In the early stages of your business, you might accept any customers to keep the cash flowing. However, as you grow, you'll notice that customers come from various backgrounds, each with different needs. To manage this, focus on your Ideal Customer Profile (ICP) - the type of customer who will bring the most value to your business and whom you can best serve. This approach helps streamline your efforts and improve your product more effectively.
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18 сен 2024