Our comeback story's just begun. Our family started, and restarted HYER Boots, a brand with deep roots in the American West. Founded 150 years ago by our great great grandfather, CH Hyer, the man credited with inventing the cowboy boot, Hyer Boots quickly became the footwear of choice for legendary cowboys and ranchers. From the 1870s to the 1970s, Hyer defined what it meant to be a cowboy.
But tragedy struck, and the brand that once symbolized the spirit of the American West was lost to history, relegated to attics and eBay listings. That is, until Zach decided to reclaim our family's legacy. After 18 months of intense negotiations with one of the world's largest corporations, Zach succeeded in bringing Hyer Boots back to life as a gift to our grandmother, Nana.
Now, after two years of tenacity, we are back and stronger than ever. With a growing team, professional athletes proudly wearing our boots, and retail partnerships across the U.S. and Canada, HYER is reviving a lost part of western history.
15 сен 2024