Can you pls tell what is Major cause ads not working in high traffic times mostly sd and videos ads What are the causes for this budget is not utilised 30% during full day of each campaign which I run but from long time I am not receiving orders in high traffic time and I don't know what data I need to check for confirming this and what is solutions,same ads same placement is working in low search time period but during high traffic time compititer ads running 90% or more Pls suggest what I do
Fantastic breakdown of Amazon PPC optimization strategies! This step-by-step guide is incredibly helpful for anyone looking to boost their campaign performance. From budget adjustments to bid optimization and search term analysis, this video covers it all with clarity and practical tips.
For your top kw test camaign exact 2 (14:49), your roas from rest of the search was better than roas from product pages, but why did u still not adjust it for any good ?
Very useful video, but I find it hard to believe that this is actually how you adjust your bids... How do you check the effect that your changes have week over week? Do you just memorize the numbers?
Great video Mina, one question that i am confused about it, in the business report does the number of sessions and orders reflect both the ppc trafic and organic or only the organic traffic, one of the amazon support answered me that sessions in the business report are only from the organic traffic, can you clear up this issue? what are the data in the business report related to? thanks :)
Hi there. what is a good acos. I see that you are considering 25% a good Acos. If we are using the rule of thirds for profit analysis, how is a ACOS of 25% leaving you with any net profit? Considering that your NET is roughly 30%
Hi Mina, why we cannot do optimization and scaling together for a campaign. If you look at each targetet keyword, you can always optimize one and scale the other one. Am I missing something?
If you negate keywords that are relevant to your product but not converting in auto, broad, and phrase will that hurt your organic ranking any vs. just lowering the bids?
Hello Mina, thank you for your great video every day we learn more with you, could you show us in one of your videos how to calculate the budget for each type of campaign and for how many months we should have that budget. Thank you
Hi Mina , Thanks for the beautiful tutorial. I want to ask you something. If a placement like TOS is performing well and another placement which is product pages is not performing well and increasing the ACOS the how to cure this situation. We already increased the % for TOS and Product pages is set to 0 yet its taking most of the impressions and clicks on a very high ACOS how we can resolve this
I'm new to PPC. I guess I don't understand how your CPC can be greater than your bid amount? Isn't bid the highest you tell Amazon that you are will to pay for ads shown? or is it because the "dynamic up or down" bid you choose when you create a campaign or a TOS modifier?