▶️ Watch Part 1 of this interview here: ru-vid.com/video/%D0%B2%D0%B8%D0%B4%D0%B5%D0%BE-T97pOOU3vdA.html ▶️ Watch more of our interviews with K-Pop artists & songwriters here: ru-vid.com/group/PLFw_XZtkCVMNX3IH9qhK9eG4vo_3tAl_5
The reason why I'm still following SM since TVXQ. While some companies always use in-house producers with same hit-making motif over and over, SM has always the pioneer in experimenting music. I think that what big companies should do so that small companies have motivation to change themselves as well.
you may hate SM for their management (yeah let's not talked about it) but you can't deny their cleverness and mind-blowing way of thinking in this K-Pop industry , their Concept , their genre of music, esp voice and visual , their individual talent like you knew SM didn't gave them only vocal and dance training, but entertainment training and attitude training lmao
I love how she's like, 'Oh woozi?? The genius singer songwriter of svt who came in knowing exactly what he wants and we made Habit happened in a snap.'
Solidifying yourself as the best channel for kpop related industry interviews, reactions and behind the scenes insight with videos like these, Umu. Incredible content!
Clicked for Jonghyun and Taemin, stayed for Michelle Such a great interview! Great questions and great insight into the inner workings of the kpop world, will definitely be checking her channel out!
Taemins solo stuff are so good. So grateful! When i saw that press your number was composed by Bruno mars i freaked. Anyways this content has long been needed for this industry, thank youu
The reason why sm artist don't have an opportunity to produce their song because they do blind test. They don't just produce the song because an idol make it. And I think it's good because artist can really learn from it.
This interview gave me an open mind. I just realized that a lot of kpop musics (esp SM ent) have a big different type of verse, like they don’t sound the same all the time. I mean when it comes to a song like let’s say psycho by rv, they did put another style to the 2nd verse. This also makes me think how difficult it is to be an anr. They did a lot of job to not only looking for a song for an artist but also develop their mind to make a great and appropriate song as requested. We have to appreciate anrs more for their work. And also I hope to see this kind of videos more so we can know more about the process of making music. Thank you! Xo
woaaa she's worked with the legends :') I'm so happy to hear about Jong's process to write, also How she was part of the most iconic and unique styles of SHINee and Taemin
Honestly ever since i got into kpop i've also developed that kind of "getting bored quickly" thing Michelle mentioned. I've also learned to appreciate music more as an art form and not just as entertainment!!
People often look down on Kpop as "ripping off" of hiphop and Black culture/music, (ofc there is inherent racism and xenophobia in the industry, along with the repeated appropriation), but when I think about it the Kpop industry, esp. SM has done really well in actually hiring and opening up opportunities for Black artists, writers, and producers. There's so many POC writers, SM def outsourced their writers to the point that they had to "tour" Europe to find the right one (as Michelle mentioned). However i am not a black person and i'm afraid this observation would be somewhat speaking over them, if anyone came across this comment, please tell me what you think!
Geoffrodamus who I believe contributed to kai’s mmmh said in an interview how he felt really supported as a black artist and how kpop has given him lots of opportunities! So I think your point is valid
"it's okay if it doesn't work out the way you thought" more like it's okay if people always late when it comes to appreciate masterpiece. we know damn well songs like the 7th sense and superhuman are masterpiece but people were sleeping on it. after years they started realize how both songs are actually a breakthrough
I love experimentation because I get bored easily which is why I’m such a big sm stan and I really respect how all these people who work on sm music have praised sm for the creative freedom they’ve been given
So i'm here to just say that this channel for me is an educational channel not entertainment. I'm not even joking the stuff i know about music comes from here and from twoset violin _great channel if you love classical music and comedy_ i don't listen to songs carelessly anymore... I actually pay attention and when something catches my attention i wait enthusiastically for you guys to tell me why it's catchy. I really hope you guys continue reacting to the music for the sake of music not for popularity and all of that. Thanks a lot for your efforts. This interview was great, i really hope you do more interviews like that and continue educating us on the creative aspect of Kpop
Where are y'all, early squad? Woooooooo!! Edit: She's one of the best musicians that you've interviewed so far, Umu. Congratulations and thank you for being able to share this 💕
Part 1 was a really interesting watch, so i'm sure this will be too. I learned a lot about the work of an A&R in the kpop industry and you asked some really insightful questions Umu. It's clear you put a lot of work into videos like these and I really enjoyed so thank you. 💜
super interesting interview. when I first heard k-pop it felt like such a mess, like everything is in there. eventually, I got used to it. now if they don't change the tone every 8 bars I get bored. Big thanks to all the songwriters and producers out there who worked so hard to make every song interesting and different and performance ready. Thank you @ReacttotheK for this interview.
Amazing interview as always~!! Since Michelle mentioned him, it would be wonderful if Thomas Troelsen would agree to do an interview with Umu!😍 Before getting into K-pop, I was such a big fan of the Danish group Junior Senior in my middle school years (2010). Thomas wrote & produced for the group and even sang the chorus for their hit song, "Move Your Feet."💃🕺 I learned maybe a year after I became a K-pop fan that Thomas helped create many hits for SM: (TVXQ's Mirotic; SNSD's Run Devil Run; SHINee's Love Like Oxygen, Sherlock, Everybody; SUJU's Mr. Simple; f(X)'s Hot Summer, Nu ABO, and the list goes on!!) It would be great to hear from the man whose music has given me life and has followed me from my tweens until now, as an adult! He's kind of elusive on social media and interviews though, but that doesn't stop me from hoping to see him appear sometime in the future😌
11:01 I asked this question in a community post eons ago, I'm glad I have the possibility of having answers to it through you asking cool people that actually work in the business. Thank you!
Chanhyuk akmu was talking about hating to send an explanation of his songs to a&r so he wrote a novel to explain, and i wouldn't have known a&r had i not watched this
I HAVE A QUESTION!!! (Will Michelle see this...?) (sorry first off thank you so so SO much Michelle and Umu for all your efforts in putting out this interview
""She said "koreans get easily bored" and that's why they do a lot of unconventional stuff when making music but then how come the korean gp LOVES ballads?"" 1) korean ballads are done sometimes by idols themselves and sometimes they came from drama ost . 2) korean ballads are not like the western ballad they use much more complex chords progressions than the ballad we used in the west so its not boring. 3) when its come to overall sales kpop (which she refers as "idols music" even tho i dissagree with that definition) largely dominates the sales.i mean if you talk about park hyo shin as ballad singer who do well he is popular but he is not as big as exo bts blackpink etc..............
American music has been trash since 2005. It’s been well documented how US music companies produce music to the lowest common denominator. There are many reasons for this (FCC deregulation, Napster, MTV de-emphasis of music, poor songwriting, high cost-low benefit, defunding of music education, etc). I was pleasantly surprised when I randomly came across kpop in 2009. The choreo is obviously heavily influenced by Michael/Janet Jackson. The dance/rap breaks are just copying guitar solos of 80s rock music. The kpop companies aren’t reinventing the wheel, they are wisely modifying it to make it more modernized. I appreciate the attention to detail that these kpop companies value. I think Michael Jackson would be proud to see what kpop has become.