Join us for an insightful conversation with Sher Herman, a seasoned professional with extensive experience in supply chain management and marketing. Drawing from her roles at Academy Sports and Outdoors and Walmart, Sher shares valuable insights on the importance of marketing in choosing logistics and supply chain service providers.
Key Takeaways:
The significance of tailored marketing strategies in different stages of company growth.
The challenges of managing overwhelming marketing emails and finding effective communication methods.
The impact of social media and digital platforms on supply chain marketing.
The necessity for marketers to understand their target companies and customize their approaches accordingly.
About the Speaker:
Sher Herman brings a wealth of knowledge from her time at leading companies, where she was involved in testing innovative technologies and building foundational supply chain strategies. Her experiences highlight the importance of relevant, concise, and targeted marketing efforts in the supply chain industry.
5 окт 2024