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How to Find a Digital Downloads Niche on Etsy (NO PAID TOOLS)💸Free ways to find new products to sell

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Wondering how to do market research for your digital downloads Etsy shop WITHOUT any paid market research tools? I opened an Etsy shop 2.5 months ago and so far have gotten 39 sales (20 listings in total) and I haven't paid a single penny for market research tools.
You can totally research your Etsy niche and what digital downloads/ Etsy products to offer RIGHT ON ETSY, for free! And it works! In this video, I explain how I research Etsy niches right on Etsy, how I find profitable new ideas for digital downloads, and I also show a live demo of this in action.
Let me know in the comments if this video was useful and if you have other questions about Etsy!
Sorry about the shuffling noises! Promise it's worth it ❤️️
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Chapters:
0:00 How I got 39 sales in 2 months
0:36 Should I use paid market research tools?
0:58 TIP 1 for finding a digital downloads niche
1:59 TIP 2 & DEMO - don't skip this part!!! IMPORTANT
7:23 Unconventional bonus tip!!!
9:03 TIP 3
10:21 TIP 4
11:14 TIP 5 (obvious, but important)
12:33 Can you be TOO niche?
12:53 Start small, expand niche later
13:34 Why you should subscribe ❤️️
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Disclaimer: As an Amazon Associate I earn from qualifying purchases. This means that, at zero cost to you, I will earn an affiliate commission if you click through the link and finalize a purchase. Other links in this video description may also be affiliate links. Thank you for your support!
Subscriber count: 5,520

Опубликовано:

15 авг 2024

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Комментарии : 177

@DinaLu Год назад

I opened an Etsy shop 2.5 months ago and so far have gotten 39 sales (20 listings in total) and I haven't paid a single penny for market research tools. In this video, I explain exactly how I do my market research for FREE! Let me know in the comments if this video was useful! ❤ What other questions do you have?

@Recordificatify Год назад

Congratulations!! I'm still in the research phase! There's SOoooooo much to learn about selling online!

@DinaLu Год назад

@@Recordificatify thanks!!

@AlyssaRyann Год назад

This is such an informative video!! I was wondering how you created the Excell spreadsheet? I use Excell alot at work but I've never used it in my business

@DinaLu Год назад

@@AlyssaRyann It's a Google Sheets spreadsheet! I made it just to track my Etsy sales numbers

@Healthyhydrate808 Год назад

Wow! Super informative! Thank you.

@azuhanisarya Год назад

I love your videos. One problem with me is everytime I do research, I will tend to become overwhelmed. Like, my simple idea became bigger and bigger and then Blank..🥴

@jesus.ramirez Год назад

You're better off starting and putting stuff up than trying to come up with the perfect plan.

@DinaLu Год назад

Hahaha yeah that can happen. You then feel like there's more and more things to research. What does your gut tell you to do?

@colorlover2717 Год назад

I'm binge-watching your videos, I love how transparent and informative they are. And you are so likable :) Also - congratulations on having so many sales in your first two months! I am crossing my fingers for you! I would love to see your process of making a digital product and how you then create variations of it. I know that you don't want to show your actual products here yet (that is completely understandable) but maybe you could create an exemplary one, for your RU-vid fans :)? Anyway - have a great day and once again thank you for sharing your process!

@DinaLu Год назад

Aww THANK YOU!! I love reading comments like yours. Today I actually just filmed a video on how I create my listing photos for marketing. I think next month I'll create another tutorial on exactly how I create the lproducts themselves. Thanks for the recommendation!

@POILY2501 10 месяцев назад

you're the second person I have watched said not to use research market. I think it is right. Etsy niche is about finding ideas and analysing everything. thank you for the video

@DinaLu 10 месяцев назад

You're welcome! Actually, I am using market research tools now, but I do think that you CAN do market research without any paid tools. Paid tools will help, but that doesn't necessarily mean just paying for tools will help you find a great niche. There are many things to consider when it comes to niche-finding!

@jetimpulse Год назад

this camera angle is perfect when it comes to teaching a how-to video. its literally like almost over the shoulder or sitting next-to someone while you learn from them. perfect dina!!!! loving the content on the channel!!

@DinaLu Год назад

Omg YAY! Thanks for telling me that! I'll keep using this camera angle when I do demo videos!

@vivianakinbola7240 Год назад

Thank you for the tips Dina. I think i will start on my shop too, i've been putting it off cause i'm not confident enough and a lot of research i have done is confusing me. I will just take your advice and start small then expand later. Pls continue to share your journey with us and i look forward to more amazing videos.

@DinaLu Год назад

Vivian, that's amazing! Wishing you the best on your Etsy shop

@allyg47 Год назад

Thanks for this video. While watching it, I got an idea for a niche. Last year, right before I went on vacation, I was looking for a specific form for a specific thing I wanted to do while on vacation (sorry for being so vague, I don't want to give the niche away). I couldn't find one so I ended up making it myself. I just now searched for it on Etsy and it came back with around 450 results and most of them weren't the exact form but related forms. I clicked on one of the results and it was selling for $43 and the shop sold over 300 last year. There were also 5 in the cart. The download looked like something I could easily make in Canva. The shop had only been around since May, had 6 items listed - all digital - and had over 1200 sales. Other shops in the same niche also had a lot of sales and few products. I really think this could be a profitable niche and I'm excited to start working on it. Thanks again for the inspiration!! 👏

@DinaLu Год назад

That is AMAAAAAZING!!! BEST WAY TO DISCOVER A NICHE!!!

@dandoesyoutube2498 Год назад

I took a shot everytime you said niche, now I have an etsy shop and a headache, thanks for your content!

@DinaLu Год назад

Hahahahha!

@Skitty_1 Год назад

For the wedding niche, you need to find less competitive items to sell in order to do well, then have a mix of trending + a little more saturated items. Good thing about that niche is that a lot of people buy it and you can still find low competition items. If people go into that niche just creating invitations alone, that's saturated.

@DinaLu Год назад

Sam, you're right. I do believe there are unsaturated niches inside of the wedding niche. But generally yes the wedding niche is saturated especially for wedding invitations. But I do think there is a lot of opportunity there too!

@heyitsanadventure1294 Год назад

This was a great video! 🎉🎉I am attempting to follow in your footsteps as far as getting something off the ground with etsy for this new year, and I really appreciate you taking the time to make this video and share your knowledge!❤

@DinaLu Год назад

You can do it! And thank you, I'm glad you found the video helpful! Rooting for you 🙌

@00Schaf00 Год назад

Thanks a lot for this video! Right after it I started with my research but I got overwhelmed pretty fast. I'm working as a graphic designer but I believe it to be so hard to create digital products because there is just soooo much stuff. E.g., I'm mainly working for small entrepreneurs and provide them coaching for their business like market positioning, creating a clear vision, USP, Marketing Strategies, Business Values and then I create their Branding many times not only the Logo but also the Website, stationary etc. But these things are everywhere. You can buy logo templates and corporate guide templates everywhere to buy. It's funny that is way more easy for me to help my clients then myself 😭😅 Nevertheless, I found your video really very interesting! Thank you very much. I also like that you don't share your Etsy account so the stats and your experience is crisp clear!

@DinaLu Год назад

Thank you so much!! Yeah it can get overwhelming once you start doing all the research hahaha. And totally agree sometimes it's harder to help yourself 😅

@JJShalashaska Год назад

Start with one niche, and if you don't sell just try something else that you like to do but that is actually looked for in the search bar 🙂 Small niches are good, but to try to have any visit and hopefully sales, you also have to create something that it's trending, otherwise your listing will get lost in the oceans of millions of other listings. Anyway you provided amazing info, thanks for that!

@DinaLu Год назад

Thank you so much! Yeah I agree, I think it's important to try different niches if the first one doesn't work out.

@user-ct8mg7fm1d 3 месяца назад

thank you so much I am very thankful to have found your page very helpful and very detailed! great teaching i hope your business continues to grow girly💕

@8randomprettysecret8 Год назад

You’re on a roll! Appreciate your insights so cool 😎

@DinaLu Год назад

Thank YOU!!!

@Irenespiration Год назад

Thank you again for this🥰🥰🥰 i feel like i am in your coaching program again! You motivated me❤

@DinaLu Год назад

Irene, I am so happy to hear that! It means a lot to me. I'm always here cheering you on ❤️️

@glowatech5 Год назад

This is helpful. I tried physical products, which didn't work out for me. I'm definitely trying this.

@DinaLu Год назад

Awesome! I hope it works out 🙌

@DannyTrandannyhaitran Год назад

This is so good Dina! Starting my market research into my own little niche and it's been so fun so far. DROPPING THE REAL GOLD NUGGETS!

@DinaLu Год назад

YESSS GO DANNY

@artwithsydney Год назад

Yay!!! I need to get my stuff together so I can follow this path, too!! 🙏✨ Go Dina! 🎉

@DinaLu Год назад

Thank you, Sydney!! I'm cheering for you 🙌

@abinayarameshkumar Год назад

Thanks a lot! I opened the store but stuck in niche research. I'll try it out. Thanks ton

@DinaLu Год назад

You're welcome! Glad it helped!

@juliannesjems Год назад

First!! Thanks for these tips Dina!!!

@DinaLu Год назад

You're so welcome!

@lisamacintyre589 Год назад

I'm happy things are going well for you. I really look forward to when you get into Pinterest- I'm still having trouble figuring how to make best use of it.

@DinaLu Год назад

Actually this month, I'm so jam-packed with stuff I didn't have time to look into pinterest. That's on my to do list for next month lol! Thank you so much for your support Lisa!

@lisamacintyre589 Год назад

@@DinaLu not trying to rush you - I've been thinking of looking into it for years. Actually these past few months, I've been uploading my Convert-kit landing pages & freebies there. But I still think I'm missing the knack.

@nisagomez4366 Год назад

You are so awesome 😍. Love your stuff. Keep it going and thanks!

@DinaLu Год назад

Thank you Nisa!

@djezoh Год назад

Thank you for all of your videos! They are very helpful!

@DinaLu Год назад

Glad you like them!!

@Ela_98 Год назад

i am so confused because i literally just watched a video where the person said NOT to make products that you personally like cause ‚you are not your ideal customer‘ 😂 trying to sell on etsy is confusing, good video tho ❤

@DinaLu Год назад

LOL there can be conflicting business advice all the time! And both advices could be good depending on what you're doing 🤣

@angiebotinapedraza4236 Месяц назад

Hi, I love your video, but I was trying to find a niche, but then I noticed that the tool that you showed that gives an exact number of results in each different search only shows me the same number always, which is always 1,000+. Help plz I would like to know if this is an error or if it could be something else.

@28SongTube28 Год назад

This was helpful, thank you. I have tons of new ideas now :)

@DinaLu Год назад

Glad it was helpful!

@heavenlysound_worship Год назад

Awesome, informative vid! Keep up the great work!

@DinaLu Год назад

Thanks!! ✨

@beckypark6910 Год назад

Im so happy for you!!, great info thanks

@DinaLu Год назад

Thanks Becky !

@scenes-stories1287 8 месяцев назад

Realistic Approach

@shane.shares Год назад

I hope to launch my first digital product soon. Thanks for your tips!

@DinaLu Год назад

Shane, that's great! Rooting for you 💪

@bhadhuri Год назад

Have you already opened an etsy store?? Because I am looking for 40 free listing and if I send you an invite then apart from you getting 40 free listings yourself, I will also get a 40 free listing.

@Kentarius Год назад

@@bhadhuri hey I'm looking to open my store within 3 weeks after designing. Could you send me your link

@HomeGadgetTech 2 месяца назад

Hi. Should I list a lot of products on etsy?

@Daniel-xy6ds Год назад

your the goat for this, so many channels are just promoting everbee + erank etc despite them being inaccurate so thank you for keeping it real

@DinaLu Год назад

Daniel, I literally had to Google what goat meant lol. 😅 Thank you very much!! I'm happy I can share my journey with everybody!

@deveshreven5682 Год назад

Top video!!! Thanks a lot✨️👍

@DinaLu Год назад

Thanks Devesh!!

@lewisjones1143 Год назад

Your good Dina, energy and information. You get a A* 🙂

@DinaLu Год назад

Aw thank you!

@kl7331 Год назад

Hi! Love your videos. So inspiring!! Why do you think art prints are hard? I was just looking into doing those!

@DinaLu Год назад

I think in general art prints have a lot of competition, BUT it really depends on what kind of art prints. I think you CAN be successful if you can find an art print niche that isn't oversaturated

@lisa-soraya4452 Год назад

Thanks for all you tips! In the end of your video you're mentioning that after a while you might expand your niche. Would you recommend opening a different shop for each niche? or add it to you existing shop? Thanks a lot!

@DinaLu Год назад

I think if it's related to the original niche, then I'd keep it within the same shop for sure. But if it's ENTIRELY different, I would create a new one.

@lisa-soraya4452 Год назад

@@DinaLu thanks!

@sdb1111 Год назад

From what I’m understanding, is that it’s best to have a lot of listings to make more money? Having like 5 won’t be good?

@DinaLu Год назад

Depends! I've seen shops with A LOT of listings, and not a lot of listings, and they all make money :)

@Andrea-xw4xe Год назад

A person has to go to graohic design school to be successful at this. Yes, there are accepting, butfoe the majority It takes talent to get into an art department at a university and those with such a degree have been through rigorous art training..I wish I went to art school, but now I am 40 years old. I love art.

@DinaLu Год назад

I haven't gone to graphic school, and I don't think you HAVE to to have a successful Etsy business. We can learn all sorts of things just on the internet and with practice. But going through formal education definitely helps for sure

@kristen6113 Год назад

I'm over 40, self taught in Photoshop, blogging, ebooks. I'm still learning, making some pretty good $. You can too do it!!!

@Izaawonderfullife 7 месяцев назад

thank you!❤

@DinaLu 7 месяцев назад

You're welcome 😊

@yassirbensahraoui6856 Год назад

Do we need a budget to sell digital products?! I mean, must we already have money in our bank account (Credit Card) after getting first order like POD (Printify Shopping..) or we can start totally with 0$!?

@tdfmedia5945 Год назад

Doing searches I’m Etsy I can see how many results there are, but how can I know if there people searching for that ? Awesome video btw

@DinaLu Год назад

Yeah that's difficult to see unless you use some paid tools (haven't really tried pay tools yet so I'm not sure if they are accurate or not), but you can always take a look at the Etsy stores page and see how many people have it in their cart, how many reviews there are for that particular item, and if it's available what are the sellers past sales

@mariaevo10000 7 месяцев назад

i can't find the hack you showed with the "best seller link"... how was it? thank you!!! love this video!! will subscribe with all my accounts at youtube hahahhaa

@DinaLu 7 месяцев назад

You can filter for "star seller" first and then in the URL, change STAR to BEST, and it'll show you the bestsellers!

@ecdonovan10 Год назад

I like your videos. The content has good suggestions. If I can suggest, slow down a little. You get a little excited and forget you are making a learning video. Give the viewers a second to think.

@DinaLu Год назад

Hahaha okay noted!

@asenstoyanchev9082 Год назад

many thanks for the useful video! I've a question - based on my understanding so far, my shop should stick to a single niche - let's say e-mail templates. Can I create a shop where I sell multiple digital downloads for various purposes such as e-mail templates, movie planners, google sheet templates, etc? Or it is advisable to "tie" my shop to a single niche. Thank you in advance and keep those videos coming! :)

@DinaLu Год назад

I would say the examples you gave (e-mail templates, movie planners, google sheet templates) seem like very different products. Actually, I didn't even know what a movie planner was so I just searched it on Etsy - cool product! So some examples of what might be in the same niche: SHOP 1) Digital planners like movie planners, book planners, period planners, work planners. SHOP 2) Movie things for individuals like movie planners, Google sheets template for keep track of movies, movie journal template. SHOP 3) Templates for indie movie producers like Google sheet planner templates, website template for movies, email pitch templates for getting sponsors, Instagram promo templates for movie producers. So I'd say you'd be safe if you stick to a certain INDUSTRY (movie producer), or a certain TYPE OF PRODUCT (digital planners). Hope that helps!

@hungkiet7535 Год назад

I paid a bunches of tool and get nowhere,thank you for this tutorial,very helpful.

@DinaLu Год назад

I'm glad you found it helpful!!

@TamMinhThai Год назад

I’m a photographer. Thinking about online biz. First I wanna try POD T-shirt. But I was hesitated that I sell something that I couldn’t take control and responsible for. It makes me feel unmotivated. Bc the customers they need help and advice as well. ….So I couldn’t do this niche l. I know out there the others do great job.

@DinaLu Год назад

Do what you're comfortable with and (ideally) interested in 😊

@katesstoreshelforganizinga5753 Год назад

so helpful!

@DinaLu Год назад

Yayy!

@ibi-ilatebraide3989 Год назад

Thank you so much for this, do you think it's a good idea to put POD and Digital products in one store?

@DinaLu Год назад

Hmmm.. I think it depends on the niche... if they are similar and complementary.

@freemovieshub9607 Год назад

I just open etsy store two days ago, and got so confused in different seo tools. It make me headache. Hope your trick could my help out...

@DinaLu Год назад

I hope so too! Good luck on the store

@hddodo9090 Год назад

Well done thank you

@DinaLu Год назад

Thank you too!

@cicekfl Год назад

I have canva pro subscription. Can I use the elements that unlocked with pro feature on my templates? Will it cause to me to receive intellectual property complaints and deactivation?

@DinaLu Год назад

I think you can use it in your templates, but your Etsy buyers will need a Canva pro subscription or buy the individual elements if they get your template, which might turn them off from buying your listing

@danijelastrauss7069 Месяц назад

not anymore

@nahhedull Год назад

Is framed wall art and digital art print downloads, considered a niche? I do different type of designs (watercolour art, abstract art, ukiyo art, etc) for those art prints

@DinaLu Год назад

It is a niche! But I also think you can niche down even more. Like for example, abstract wall art for children, or watercolour art prints specifically for a certain kind of person

@thakurlokesh Год назад

What do you sale on etsy?

@NatureCircus Год назад

How do you see what competitors have in their carts? I cant seem to see that.

@DinaLu Год назад

Sometimes, on other people's shops, it will display "5 people have this in the cart" like where you look at the listings. If it doesn't display it, maybe no one has it in the cart I think

@bongchi_ Год назад

Hey can i ask why you mentioned that art prints are difficult to get into as a new seller?

@DinaLu Год назад

I think in general they are hard to get into if you don't have a niche within that niche. You'll have to be very smart about what you offer in terms of art prints and it can't be very generic. I think it can work, but you just need to have something very unique

@merayesh6554 Год назад

*I am selling mugs and I am promoting everywhere(social medias). So am i doing wrong?*

@DinaLu Год назад

This video is for digital downloads so unfortunately I can't help much!

@ahmadakram52 Год назад

can we sell Pod, PL, Physical & Digital Art Prints All In One Etsy Shop?

@DinaLu Год назад

Not sure what PL is, but technically you can sell whatever you want on your Etsy shop. Whether or not that's a good idea, it depends on the niche I would say.

@ahmadakram52 Год назад

@@DinaLu Thank You for your response

@mrsmango76 Год назад

You mentioned name reddit. What forums do you look or go to

@DinaLu Год назад

Sometimes if I have a question, I just google the question and put Reddit at the end so a reddit thread comes up

@wendyblewett6986 Год назад

Would you set up specific stores for specific niches?

@DinaLu Год назад

It depends how related the niches are, but I'd say generally yes, if its a completely different niche I would create a new shop

@sewperpickles Год назад

Do you use Sales Samurai?

@DinaLu Год назад

Nope! Haven't used any market research tools yet hahahaha, but I do plan on doing that

@rensance4 Год назад

Are you from Canada? I find it really hard to do anything and to sell anything if you're from canada

@DinaLu Год назад

Yes I live in Vancouver, BC Canada! Why do you think it's harder to sell? I can see it being harder if you're shipping physical products to customers, but with digital downloads I think it shouldn't be harder than anywhere else in the world

@Plannifix Год назад

Can your niche be digital downloads in general? Like planners and templates for different things? Or is that not niche enough 😅

@DinaLu Год назад

I think it would be better starting off with a niche inside of that niche LOL. The more specific, the better, and then you can branch out!

@shoreseeker Год назад

Yeah think about who the digital downloads are for. Are they for people trying to be more productive? Are they for yoga studios? Are they for entrepreneurs trying to find marketing templates for their business? Are they a one stop shop for all kinds of social media templates? It’ll help you narrow down keywords and create content that people will search for 😊 and help with ideas for the content.

@gulafshan4370 Год назад

Did you get any message like "your etsy account is suspended" I got this , I made a new account and add a listing also but after 1 day it is showing as suspended 😢 . Does it happen to anyone ?

@DinaLu Год назад

Hmm I didn't get that kind of message but I think it took 1-2 days for my Etsy shop to actually open because I had to submit incorporation documents. Maybe check Etsy community forums?

@inspiredcontentco9484 Год назад

New accounts get suspended all the time, but are reopened about a week later. Happened to me, but they cleared it 8 days later.

@marocinfo1087 Год назад

Can you show us your monthly sales & profits

@DinaLu Год назад

Hey Marc, if you look closely at 0:18 and 13:34, you can actually see my monthly revenue and net profit. Next week, I'm coming out with a video about my second month Etsy update where I'll share more about how much I made and why I think the sales doubled!

@marocinfo1087 Год назад

@@DinaLu thanks and good luck

@leorii7 Год назад

why do u have etsy in incognito mode? jus curious

@DinaLu Год назад

Because you would see the keyword suggestions on my actual account and then know my niche 😊

@leorii7 Год назад

@@DinaLu should I go for the wedding niche it has been on my mind and this will be my 1st Etsy store

@DALIGANGYT Год назад

Hello 🔥🥰🥰

@katdjordjevic Год назад

take a shot when you hear "niche" =]

@DinaLu Год назад

Hahaha

@mfpsplmdkrtynbvsmrs Год назад

Why do you suggest us to start from not popular? I didn’t understand.

@DinaLu Год назад

If you enter a super saturated market, it's harder to compete 😊

@mfpsplmdkrtynbvsmrs Год назад

@@DinaLu I see. So, should we start from very very specific niche? Or with any keyword that gives at least 500 results in etsy search bar? Which one, why?

@mfpsplmdkrtynbvsmrs Год назад

@@DinaLu I mean keywords with 0 or at least 500 results?

@mfpsplmdkrtynbvsmrs Год назад

@@DinaLu ?

@XxxionxX Год назад

Take a shot every time she says 'like' 😈

@CupcakeCottage Год назад

I’m never saying the word “like” again.

@DinaLu Год назад

LOL did I really say "like" that many times? 😂😂😂

@meteors_ Год назад

whats your niche??????

@DinaLu Год назад

It's canva templates for a specific kind of business (I can't say what kind of business or else it's easy to find my shop)

@UseYourManners123 Год назад

I’m totally lost. 😂

@UseYourManners123 Год назад

I don’t know what it is that your making and selling exactly. My phone is too tiny to see. But I just downloaded canva. And I created a little circle brand logo thing. I am intrigued! I want to help bring some money in as summer is coming and my husband is going to not have work!

@DinaLu Год назад

Hey Rita! I'm selling canva templates for a specific kind of business owner (that's the most specific I can get without revealing the niche) . That's awesome! Try out canva and see what you can do!

@sosweetstill Год назад

If I had a quarter for every time you say "niche", I'd be rich :)

@DinaLu Год назад

Hahaha

@ryanrusso9967 Год назад

Of course she’s left handed lol

@DinaLu Год назад

Lol how is it "of course"? 🤣

@navithabloom9534 5 месяцев назад

This is so informative and accurate. I have not started my shop yet however I am so enthusiastic to sell what I can offer and also is there any videos on the Etsy scams emails as I have done a fair share of research whereby 1st time opening Etsy shop are being scammed which kind of scares me. Hope there is a advise on that. I just subscribed to your channel.

@DinaLu 5 месяцев назад

Thank you so much! I'm so glad you're finding the content helpful! Good luck ✨

@MrAnvith1993 Год назад

Hi This is wonderful tutorial, I have a small query Let us say I want to promote your work everywhere, And earn an affliate sale on the same. Can we do it? By redirecting the traffic from my social media to your page and get you sales? Let me know. cheers :)

@DinaLu Год назад

Hi Anvith, I'm not quite sure I understand what you mean. But right now I'm not looking for any support in promoting my page, thank you though

@FisnikSylkaFisnik Год назад

Great video Dina! I've reached out to you on instagram as instructed but it looks like you didn't get the message. Do you have an email where I can contact you?

@DinaLu Год назад

Just replied!