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How to Choose your Amazon Product | Complete Amazon FBA Product Research Guide (2022) 

Jungle Scout
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Discover the latest strategies in our 2024 edition of How to Sell on Amazon: • How to Sell on Amazon ...
📒 Download your FREE product research Cheat Sheet here: jnglsct.com/cheat-sheet
💡 Learn more about Freedom Builder Bootcamp here: jnglsct.com/freedom
How you choose your Amazon product is probably the most important decision you can make when starting your Amazon FBA business. In this complete product research guide, we’ll show you 5 unique methods for choosing your Amazon product that will help you find products with high demand & low competition, as well as some advanced strategies to stand out from the crowd.
In this complete product research guide, we’ll be showing you how to use the Jungle Scout Product Database & Opportunity Finder to effectively perform product research to find profitable products to sell on Amazon in 2022.
We'll also walk you through the must-have qualities of a profitable product, as well as some nice-to-haves that can help guide your product research & narrow down your results.
So, are you ready to choose your Amazon product? Then start watching, and let us help guide you through your Amazon FBA product research journey!
0:00 Why product research matters
2:02 Winning product must haves
4:28 Winning product nice to haves
6:56 Doing product research using the Product Database
8:30 Product research strategy 1: finding products with high demand & low competition
24:39 Doing product research using the Opportunity Finder
33:57 Advanced product research strategy 1: finding products with high sales but low ratings
34:58 Advanced product research strategy 2: finding new products with high sales, but poor listings & low reviews
36:00 Advanced product research strategy 3: finding products with low costs & high profit margins
37:02 Advanced product research strategy 4: finding products that are barely oversized
38:46 Free downloadable cheat sheet
39:23 Narrowing down your list using the Product Tracker
47:17 How to get more guidance : Freedom Builder Bootcamp
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21 июл 2024

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Комментарии : 110   
@junglescout
@junglescout 3 года назад
Which of the product research strategies Lenny & Jake discussed are you most excited to try out? Let us know! 😎
@vonkanon3091
@vonkanon3091 2 года назад
Opportunity finder then onto the product database to drill down more.
@rosalbagarcia4385
@rosalbagarcia4385 2 года назад
Xuchh tu cm ¹ff federal un lo un Un
@MarudsTV
@MarudsTV 3 года назад
I was waiting for this kind of more detailed tutorial, you both made it materialized for me.
@junglescout
@junglescout 3 года назад
The long wait is over! 🤩 I hope you loved this webinar! 😍 -RS
@bunyaminburak
@bunyaminburak 3 года назад
I loved this webinar! Great great! Please this kind of tutorials! Thanks a lot!
@junglescout
@junglescout 3 года назад
Glad to hear you enjoyed the content! 🙌🔥^PW
@mariomendoza9986
@mariomendoza9986 2 года назад
Very helpful, well explained and easy to understand, very informative. Much better than all of the Amazon content that talks about choosing a product to sell on Amazon. Good to watch and learn about them. Bless you Guys
@junglescout
@junglescout 2 года назад
Oh wow! Thanks so much for that 🔥 comment! 🧡 -RS
@SantiagoDurando
@SantiagoDurando 2 года назад
Awesome! You guys are my Heroes. I'm willing to start working with JS, next month I'll have the funds for the full subscription. Meanwhile, I'm watching your incredibly useful videos.
@junglescout
@junglescout 2 года назад
Thanks! You are awesome! 😎 Can't wait to be part of your #AmazonSellerJourney soon! 🤗 ^EG
@user-sc3ip1jm7t
@user-sc3ip1jm7t 11 месяцев назад
I have been searching for such kind of informational video. Very useful.
@junglescout
@junglescout 11 месяцев назад
Glad to hear you found it useful!
@s0a0n0a
@s0a0n0a 2 года назад
Great webinar guys, keep up the fantastic work!
@junglescout
@junglescout 2 года назад
Hey! Thanks so much, glad you enjoyed the content! 🙂 - FO
@msrcubing915
@msrcubing915 2 года назад
Hi Lenny I am your regular student , and learning a lot from yourself, your way of explanation is tremendous. thank you very much.
@junglescout
@junglescout 2 года назад
Thank you so much! I'm sure Lenny will be happy to see your feedback! 😊
@farhadaibara3973
@farhadaibara3973 2 года назад
Awesome really well explained , I think the opportunity finder is a more efficient way as it takes out 2 steps from the first method and that saves time.
@junglescout
@junglescout 2 года назад
Yay! Thanks for that, Farhad! 🧡 -RS
@bihapistudio1209
@bihapistudio1209 2 года назад
Great job. This was very informative and easy to follow. It makes me feel more confident about choosing to sell Amazon.
@junglescout
@junglescout 2 года назад
Hey! Thanks so much, glad you enjoyed the content! 🙂 -- FO
@faranahmed7704
@faranahmed7704 2 года назад
If you are starting your business on Amazon I can help you
@majedmohammad_
@majedmohammad_ 2 года назад
Great webinar! Thank you guys! I have a question, is this strategy for wholesale or private label?
@junglescout
@junglescout 2 года назад
Hey, Majed! 👋 I believe it will also work! 😉 However, we got a great video dedicated for wholesaling. Check it out here: ru-vid.com/video/%D0%B2%D0%B8%D0%B4%D0%B5%D0%BE-RzIoq796LSU.html 🧡 -RS
@esrasimsek2292
@esrasimsek2292 2 года назад
Love that! So much valuable info 😍
@junglescout
@junglescout 2 года назад
Glad to hear you found our video useful! 😊^PW
@adnant4323
@adnant4323 3 года назад
How to change the listing order of the variations to new and existing listing? For existing listings with variations the variations are jumbled and the order needs changing as well as for new listings I am about to create. I enter the children variations and add and the list (before adding listing) shows a random order. I then change around say the 4th one to the box that the 1st name is in and all jumble again.
@junglescout
@junglescout 3 года назад
I did a bit of research and found this that might help: amzn.to/2TQ3rzo 🧡 -RS
@ninhaoonlinemandarin
@ninhaoonlinemandarin 2 года назад
you guys are really great! thanks for your video!
@junglescout
@junglescout 2 года назад
Hey! Thanks so much, glad you enjoyed the content!
@ninhaoonlinemandarin
@ninhaoonlinemandarin 2 года назад
@@junglescout hahahah i just check your Facebook,quit interesting.
@junglescout
@junglescout 2 года назад
You should subscribe here as well to see all the awesome videos that we are preparing for you! 😊
@sharingcircle5470
@sharingcircle5470 2 года назад
HI JS great video thanks, I wanted to ask if there is another price range that you reccomend for the european market or is it also 20-30 euros?
@junglescout
@junglescout 2 года назад
This would also depend on the cost of the product you want to source, but, yes, we would advise aiming for products that sell for at least 20 euros 😊 ^PW
@cf1297
@cf1297 3 года назад
A very informative video. I learnt a lot. Thanks.
@junglescout
@junglescout 3 года назад
You're more than welcome! 🤗 -RS
@ahmedlakhana5623
@ahmedlakhana5623 2 года назад
Great video! Just to know does the top products in opportunity finder gives the similar stats as the ones we get in extension?
@junglescout
@junglescout 2 года назад
Yes, the sales data there is the same as in the Product Database 😊^PW
@nainakhan4473
@nainakhan4473 2 года назад
this video is really helpful for newbies.. am 100% satisfied
@junglescout
@junglescout 2 года назад
I'm so pleased you enjoyed the video, Naina! 🤩 How's your Amazon Journey coming along so far? - LJ
@learnwithmuhammadumer6140
@learnwithmuhammadumer6140 2 года назад
m excited to try out strata#1 high demand and low competition
@junglescout
@junglescout 2 года назад
Keep us posted on how it goes! 🙌^PW
@omercohen3202
@omercohen3202 3 года назад
I think that something important that you didn't mention, is the ability to build a brand with the product. I think that having an Amazon brand, or an E-commerce brand is more and more important in the last year, with also the ability to SELL that brand after. The problem is, that it's much harder to find this type of product because most of the "weird" products don't have the ability to build a brand. But it was a great video either way!
@junglescout
@junglescout 3 года назад
That's a great suggestion! 🤩 Thanks for the input! 🧡 -RS
@inmatra9904
@inmatra9904 2 года назад
Hi, why does the candle product still appear in the list eventhough you have included 100 max reviews in the filter criteria?
@junglescout
@junglescout 2 года назад
Hey Joe! Looks like the product actually fits the criteria which is why it was included in the list. 😁
@tamer3069
@tamer3069 2 года назад
That is great information, Thanks. Quick question, if i have account in both AU and USA Amazon and selling FBA, under same company name, brand name and selling same product and if some one leaves review for one of the product in AU Amazon would that show in USA Amazon product review and vice versa ????
@junglescout
@junglescout 2 года назад
The review will only show on the marketplace that the review was left 🤗- LJ
@tamer3069
@tamer3069 2 года назад
@@junglescout Thanks LJ for your quick response, have a great day
@junglescout
@junglescout 2 года назад
You're more than welcome! 😍 -RS
@msrcubing915
@msrcubing915 2 года назад
lenny when you set the filter to minimum price of 25 $ then why tool show the the stain less steel cups that have 8$ of price? just to know
@junglescout
@junglescout 2 года назад
Hi! Can you give the time stamp where it shows? I reviewed the video on the results and I didn't see anything that's lower than $25. Thanks! ^EG
@carinemarcelle5867
@carinemarcelle5867 2 года назад
Great video. Is it okay to sell hair extensions as a beginner on Amazon FBA?
@junglescout
@junglescout 2 года назад
This would depend on demand and all the requirements that products need to meet in order to be listed!
@georgeAssyria
@georgeAssyria 3 года назад
Does JS tool show the returns for each product somewhere?
@junglescout
@junglescout 3 года назад
Jungle Scout does track refunded products and tags it as refund commission. However, we have no way for us to know once the product goes back to sellable inventory. 😉 -RS
@sonofcyrus3317
@sonofcyrus3317 Год назад
I am a fashion designer so clothing and accessories would be my Niche which is always left out in all the videos I watched or J.S TUTORIALS
@junglescout
@junglescout Год назад
We will try to make one for clothing niche in the future 😊
@manzoorkhan6336
@manzoorkhan6336 2 года назад
If a product has high demand and the reviews and sellers are lower but the product has built in battery. My second question is if I find a product with lower competition but I can’t afford PL and want to sell the product with generic keyword like “best water bottles” etc. can i sell such products?
@junglescout
@junglescout 2 года назад
You can still sell products, but the product title must not have subjective phrases such as "best" or "hot item" per Amazon guidelines here: sellercentral.amazon.com/gp/help/external/YTR6SYGFA5E3EQC
@armmill4963
@armmill4963 2 года назад
Hi, I listed a product for USA market , I am living in Australia. Do I need to have EIN for this business?
@junglescout
@junglescout 2 года назад
We have a great video that elaborates on that 😊bit.ly/3JHPtEA ^PW
@theaccountingempire
@theaccountingempire Год назад
thank you so much for very informative content. I have an issue. I want to know that what is reason that my customers are buying products from Amazon through my links on my website and links shared with the customers but I am not getting any commission. Could you please let me know the reasons. I would truly appreciate yours quick response. Best Regards,
@junglescout
@junglescout Год назад
Is this for the Amazon Associate program?
@josephb.470
@josephb.470 2 года назад
My first thought was that Treva is a brand trusted seller in this niche. However because Lookhy can generate over 300 sales, and he is an unknown Brand, we could create our own brand and compete with both of them, correct?
@junglescout
@junglescout 2 года назад
If the data shows the right numbers and with the execution of good business strategies, yes. 👍 ^EG
@christophetrad5653
@christophetrad5653 2 года назад
When thousands sellers are following the same strategy, I am worried about not finding a product. Are there enough opportunities? And another question, once that product is found, how fast I should act before someone else is taking this opportunity? Can we search for a subniche related to this product with high demand and low competition?
@junglescout
@junglescout 2 года назад
Hey Christophe! It will not be easy but having tools like Jungle Scout will definitely give you an advantage. I suggest when finding the perfect product, you should add it to your tracker and check the demand or this might only be seasonal.
@bobbob-fb6qk
@bobbob-fb6qk 3 года назад
How do you know when to get out of a market or product?
@junglescout
@junglescout 3 года назад
There are several criterias that you need to look at! You can check out our article here that can guide you in this subject! www.junglescout.com/find-products-to-sell/ 😉 - FO
@kyleniezgoda587
@kyleniezgoda587 2 года назад
Great video. However, in my Jungle Scout extension, it doesn't show me 'Average Reviews'. In place of that it shows me 'Average Rating Number'...do you know why that is? It's tough to follow or replicate the strategies in the video if my Jungle Scout extension is delivering me different metrics.
@jakezaratsian1619
@jakezaratsian1619 2 года назад
Great catch Kyle! The "rating number" and "reviews" columns are actually the same thing. Recently the name to represent product reviews in the extension was altered from "reviews" to "rating number" but the metrics are still the same :)
@junglescout
@junglescout 2 года назад
Yes, we have changed the wording a bitt, and at the moment, reviews column name has been changed to rating number 😄^PW
@kyleniezgoda587
@kyleniezgoda587 2 года назад
@@jakezaratsian1619 Ok great, understood, thanks so much for the reply Jake! Very helpful and much appreciated.
@jakezaratsian1619
@jakezaratsian1619 2 года назад
@@kyleniezgoda587 yeah man, anytime! Good luck on your Amazon journey 🙌🚀
@junglescout
@junglescout 2 года назад
Glad it's clear now. Sorry for the confusion caused by the change. ^EG
@alishujaat1127
@alishujaat1127 2 года назад
Nice work guys . Respect from 🇵🇰 Pakistan
@junglescout
@junglescout 2 года назад
Thanks Ali! Glad you loved it! 😍 ^EG
@faizanahmed9442
@faizanahmed9442 2 года назад
Reviews are 1 to 5 then why you put 100 in max reviews in first method also explain BSR and how much should it be ?
@junglescout
@junglescout 2 года назад
A maximum of 100 reviews is a pretty good # to gauge the competition for a certain potential product. 😉 We've written a great blog for you to know more about the BSR. Check it out here: www.junglescout.com/blog/amazon-best-sellers-rank/ 🧡 -RS
@IvegottobeFrank
@IvegottobeFrank 2 года назад
I am around minute 15 and I am trying to click on the extension. When you do it in the video, it shows you the opportunity score almost immediately, but when I do it, all I get is a message that reads "Only available on search pages". Why can't I get the score?
@junglescout
@junglescout 2 года назад
The Extension will only work on applicable pages like the search results pages, product listings, storefront and best seller pages. Are you running on these Amazon pages? If so, please reach out to our support team: support@junglescout.com and we'd be happy to check it for you! 😊 ^EG
@IvegottobeFrank
@IvegottobeFrank 2 года назад
@@junglescout the extension is working fine, the ONLY thing the extension is not showing me is the opportunity score. I guess I need to contact your support...
@junglescout
@junglescout 2 года назад
Are you running the Extension on a single listing or search results page? If you are running the Extension on the listing, then this is why you do not get the Opportunity Score 😊For more information and troubleshooting steps, check out this article: support.junglescout.com/hc/en-us/articles/4403745539351-Missing-Opportunity-Score ^PW
@IvegottobeFrank
@IvegottobeFrank 2 года назад
@@junglescout ok, now it makes sense, thanks!
@junglescout
@junglescout 2 года назад
Glad we can help and that things are better now.. 👍 ^EG
@petarstoyanov6375
@petarstoyanov6375 3 года назад
Uk Southampton
@junglescout
@junglescout 3 года назад
Hello there! 🖐️ I hope you enjoyed the webinar! 🥰 - FO
@ankushtikar9958
@ankushtikar9958 2 года назад
3 Different Colour of the same Product VS 3 Different Designs of a Product for someone who's on a tight budget...What do ya'll recommend?
@junglescout
@junglescout 2 года назад
I'd suggest 3 different designs. 😉 -RS
@arfansadeldeen9810
@arfansadeldeen9810 3 года назад
Phoenix Az
@junglescout
@junglescout 3 года назад
We hope you find the webinar helpful! 🥰 - FO
@arfansadeldeen9810
@arfansadeldeen9810 3 года назад
@@junglescout yes excellent 👌 thank you
@IvegottobeFrank
@IvegottobeFrank 2 года назад
Why is the number of reviews a better measure of competition than the number of sellers?
@junglescout
@junglescout 2 года назад
Good question! This is because you would want to see if the niche or product has a good market depth. For example, if you’re looking at a product category and the top sellers all have thousands of reviews, it’s probably an incredibly competitive category. On the flip side, if you’ve discovered a high-demand product where the sellers only have a handful of reviews, it might be worth getting into. 🥰 - FO
@IvegottobeFrank
@IvegottobeFrank 2 года назад
@@junglescout thanks for your helpful answer!
@junglescout
@junglescout 2 года назад
It's our pleasure and you are always welcome! 😊 ^EG
@vincebougie6141
@vincebougie6141 2 года назад
I’m only getting 50 products
@junglescout
@junglescout 2 года назад
Are you using the Product Database or the Opportunity Finder? 🤔^PW
@JohnVanderbeck
@JohnVanderbeck 2 года назад
Finding anything the extension doesn't list as "high competition" feels like its impossible these days
@junglescout
@junglescout 2 года назад
It can be tough, try starting your research with the Database or the Opportunity finder first. The golden opportunities are out there!
@sandyjla71
@sandyjla71 2 года назад
I got lost when you start using the keyword
@junglescout
@junglescout 2 года назад
Thanks for your feedback! Can you please drop the timestamp here or you can ask any questions that you may have. ^EG
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