for this 🌸💗🌸
@sensisheeba2373
@sensisheeba2373 6 лет назад
The easiest way to find out whether Influencer is not cheating. "FakeLikesInfo" is the website that will help you out checking bloggers for bots and fakes.
@myriware3747
@myriware3747 7 лет назад
providing good stuff bro
@SimenPlatou
@SimenPlatou 7 лет назад
Cheers bro. Hope it helps!
@myriware3747
@myriware3747 7 лет назад
how to join engagement group??
@dare2dream932
@dare2dream932 7 лет назад
yea i was living under a rock, just made a insta trying to learn abouth it, thnx!
@beeyoutifulChocolate
@beeyoutifulChocolate 6 лет назад
Thank u bro..keep the good work!
@bmanq2234
@bmanq2234 5 лет назад
GOLD! thanks man!
@angelk2551
@angelk2551 7 лет назад
I don't think I understood what you meant about commenters. How can you tell the difference between real commenters and fake ones? Thanks a lot :)
@SimenPlatou
@SimenPlatou 7 лет назад
Hey Angel. It's not really spotting "fake comments", but if everyone who's commenting are also so-called influencers (with many followers etc), then the comments are most likely there because of Like/comment support groups and not "real engagement". Understand what I mean?
@valisapps1254
@valisapps1254 7 лет назад
thanks for a lot for the video!!
@Sam-uw7pw
@Sam-uw7pw 6 лет назад
Would you say that majority of your following are bots as well?
@MarcusRamsey
@MarcusRamsey 7 лет назад
Hey Simen Im glad I came across your video. thanks for the tips! I recently launched my own product and I will be contacting influencers myself. Do you have a list of people that worked out well for you? I have an ad budget to pay them. I just want to make sure I can get good people. Let me know! thank you.
@SimenPlatou
@SimenPlatou 7 лет назад
Hey Marcus. Glad u liked the info! Unfortunately, I don't have a list. Just make sure u go through the list and verify that their followers are real ;)
@MarcusRamsey
@MarcusRamsey 7 лет назад
Simen Platou sounds good thanks man! let me know if you want a free product from my store. ill send you one no cost since this video was helpful. www.pearlynow.com
@halimayusuf7535
@halimayusuf7535 6 лет назад
Thanks a lot for the video sir but I do want to a phone on Instagram but she is a lady she isnt having much followers is just all normal her comment section is normal as well as chat, the reason is how will I know she can be a scam we do chat well can I ask her if she does COD services,
@DreamsBegin
@DreamsBegin 7 лет назад
What are these "help groups"? :)
@Mr_Boykin
@Mr_Boykin 6 лет назад
So how about how to find legitimate influencer?
@Navarrete19
@Navarrete19 6 лет назад
Awesome content
@kreepykayy1791
@kreepykayy1791 7 лет назад
How important is it to have your shop link in the influencer's bio?
@SimenPlatou
@SimenPlatou 7 лет назад
It sure helps, but the whole linking thing on instagram isn't perfect. However, Instagram is rolling out Shopable tags, so hopefully influencers will have this soon, where followers can click each item in the photo and shop directly.
@khalid3412
@khalid3412 6 лет назад
What if the influencer only has like 1 or 2 of these fake profiles following them. Does that still mean that they bought fake followers
@SimenPlatou
@SimenPlatou 6 лет назад
No, definitely not. Everyone has some bot followers (Instagram is infested by bots), so I wouldn't worry about a few. Just make sure the percentage is very low.
@rynovasupport607
@rynovasupport607 6 лет назад
can these influencers by story views??
@razibahmed8672
@razibahmed8672 6 лет назад
but u dint say how to spot the 3rd Type - Pro IG influncer ?
@SimenPlatou
@SimenPlatou 6 лет назад
That's the thing I haven't figured out yet..Wasted a lot of money on bad influencers
@Gigabyteserviceofficial
@Gigabyteserviceofficial 6 лет назад
Is there a any app that shows us that someone has how many impressions on each post?
@SimenPlatou
@SimenPlatou 6 лет назад
You can see that in the instagram insights on your own profile. So you have to ask the influencer about this (which can be photoshopped, of course)
@Gigabyteserviceofficial
@Gigabyteserviceofficial 6 лет назад
yes that can be photoshopped another problem is that it's so annoying to asking everybody about that insights
@kanishksingh9592
@kanishksingh9592 5 лет назад
How to increase real followers i would like to know brother
@justinin5
@justinin5 7 лет назад
you saved my life
@SimenPlatou
@SimenPlatou 6 лет назад
Haha, awesome :) Glad you like it
@mario0o0o0o0o
@mario0o0o0o0o 7 лет назад
Great Vid
@thejazzyshowjazz9857
@thejazzyshowjazz9857 6 лет назад
Hi thanks for your video! Could you give me a few real influencers I could use fir a shoutout in the motivation niche? Thank you so much!
@naderqarini6300
@naderqarini6300 6 лет назад
legeeeeend :D
@youtubestuff1317
@youtubestuff1317 6 лет назад
FOLLOW UNFOLLOW?
@sweetdosage
@sweetdosage 6 лет назад
U ARE SO CUTE
@jakobbourne6381
@jakobbourne6381 6 лет назад
Influencer marketing via phlanx worked really great for me
@minxgore
@minxgore 6 лет назад
losers? o-o I think they're winners for getting something for free without working that hard
@SimenPlatou
@SimenPlatou 6 лет назад
Sure. In the same way as someone shoplifting or not paying their restaurant bill.. Free stuff for the winners! :)
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