In the Hype - Matilda Djerf 

With over 2 Million followers on Instagram and 1 million on TikTok, Matilda Djerf is the genuinely nice influencer we all need and deserve. A true Gen Z fashion icon, the Scandi cool girl is known for her trademark chic-meets-casual style as well as her commitment to kindness and authenticity.
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Producer: Raissa Garcia
Photographer: Elle Johnson
Videographer: Kayla Gibson