How To Start A Sauce Business That Works

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Do you plan to start your own sauce business? Here is some important advice for you. The first step? Do Your Research. Learn how to make, bottle, and sell your own sauce with tips from Duce Raymond (Sweet Baby Ray's Barbecue) and Shawn Walchef (Cali BBQ Media).
WATCH MORE WITH SHAWN AND DUCE: • How to Trim Brisket an...
Duce Raymond is part of the legendary barbecue family that created Sweet Baby Ray's Barbecue Sauce. He has spent his whole life in and around the food and barbecue industry so he knows quite a bit about how to start a successful sauce business.
"If you're really dead set on it, come up with a plan," Duce said in this video from the Chicago Sweet Baby Ray's BBQ Restaurant and catering company. "Where are you going to sell the sauce? What are you going to do with it?"
The Raymond family helped build a company that is synonymous with outdoor cooking everywhere. The Sweet Baby Ray’s famous barbecue sauce brand - which was sold to Ken’s Foods in 2005 for $30 million - has become such a conglomerate that their hundreds of millions in sales, obviously number one, total the next seven brands’ sales combined.
Make sure you watch the full video to see the real secret to selling sauce. Hint: don't sell sauce until you sell your story on social media first.
Do you have a sauce business or plan on starting one? Let us know in the comments so we can connect!
CALI BBQ MEDIA ONLINE - calibbq.media
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How To Bottle and Sell Sauce:
1. Create a Recipe.
2. Name and Design.
3. Get a UPC Code.
4. Get Nutrition Facts.
5. Bottle the sauce yourself or find a co-packer.
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• Sweet Baby Ray’s BBQ Restaurant - www.sweetbabyraysbbq.com
• Sweet Baby Ray’s Catering - www.sbrcatering.com
• Duce’s Wild Competition BBQ Co. - www.duceswild-bbq.com
• @sweetbabyrayscatering on TikTok - / sweetbabyrayscatering
ABOUT DUCE RAYMOND (@duceraymond):
Larry "Duce" Raymond was destined to make a splash in the food industry. Son of Chef Larry Raymond and nephew of Dave Raymond, the creators of Sweet Baby Ray’s Barbecue Sauce, Duce is the Executive Chef of True Cuisine Event Catering and Sweet Baby Ray's BBQ Catering.
Duce grew up in and around restaurants, and began working in the food and service industry at the age of 12. His desire to learn and practice the culinary arts quickly blossomed into a passion. In his role as Executive Chef and Culinary Director, he expedites huge events such as the JP Morgan Corporate Challenge, Chicago Cares Serve-a-thon and large upscale weddings and cocktail receptions.
Duce Raymond and Dave Raymond are also KCBS Barbecue Competition teammates.
• Duce Raymond on LinkedIn: / duceraymond
• Duce Raymond on Restaurant influencers Podcast • DUCE RAYMOND of Sweet ...
SIGN-UP FOR CALI BBQ MEDIA UPDATES - restaurantinfluencers.media
SUBSCRIBE TO RESTAURANT INFLUENCERS PODCAST - link.chtbl.com/RIpodcast
SUBSCRIBE TO DIGITAL HOSPITALITY PODCAST - calibbq.media/podcast-episodes
#sauce #bbqsauce #bbq

Опубликовано:

24 июл 2022

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Комментарии : 38

@anamericanentrepreneur 11 дней назад

Very good advice!

@chrisfrmDC Год назад

Got damn sir. Let the man talk

@neveroffended45 4 месяца назад

Came to say the same thing

@calebsmith95 Год назад

If you’re going to interview someone, let them speak.

@sasklion 8 месяцев назад

No doubt. Cringeworthy, at best.

@blu6646 5 месяцев назад

Thank you

@victorswife9423 17 дней назад

Baby rays is my favorite bbq sauce

@GM-gj8hs Месяц назад

There are people who actually book good guests and followers want to watch. I see many unexperienced interviewers who actually need to learn how to interview because what happens is when they don’t listen or keep interrupting the question that the followers want to have the answer to gets changed because the interviewer changes the thought process of the guest. I’m a follower of this channel, and I love all the information. People learn new things every day.

@PDXDilly 2 года назад

Dude stop interpreting 😂 let the man speak

@kvong615 Год назад

Agreed, This guy is annoying

@sasklion 8 месяцев назад

Just about turned off the video. If it wasn't for Duece dropping good info, I would stopped the video.

@WholeWorld100 2 месяца назад

No he did good, the guy was skipping the upc and nutrition list. Thats important

@snowcrash9310 Год назад

Awesome video guys. Been a big fan of Sweet Baby Rays since the 1990s. We are getting ready to step into the BBQ sauce ring ourselves out here in Hawaii. A lot of great information in this video and we will be implementing all of them. Mahalos.

@ricric8293 Год назад

I'm trying to start a sauce as well n the taste is amazing.

@WholeWorld100 2 месяца назад

The host was GREAT! Duce kept skipping important steps also the social media part duce never even mentioned.

@Tamil_remix Год назад

Amazing video.

@DigitalHospitality 2 года назад

Duce rules

@michaelmcgillicutty639 7 месяцев назад

I think that's the tough part of starting. With laws it's tough to make it out of your own home kitchen. It's expensive to open up a small warehouse

@mcarthurglaze3749 10 месяцев назад

You over talked the guy

@sasklion 8 месяцев назад

Trying hard, but in the wrong niche. You can clearly tell. Next time, let your guests speak.

@nhrafan335 4 месяца назад

Unfortunately this video is not for the common man with limited funds and limited outlets. I am just getting started researching about copackers because I need to take my bbq sauce to the next level. I've kicked ass at farmers markets and I have made my bbq out of my kitchen, 10 jars at a time.

@johnfrench664 11 месяцев назад

Thanks for the video! Can you recomend a copacker?

@CaliBBQRestaurant 8 дней назад

@@johnfrench664 17th Street BBQ

@oldfarmshow 3 месяца назад

👍

@ourcalltoadventure 3 месяца назад

A host that doesnt let the guest talk and has background music during an interview.

@jklcksmth1991bo Год назад

Although we have our own copacker and are selling in 1 small family owned grocery store, and a trade market in town & outside of town we aren't selling as quickly as we need to be. Suggestions on how to scale more quickly.

@LHG-Chuds Год назад

Would samples destroy your budget go around to local restaurants hand em out spread your name far and wide people appreciate a company that shows love and care towards the community. It’ll be a win win a local restaurant / bar gets a few bucks selling your bottles and you get the attention.

@HMuny55 11 месяцев назад

You need to become a salesmen. Get to the areas and markets you want to grow into and get out on foot and sell your sauce to stores Get out and do tastings in stores etc. Make ads, make content. You have to generate interest in your product or have the quality be so good people tell their friends. You cant just put it on a shelf and think it's going to fly off the shelves.

@luciamontilla6198 10 месяцев назад

@user-tv2bc4eg6t These tips are after you have labeled your product right?

@JohnnyMFMitchell Месяц назад

I need to know what permits I need to have to be legal

@nole8923 Месяц назад

Have your Tylenol or Motrin at hand because once you realize the government hurdles you’ll have to go through you’re going to need it.

@nole8923 Месяц назад

The nastiest part of starting a sauce business is getting past the government hurdles. In Georgia you cannot start out making it in your own kitchen. You have to make it in a kitchen which is separate from your normal kitchen and it has to be state inspected and approved. Either that or you have to make it at a special government approved kitchen outside of your home. And that’s just for starters. The government is going to be your biggest nemesis when trying to start a sauce business. The rest is easy and fun compared to the BS gauntlet the government will put you through.