Light Up Someone's Holiday 

A mysterious and magical mail slot gives random New Yorkers the chance to instantly deliver a Hallmark card and light up someone’s holiday. | Full story: improveverywhe...
Watch more holiday surprises: • Epic Christmas Caroling
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For our latest mission, we created a custom-built set that allowed random New Yorkers to instantly deliver a Hallmark holiday card and light up someone’s holiday. Participants were surprised as Christmas lights lit up the plaza and their message was displayed on a 30-foot wide screen above.
This project is a collaboration with Hallmark, who provided us with an assortment of Hallmark Signature Cards for the project.
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Created and Directed by Charlie Todd
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Produced by Deverge
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Music: by Tyler Walker
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FULL CREDITS
Created and Directed by: Charlie Todd
Executive Producers: Alan Aisenberg, Justin Ayers, Juan Cocuy, Andrew Soltys, and Charlie Todd
Co-Producers: Aleks Arcabascio, Katie Young
Associate Producers: Oung-Jo "OJ" Yuh, John Backstrom, Mattheau O'Brien
Production Assistants: Jamel Francis, Gene Drikman, Dan Normile, Jose Bonilla, Brook Shafer, Chris Kelly, Rochelle Rose, Jonathan Portee, Matt Marsh, Alex Augustyniak, Alex Ocansey, Shilpa Ananth
Production Manager: Isabel Lopez
Locations Manager: Kristen Mink
Director of Photography: Justin Ayers
Camera Operators: Marius Becker, Michael Crommett, Christian Mortensen, Andi Obarski, Max Skaff, Chloe Smolkin, Spencer Thielmann
Assistant Camera: Brian Ansel, Brian Hall, Goran Mrvic, Jeremy Musher, Josh Riley, Zach Rockenstyre
Still Photography: Arin Sang-urai
Production Designer: Anthony Henderson
Art Assistant: Josh Rosati
Storyboard Artist: Ed Traquino
Illustrator: Elke Reva Sudin
Production Sound Mixer: Alan Kudan
A2: Artur Szerejko
Editor: Andy Bond
Assistant Editor: Ryan Connors
Post-Production Sound Mixer: Jordan Moser
Set Fabrication: ReadySet
Lighting: The Lighting Design Group
Holiday Lighting: Mr. Holiday Lighting
Additional Camera: TV Boy
Security: Securitas
Coloring Facility: Irving Harvey
Music by: Tyler Walker
Special Thanks:
Big Screen Plaza; Olga Ryrakhovsky, Dave Scala. LTH; Charles Di Stefano, Julie Garces. Birch Family Services; Sherlan Joseph.
This is one of over 100 different missions Improv Everywhere has executed over the past ten years in New York City. Others include Frozen Grand Central, the Food Court Musical, and the famous No Pants Subway Ride, to name a few. Visit our website to see tons of photos and video of all of our work, including behind the scenes information on how this video was made.
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