It's Black and White. 🖤🤍 Our 2024/25 adidas home kit is here! 

Isak walking the dog and Shola on a bike. Absolute perfection 🤌🏻🤌🏻🤌🏻

Give whoever made that ad a raise RIGHT NOW!!! Toon! Toon!

An absolute pleasure writing the music to this. So many amazing people involved. Special thanks to those on the music side: Heidi Curtis on lead vocals, the Felling Choir, Jon Atkinson on percussion, and Aneek Thapar on mix. It's black and white 🖤🤍🖤🤍

We loved being a part of this fantastic video.. Thank you

Bruno wearing a Newcastle top with Shearer 9 on the back is quality 😂

Was not expecting alan shearer to be in this truly a legendary kit reveal ⚫️⚪️⚫️⚪️👏

That actually gave me chills what an absolutely beautifully filmed advert so proud to have Adidas back where they belong ⚫️⚪️⚫️⚪️⚫️

genuine chills frfr

I never thought I would watch a random kit launch promo video more than once. Yet here I am, again. And again. And again. Spine tingling.

01:13 RIP Speedo...

That retro style home shirt with the trefoil at 00:45 is a THING. OF. BEAUTY!! 😍 got my name all over that

The fucking hairs on the back of my neck oh my god man I’m so proud to be a geordie

Isak walking his dogs is crazy

Genuinely you can't watch that without getting goosebumps. Seems like most comments agree....

Feels like a new era has begun 🖤🤍

the sir bobby moment... chills

Fabulous ad, welcome back adidas !!

A TRULY LEGENDARY KIT BRINGS BACK MEMORIES OF THE OLD DAYS.🌟.

Well done to the editors and producers of this masterpiece 👌🔥🖤🤍🖤🤍

Man this is the dream kit I've ever seen adidas home black and white with vneck... This is wholesome ❤

That match against Bolton where Ketsbaia kicked the shit out of the boards and half wa own team was absolutely magic 😅 what a promo 👌

SHEARER, ISAK, SHOLA, MURPHY, BURN, and even at 0:44 BIG UP to 'Ray Charles' for appearing in the video! Love You man! 🖤🖤🤍🤍

Buzzing. that gave me goosebumps that HWTL

This is Epic. Hats off to the agency who made this - this brought me to tears. So so good. It’s everything about what this shirt represents and means to us. Keegan, Speed, Robson, Ameobi & Ketsbaia. Great additions. I doth my grandads cap to you.

Fuck me I'm in tears. As if you could do so much with a brand and a voice, the lads, Kev and Sir Bobby. HTFL. ❤

Greetings from Poland!!! AWESOME VIDEO!

Im so so so happy with the direction of our club newcastle united 😊😢❤

That was an absolute masterpiece of film, the takes on the memes, past players and sir Bobby paid homage to, grit and passion of the area and what it means to us supporters all crammed into less than 2 minutes, absolutely superb 👏👏

The shearer and Bobby part had me in tears, I carnt wait for the light show on Saturday night

gave me goosebumps, such a genuinely good change this ownership has made

Imagine this version of Blaydon Races as the players walk out. ⚡️⚡️⚡️

Absolutely love wor club man! The goosebumps!!!🔥🔥🖤🤍

NUFC + Adidas. It's coming home again!

What an incredible advert, well done and welcome home Adidas

The fact they got Casisdead in the video is legendary in itself, howay the lads!

This really made me quite emotional! They have captured the club & how much it means to the fans perfectly. Also loved the rendition of Blaydon races, needs to be released as a single.

I love the detail of the video being black and white to

They deserved something beautiful magpies congratulations Adidas very elegant and beautiful part of your history

Goosebumps! Also I want the song credit so I can find a copy of it.

This is the best advert.the toon are and will be the best supporters and the top itself is the crown jewels of the north east.BLACK AND WHITE ARMY

Im a forest fan watching this before our kit is revealed. Your kit is great! Adidas always does best

The soundtrack is absolutely EPIC…..

Fingers on the pulse of NUFC memes.. nailed this ad. 🏆

absolutely love it. had tears in my eyes.. love they included the Lasses team. the song is amazing

I'm a westham fan but that was a class advert it really picked up how the city feel about their club football is like a religion up there it's not just a game. It's a way of life awesome job everyone involved 👏👏👏

Absolutely outstanding, I'd love to see a making of it video to follow it up. There are so many layers to this, its unbelievable

Class 🖤🤍

Alex Isak walking his dog down Grey Street in North Shields is pua leeefal

The Gaffers look so boss in this 🔥 And always great to see our Brazilians! 🤍🖤 I love this club!

Casidead in there ☝️🧐👌 also **Bruno is staying** is the message I'm getting

Brilliant. Absolutely Brilliant.

Great to see the Lasses represented, and Isak walking his dog in Shields 🤣

Song gives me chills....toon toon...

There is nothing like the Toon Army 🖤🤍

Just watched the other vid from King St. club, my, me dads, me grandads and all their family and friends watering hole, brought a tear. Thanks to Mandy and our owners for caring so much.

Forever bleeding the famous black and white…. Newcastle is beautiful forevermore 🖤🤍

Should bring this version of blaydon races out in full but this advert is awesome

Adidas putting together something special here ❤ probably one of best reveals in history, back amongst the elite

Goosebumps. The integration of the memes is just superb. TOON TOON.

Absolutely got chills watching that LOVE IT TOON TOON ❤️

Can I get a full version of that Blaydon Races? Please? Please?

Looking class lads 🖤🤍😮‍💨🔥🤙

Thank you Mr. Bin Salman for this kit. It's utterly beautiful. Mohammed has truly transformed this club into one that can produce dramatic videos like this. We are so proud to be Newcastle and we are so proud to have Mr. Bin Salman at the helm. Up the Toon.

Adidas have smashed that out of the park! What an advert for our new kit! HWTL

Smashed this out of the park. I love it so much.

this advert is incredible. I'd spread it as far and wide as you can, put it on tv after the regional news, you'll sell another 10 thousand of those shirts.

This advert is a breathing walking, high flying W. I had goosebumps watching this.

THIS TEAM COSTS GENERATIONS ❤❤ 😍 FULL GEORDIE IN MY BLOOD AND SOUL

I have watched this dozens of times... still gives me goosebumps.

I think I’ve watched this now on every platform possible about 10 times+

I can’t wait for the training gear and classic versions coming out WE ARE BACK

My dads shop that is. Devastated I missed filming day. Kept wondering how this is going to be an advert. Turns out - what an advert! Amazing.

Best thing about small clubs is that you can tell there's passion in the stuff they do

Wow.. just wow... goosebumps. As Shearer would say .."Magnificent"

Seen it a few times now and I always get chills. Fills me with an immense sense of pride in our club and to be a Geordie. ⚫⚪

Absolutely Unbelievable. Thank You Castore & Welcome To Adidas. See You Soon In Premier League Season 2024-2025 For Newcastle United.

Got chills watching that

Thats absolutely remarkable!! Howay the new top lads

That shot between Tynemouth and South Shields pier at 0:12 is unreal. Some advert that 🤯

THE CHILLS 🥶🥶⚫⚪

Isak walking his dogs in derelict North Shields. He must've loved that 😂

I’m crying I’m fucking crying me eyes out. It’s beautiful

All the emotions 🖤🤍🖤🤍

Goosebumps I love this club!!! My second skin 🖤🤍

Fantastic video, beautiful music and filming - I'm a Norwich fan (🙄) but my son is a Mag, - those song words get me every time. ♥️🌬️

I got chills man!

This has really grown on me - exceptional and yet another example of the long term strategic planning, professionalism and attention to detail that runs through the club these days. It's not so much a better direction, or that we've turned a corner, it's a whole new trajectory. Easy to see why Adidas wants to be associated with it again. One of the best strikers in the world (on current form) happy to be filmed walking a dog down Grey street in North Shields tells you a lot.

The training tops Eddie and Jason are wearing....beautiful!

Missing the shirt launch today overseas at work, but that just gave me goosebumps. 😍😍😍😍. But got mine at 10 past 8 from club website, well my sons 👍🏼

How much have we missed this? Absolutely brilliant! Love it!

Got a tear in my eye with that ad. Sums up everything it means to be a Geordie- Brilliant

As a Benfica fan, I loved this video!! I got goosebumps while watching this video...

Incredible re-branding well done Adidas and NUFC. To see the legends and the current team...and the fans is spectacular! Looking forward to a visit to the new kit shop and a game in the fall from 🇨🇦

The advert to me has the feel of a Guinness advert in its style.

Bro this like a movie 🔥🔥🔥

OMG still getting goosebumps after watching this countless times. So much to see. Love the history connotations and love Gordon, Miley, Burn and Murphy with Katie Barker and the girls playing pool...🤣...took a few views to spot Miley...

Well done Adidas ... Newcastle United ... Amanda, Mehrdad and Co.. and our local hero .. Wor Al ..

The new era is here🖤🤍

Amazing! Ive watched this so many times on repeat. Great job! HWTL

Brought a tear to my eye.