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Scope wants to be his own man and take a leap by himself but ends up taking OG with him👀🤦🏽♂️ the saying dont bite the hand that fed you comes into play! At least leave and do something completely different but to leave and say your going to do the same thing youve been doing at yktr for 3yrs is a proper shit go! Jordan simi has better respect then scope👀
It's always the ones close to you that hurts you the most! Business with close mates are always highs of highs and lows of lows. Head up ice you'll bounce back YKTR will push through tough times 🙌🏽
It only hurts, cause you cared so much. Shows your true character, and the type of man you are.I’m sure you guys will definitely have a beer one day… onwards and upwards bro
I don't get the Mase hype. Someone has been in Scopes ear and let's be honest here, He's a follower not a leader. One request for you Ice, Hire company men that put the bigger picture ahead of their own selfishness. I didn't think Scope was that type but I was wrong. Simi, Jacko, Scope used YKTR for their own selfish gain, Calling it how I see it 🤷♂
This cut deep because it's more personal, and losing your friends, this will sting but another life lesson in keeping friends and the business separate. Keep ur head up, and keep moving forward!
Literally have been a huge huge critic of your content bro but that was because THIS is a exactly what we wanted. True care and honesty put into a format we love…this shows everyone that YKTR brand is bigger than anyone and can therefore transform and move on
Head up Ice! Your a good man, followed your journey from the start. You’ll keep on moving towards bigger and better things! Supporters will back you all the way
Respect for opening up this much publicly. We appreciate the content, whether you’re going through good or bad. Makes us feel more connected to Yktr, and I’m keen to cop the next drop
Head up mate everyone has these moments in life and whether it's in business or personal life people can relate to you, continue talking to people who you care about and who care about you and it will make it easier! Remember where YKTR started selling shirts by email your still killing it!
Wow man. This cut deep. I’ve been watching since the beginning, I know you’ll get through it, but I know how much you’re hurting now. Thank you for the venerability. These lows make the high so much better. Cheering for your next big win. Can’t wait to see you standing on top of the mountain again. Big love ❤️
Thx bro. I’m in the petty mode. F..k that c..t lol. Nah, jokes. Appreciate the vid bro, admit I would’ve been on your ass as would’ve blamed you straight up. Cheers for the real emotion, keep ya head up. Trust you, sad as shit right now but we all know you can pull through this and build up again. I’ll still be here watching, waiting
Arohamai Ice 💜 As a longtime admirer of your courage to do you, I appreciate the humility, self awareness & vulnerability you have shared today. Your ability to see yourself clearly & objectively thru’ sober reflection & introspection speaks to your emotional intelligence. I applaud your willingness to be seen & emotionally exposed for those you have suffered with & sacrificed for. You have confidence in abundance. Self trust is the belief in your own power, trustworthiness & reliability. You are free from pride & arrogance which allows you to understand your strong sense of identity. Today you have shown heartache & compassion. This is a kind of humility that defines but does not inflate your relevance. 🦋
Head up brother you’ve backed yourself this far regardless what’s happened you’ve always found new ways to overcome anything and everything with ya all the way ice from filming the massive shipping boxes in those apartment rooms to getting the new office space and then upgrading to another office space you’ll be sweet brahs 💯💯😤
I appreciate the transparency on the abrupt end to the sports show. I watched skips IG video and tbh it didn't make sense, Especially with the timing. Just know that alot of us fw the brand heavy before you cultivated the talent (Not a shot btw). Keen to see your next move.
Hey brother, just wanted to let u know that while shit now this too shall pass and you’ve got a lot of awesome people in your corner including your amazing fan base. Keep doing awesome things with YKTR and excited to the future of this amazing brand!!!
6 months isn’t much to ask for the opportunity you gave Scope IMO. I understand opportunities present themselves, and they may disappear, but they’ll show up again if the content is good enough. Which it was.
New beginnings, Ice. You’ve inspired and helped so many people with your content. Thank you for being your authentic self and documenting the journey, through ups and downs. Head up and lessgoo ✌️
I really appreciate your honesty. So many lessons to learn from this. Just sucks when the lines are blurred between friendship and business. At the very least, respect should be shown always but not everyone does so
U had all there backs from the beginning.....no contracts but u had their word which is worth more to me.....Blindshot for sure.....keep ya head up, u were always the brains behind the bantet which is what they bought......y do that right at beginning of the year....unbelivable move by the crew
This is a blessing in disguise bro, change is good and there’s a reason this has happened now, you may not see it now but give it time and you will see this was meant to be to help you and your show grow💯🙏🏽👍🏽
Big Love my brother !! ❤️ Rainbows always come after the rain. Your a massive inspiration to me brother !! This can only make you stronger !! I know you already know that !! 🍻🔥🔥
I’ve recently had a break up with someone I thought I’d be with forever and she left in a similar way, out of no where with no clear reason. Stay strong ice you will come back better than ever
It is truly heart-wrenching to witness someone as hardworking and passionate as you are Ice, to go through such a difficult time. It takes a great deal of courage and strength to be so vulnerable in front of the world, but it is also a powerful reminder that we all face challenges and setbacks, no matter how successful we may appear on the surface. It's important to remember that asking for help and support is not a sign of weakness, but rather a sign of resilience and determination to overcome obstacles and emerge even stronger on the other side. My heart goes out to you and I hope that they receive the love and support they deserve during this difficult time. Long time listener #theiceproject
Feel you my man. It’s ok to hurt and most raw and vulnerable I’ve seen from you. Tough times don’t last it just helps build your resilience. Hurt people can heal and see the lessons and blessings. This will pass 🙏🏽💛
You are a real one Ice! Will always back you man. Can’t wait to see where u take yktr man🚀. Loyalty is a rare quality these days and u have it in spades! Lesssssgoooooo!!!
Head up ice! Shattered to see the boys go but I wish them and you (ice & YKTR) the best for the future. You’re a better person than what you give yourself credit for. Head up and things can only get better from here bro! Love the YKTR brand and love what you do Ice! Much love uce 🙏🏼
Ice man big ups for being honest & vulnerable dox! Keep the grind & have patience ...... Your genuine vision is the fabric of YKTR.... Mase & Scope played their part (& they played it well) but it's on to the next step... LessshGoooooooo Bring some YKTR love to Bundy, QLD
When you decided to let go of Simi and you were so smug about it that really was the beginning of the end. Now look at you all your friends have left you because you treat people with no respect.
Your the man bro. Followed you since day 1. You started with nothing and built so many avenues. It’s ok to be sad and gutted, what’s next will be excited. One chapter closes and another opens. Life is all about lots of different chapters. Don’t hold grudges lifes to short. Keep moving forward and be proud.
They want what you have bro, and they couldn't have done it without your platform. Very sad for the bro to do you like this. Friendship and business is a tough gig. 💪 All the best bro.
People come and go, I have followed you since the get go… and man to see you at this point of your journey, this is a turning point where people will come into your life and change things for the better! This upload has hit me as much as it hit you my uso, but when you hit rock bottom there is only one way to go and thats up!! Love you my uce!!
Te Akamaroiroi iaku ice, kia toa koe iaku I ie aroa ngao I vairua tupuna koe iaku. Feel for u ice stay strong and u draw strength from the spirit of yourself & ancestors. From 1 kuki to another brother
You've pretty much been the heart and soul of YKTR right from the get go, I've watched your vlogs since day one.. and you've built something awesome that's seen all over the world 🌎
Thinking of ya!! Probably too soon, but good lessons from this. I can't wait what you got coming up next after this bad situation. Companies go through this at times. and the strong leaders rise up and overcome adversity, staff turn around etc. This is almost a fresh start for you to dig deep, get a new fresh dedicated team around you. Like you said, work the new vision you have, work with your mentors and get Chicko and Normy around you to support you and crush the new vision you's have. Thanks for opening up in this vid. No disrespect to anyone, but make those who left you and blindsided you regret it with your growth moving forward especially as its the start of the NRL season. God bless ya!
Chin up bro been here since the start and be here till the end brother hopefully chicko n normy get back and get around ya soon the real OGz!! Cant blame the boys for leaving bro it is what is but that speaks highly of you bro your literally changing peoples lives for the better and you cant help but be proud of that brother!
Your the goat Ice head up ! We all here fro you bro !!! I would hands down dream job do what u guys are doing or what those boys did ! YKTR stands tall and allways will !!!
I see a lot of people are saying they saw it coming etc. nah if any of you are actually business owners here you’d know the deals these boys got were top tier plus the room for negotiation at any point for pretty much anything you deserve. Lukey deserves to walk and do what he wants especially after how much some of your shit hires have put him through. Jackson leaving will cost him. He left too early. Scope absolutely dogged you better now than later .having a child would never cause you to do that to a mate or someone that’s been backing you from the start. One hell of a thing egos and relationships can be. A big issue I see is their partners seeing you doing well and wanting their boyfriends to be on the same level with the mindset of their boyfriend being the star of the show and as if they’re being used without a second thought. Other than Lukey I’m sorry to say but these guys won’t go very far. Scope doesn’t realise what’s he did to you could be just as easily done to him by mase. He could have a banger year then fox will offer mase $$$ and he’ll leave. Now Is the time to spend huge coin landing some stars and pivot away from sports. Do other type of podcasts/content. Perfect opportunity to rebrand away from a boys club type company. Good luck for the future mate lucky you’ve got diice 😉 that’s where the real money is.
Bro its shit when its the boys, but you've always been a top bloke and genuine about this whole journey. Showing emotion just shows how much they meant to you. Chin up brother.
Own it ice. I think it’s part of growing. But also part of being great. I’ve watched yous since the beginning just you Norms and chiko. I know you’ll still grow. But it is sad the boys are leaving
You build this business ice.Part of the package this scenarios.YKTR is a popular brand.Kudos for opening up to the world to see what it’s like to have an employee/friend leave unexpectedly.Better offer from somewhere else but he didn’t see the loyalty you’ve shown the last 3yrs.Scope will have he’s moments or it might be a move he regretted but Goodluck to him. Keep striving ice keep grinding leeeesgoooo💯👍🏼