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Logo Design Critique: Custom Lettering. How to Draw Monoline M in Illustrator 

The Futur
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3 окт 2024

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Комментарии : 115   
@alexshaw2693
@alexshaw2693 5 лет назад
I learned more Illustrator tricks from Chris in this one video than I did all semester in my Graphic Design II class.
@lubauzik
@lubauzik 5 лет назад
So true.
@ayezaabid328
@ayezaabid328 5 лет назад
I learn more from a few hours on this channel than I did for two years in design school. I recently got an internship with two of my other class mates and our supervisor was so surprised that my work was way more professional compared to my class mates and I have no one but YOU to thank for it.
@lienhoa_12
@lienhoa_12 4 года назад
Awn
@Factrillion
@Factrillion 5 лет назад
It is amazing how Chris spots problems so quickly. Salute to his design precision.
@snowboundapothecary8150
@snowboundapothecary8150 5 лет назад
Wait a minute... 2:56 are you serious..? You can adjust the angle when you hold down shift?? You sir, have just revolutionized my Illustrator experience.
@cursivart
@cursivart 8 месяцев назад
Chris reminds me that you don't get ahead in life by letting other people walk all over you. Make space for yourself. Don't ask permission. Thanks for another great lesson, man.
@thefutur
@thefutur 8 месяцев назад
You bet.
@stayphenomenalbranding
@stayphenomenalbranding 3 года назад
The constrain angle tip just blew my natural born mind🤯
@esjsung8713
@esjsung8713 5 лет назад
I definitely need to rewatch this at least 3 times
@th3azscorpio
@th3azscorpio 5 лет назад
Wow this is great! Your attention to detail is amazing! I've got a ways to go with improving my graphic design skills, but I learn more from this channel in an 30 mins to an hour, than I did when I was in design class. Thank you for this.
@thefutur
@thefutur 5 лет назад
thanks!
@mickey5073
@mickey5073 3 года назад
Damn Chris. Your eye for detail is impeccable.
@thefutur
@thefutur 3 года назад
It’s that ArtCenter training.
@transientcc1690
@transientcc1690 5 лет назад
You are genius Chris. Bursted out laughing in amazement. Just learn something new with the measuring tool. Thank you for taking your time to explain things clearly.
@thefutur
@thefutur 5 лет назад
You’re very welcome.
@hansdailyfashion
@hansdailyfashion 5 лет назад
Great tricks as always, Chris! But I might have to disagree with you on this one. I think the M on the first one's better. It actually blends well with the other letters and the embellishments on the logo.
@thefutur
@thefutur 5 лет назад
It’s okay to disagree. I’m just designing on the fly.
@Artist77osi
@Artist77osi 3 года назад
Really, great tutorial on Creating Monoline typography and perfection in Illustrator cc
@thefarghalstudio5275
@thefarghalstudio5275 5 лет назад
2:56 My mind was blown by this magic angle trick
@shivanidesai7344
@shivanidesai7344 5 лет назад
Your efficiency is your beauty
@bryaneekelder8267
@bryaneekelder8267 5 лет назад
I like the way you came up with alternative ways to fix this logo. Although i would have explored the shape of the "M" with the left open-counter too.
@bphet
@bphet Год назад
HAHA. Chris is such a great team leader.
@thefutur
@thefutur Год назад
Haha
@TheJukeboxhero77
@TheJukeboxhero77 5 лет назад
Great video. Personal opinion. I really like the modernization of the Motorhead Logo. I like how you fixed the negative space of the 'M' to be more consistant. But I actually liked the flat top of the original version just a bit more. Love your content. Thank you.
@emiheartxkpop
@emiheartxkpop 5 лет назад
More of such videos will be amazing for budding creatives!!
@Sunanwidyasoendoro
@Sunanwidyasoendoro 5 лет назад
Aww i learn tht shortcut Command K, to make consistent angle. Thank's!
@kvpdesign5297
@kvpdesign5297 5 лет назад
LOOOOVE the angle trick, it's weird that in Ai sometimes my guides don't take me serious enough to do what I ask. Thanks Chris! Actually, I'm ok with the 'M', what does bother me is the cluttered space around the umlaut with the crossbar of the T and the little space within in the curve of the R. Or, I'd higher the crossbar, or I'd integrate it with the umlaut (actually, the second O even feels taller with the umlaut). O yea, and the M is too close to the O. Well, whatever, that's just a quick opinion, I always thought this was an interesting logo. Besides that, the audio 😣 Sorry, I felt like I was listening to an AC 😅 Love your content guys!
@kvpdesign5297
@kvpdesign5297 5 лет назад
In addition, I was too quick, you fixed the kerning 😅 Mea Culpa. I also agree on the “kinky”, let’s keep that private 😏 Still, I always like it when a typical un-typographic something is part of a logo. Your M is correct, but it’s quite “boring”, or too goodie-goodie for its purpose, in my opinion. In other words; the original M is very differential, and I’d consider it fake if I’d see your adaptation on a t-shirt. The cool thing about imperfections in a wordmark -not to be confused with an actual readable font- is that you can keep looking for/at it, which is a most fortunate asset, I believe.
@Ulquiorraof4
@Ulquiorraof4 4 года назад
Holy hell that angle trick. I cant even describe what Im feeling right now.
@jamieyyoo7608
@jamieyyoo7608 5 лет назад
Thanks Cris that constrain thing is supper helpful
@thefutur
@thefutur 5 лет назад
Glad to hear.
@mnkysee01
@mnkysee01 5 лет назад
wow chris the attention to detail man, this is some next level sh***
@dileejdilu
@dileejdilu 5 лет назад
I subscribed only for that angle trick😍😍
@thefutur
@thefutur 5 лет назад
check out the latest logo critique for more tips.
@itamarcohen8437
@itamarcohen8437 5 лет назад
Short and sweet!
@mitigiant5328
@mitigiant5328 5 лет назад
There is only one Motörhead logo in the world!!!
@karthikvernekar
@karthikvernekar 5 лет назад
Agreed totally. I just needed a word to make something at that moment I was just listening to Motorhead. So I just went with it 😎
@abdemed7086
@abdemed7086 5 лет назад
Hi. I want just to say that second O is bigger than the first wich make logo with the two points and weird r very crowded. That's my opinion. Good job.
@bboysooh
@bboysooh 5 лет назад
Great vid. I feel the the M and the D need slightly more personality. Maybe a slight serif to lead into the M. I feel that custom lettering works best if you think of if as a sentence or story(abstract I know). Generally the best ones have a solid and open and purposeful conclusion that puts your perception at ease. I love whats going on in the middle and the weight is balanced. That's hard to maintain when you are doing script of more humanist lettering. Nice work overall.
@sfvacid
@sfvacid 5 лет назад
The collective idea of perfection is saddening
@Mezba016
@Mezba016 5 лет назад
love this episode
@pedobillgates1319
@pedobillgates1319 5 лет назад
Hey, Chris. I am an Architecture student in Arizona and i just wanted to say that all of your videos are so informative and interesting. I recently got into a pickle with a client from my small landscaping business that i started after i got out of high school. This client is accusing me of not fulfilling the contract and is threatening to put his attorneys against me. I have had this client for 14 months and the last month is when the troubles started. I saw every vid about troublesome clients you have and i wish i would have seen them in highschool. This client looking at our initial meetings had a lot of red flags. This client is in the business of developing properties and has several properties but if i google him it looks like he is in bankruptcy. Also i was confronted by one of his painter subs and it turns out he is like this with a lot of small businesses. He also likes to hire Mexican small landscaping businesses because he can pile up a lot of free labor and at the end threatened them to call and deport the workers. I am not undocumented and he knows that now so what should i do? I just turned 21 a month ago and i am scared. I am scared of this client because he does this for a business. taking businesses to court to get free labor out of his developing properties projects. I am 21 i have no idea what to do! I have looked at the contract and i have not broken anything out of it. I been doing my part every month. He is accusing me with pictures from around 5 to 6 years ago comparing the state of how they were, to now. But i have only been with him for 14 months and the properties when i took over were horrible. I have improved them but they are not at the state of when they were recently built 5 to 6 years ago. I cant rewind a saguaros growth so it looks cute instead of a huge monster. and so on. I have emails of him being threatening, somewhat racist. I also documented every month with before and after pictures of the maintenance done in all of his properties. He owes me 5.5k but he is threatening me to have his attorneys sue me for 9k and for me to pay 10k for his attorneys. Can you help me. Thanks p.s I put this comment on a different vid but i dont know if you read comments form old videos that is why i put this here. Sorry
@thefutur
@thefutur 5 лет назад
Jose. I would suggest calling your own attorney.
@duranhutchinson4376
@duranhutchinson4376 5 лет назад
mechanics lien on one of those properties possible? business is WAR
@Dabow1
@Dabow1 5 лет назад
This angle trick!!! Thank you so much !!! I would have moved the bar of the t a little bit higher 😉
@mariomiguelito5579
@mariomiguelito5579 3 года назад
I need a critique so bad
@RohitJalan
@RohitJalan 5 лет назад
Adobe be like: Chris teach us more!
@happysloth91
@happysloth91 5 лет назад
You owned illustrator
@manchest100
@manchest100 5 лет назад
My Friends : How are you doing these crazy things? Me: It is a secret. Thank you for the videos! Would love to learn more about Adobe Premier as well if you get the chance. :)
@TheFreestylecamel
@TheFreestylecamel 4 года назад
Been using AI for about 4 years now. I just found out about the measure tool. Holy sht this was what I needed throughout those years.
@nositelle
@nositelle 5 лет назад
Love it. Thanks for sharing.
@Piyush_Works
@Piyush_Works 5 лет назад
This man is awesome 😍
@aprilz4854
@aprilz4854 5 лет назад
Use the center as the rotation center, turn 67.8 degrees, it will still look the same for the circle. ..#math. Also, learned a lot from the critique.
@thatscnotk
@thatscnotk 5 лет назад
It changed the position of the anchor points. When he dragged them down to make the M, they were perfect tangents. Wouldn't have been the case otherwise
@the1millionmen
@the1millionmen 5 лет назад
I say this too.. I thinking the guy was sleeping on geometry
@ximonwhhatt3796
@ximonwhhatt3796 5 лет назад
That was awesome
@thefutur
@thefutur 5 лет назад
Thank you Ximon.
@danasaad7556
@danasaad7556 5 лет назад
at 6:52 you could have just selected the two points that you want to connect>right click>join, to join the two anchor points together into one :)
@ErionGugu
@ErionGugu 5 лет назад
Chris I'd like to see you performing more. Not just lecturing and overall motivating us.
@thefutur
@thefutur 5 лет назад
Like this video?
@ErionGugu
@ErionGugu 5 лет назад
@@thefutur probably more on your own project and how you got there, + the hot tips or method of work. I have over 10 years of xp myself and conform to most your methods (old school). I just like it when your line of thought is same as mine, hence I want you more hands on than just commenting over.
@Mezba016
@Mezba016 5 лет назад
i learn 2 new options, yeaaa
@kapiltyagi4639
@kapiltyagi4639 5 лет назад
If the M got some even head like the original one that would be great for me.
@izzycheeks8871
@izzycheeks8871 2 года назад
I liked the first M. It did look a little like the grill of a car
@Rafagafanhotobra
@Rafagafanhotobra 5 лет назад
Maybe its just an illusion, but was that original "m" supposed to look like a classic car front grill? Like an Alfa Romeo or BMW?
@wadeplews7432
@wadeplews7432 5 лет назад
yeah but even if that was still the idea, both the insides of the 'M' were not symmetrical
@thefutur
@thefutur 5 лет назад
I didn’t see that.
@billding8627
@billding8627 5 лет назад
It’s called the “Kidney grill”, personally i think he’s referencing the band and not cars.
@DividedStates
@DividedStates 5 лет назад
8:18 I would have liked to see the top one but with the curve that was used for the T crossing. It is different than in the M.
@MyInitialsAreACE
@MyInitialsAreACE 5 лет назад
Love it
@flamingorock
@flamingorock 5 лет назад
This is so weird because...I can see why you wanted to revise that "M" but....I dunno....I like the original better. Not only do I like the original over the revised one, I feel also that the revised "M" , while the negative shapes are technically the same and parallel, optically it looks like the first negative shape is thinner than the second one. I think it is because of the curves at the top of the "M". I feel they should be more curved inward. Kinda difficult to explain through writing. It's like you just cut 2 circles in half and drew 67 degree lines coming from them when you should've rotated the circles as well. That make sense? I dunno, someone help me out here. Does anyone else see it?
@wahidgraphicdesign
@wahidgraphicdesign 5 лет назад
love it
@maimohamed3590
@maimohamed3590 5 лет назад
WOW.
@divyanshupundir9001
@divyanshupundir9001 5 лет назад
Hi Sir , I am Divyanshu and I'm new to graphics design. I have learned UI design course and now I'm learning about making logos. And I just want to ask you, For a job Does a graphics designer really need a "Graduate Degree or certificate" from a college?
@thefutur
@thefutur 5 лет назад
No degree. Period.
@divyanshupundir9001
@divyanshupundir9001 5 лет назад
@@thefutur Thank you Sir .
@threepwoot2327
@threepwoot2327 4 года назад
for everyone who is missing the measure tool in 2019, you now have to click the three dots below "Change Screen Mode" and there you have all of the tools. It's not part of the Eyedropper anymore :/
@okishan
@okishan 5 лет назад
The earlier M looked better, imo
@thefutur
@thefutur 5 лет назад
Yeah?
@the1millionmen
@the1millionmen 5 лет назад
Funny.. He want Rotate circle 😂 😂 😂
@thefutur
@thefutur 5 лет назад
did you figure it out? there is a reason when you look at the anchor points. when you figure it out, you'll want to revise you laugh emoji.
@the1millionmen
@the1millionmen 5 лет назад
@@thefutur okey.lets talk. Join to simply geometry. How many ancherpoint have a circle?
@irfanmohamad8294
@irfanmohamad8294 5 лет назад
how can you do that easily?
@thefutur
@thefutur 5 лет назад
What do you mean?
@metalsoup6950
@metalsoup6950 8 месяцев назад
When a surgeon accidentally becomes a designer.
@mahirfoyshal9079
@mahirfoyshal9079 5 лет назад
looks good , if u say me how hight for this mono line logo,
@tempuskarma
@tempuskarma 5 лет назад
But what if the logotype was intended to be that way, with those minimum errors? Sometimes I say, it’s better to make a logo with some little fails to make it different and hard to reproduce. Making it like an optical illusion.
@thefutur
@thefutur 5 лет назад
Yeah that’s fine if it’s intentional. Most of the time it’s not.
@philippschumann4556
@philippschumann4556 5 лет назад
Without optical corrections like overshoot, balancing, slight stroke contrast and so on, a typeface would look absolutely disgusting. Would not call that "little fails" tho.
@tempuskarma
@tempuskarma 5 лет назад
I kinda agree with you. But in this case, the logotype is legible/understandable which achieves its purpose. My point actually (also my curio) it's about global logos (logomarks, emblems, logotypes) and their impact effect of little mistakes, the 'how their imperfections makes them uniques', by instance: google's isotype, starbucks, etc. I would like to hear team thefutur talk about that topic deeply...
@pawansheoran5782
@pawansheoran5782 5 лет назад
New m have more space inside then other letters ....how this is okay ?
@borkmcfink
@borkmcfink 4 года назад
I'm not sure that Lemmy would approve.
@bwsince1926
@bwsince1926 5 лет назад
One does simply not use Motörhead's name for non-metal purposes 😛
@thefutur
@thefutur 5 лет назад
Hahah
@RRRRMorales
@RRRRMorales 5 лет назад
I'm having a Deja Vu.... is this a re-upload?
@thefutur
@thefutur 5 лет назад
It’s a Cut down. So yes. Many people don’t watch the long live streams.
@RRRRMorales
@RRRRMorales 5 лет назад
@@thefutur Oh i see, thank you for replying.
@hafiz2664
@hafiz2664 5 лет назад
Didnt have a problem with the M until you touched it up and now i cant stand the old M.
@huangjietan2802
@huangjietan2802 5 лет назад
did he just rotate a circle?
@thefutur
@thefutur 5 лет назад
Yes. I did. To move the anchor points so they are in alignment with the grid.
@koustuvapubandyopadhyay1850
@koustuvapubandyopadhyay1850 5 лет назад
Hello, how can I contact you and show you some of my Logo design for your valuable advise ?
@boymonster2949
@boymonster2949 5 лет назад
:OOOOOO hey
@RexArtTv
@RexArtTv 5 лет назад
how to improve?
@ravihooda3323
@ravihooda3323 5 лет назад
Do I hear molly?
@willyamezquita4404
@willyamezquita4404 5 лет назад
Yes, it's an old episode.
@thefutur
@thefutur 5 лет назад
Yes. It’s an old episode.
@Angela-ou5wb
@Angela-ou5wb 5 лет назад
I never know when Chris is trying something out or testing his viewers e.g. 5:30
@thefutur
@thefutur 5 лет назад
We test each other.
@StefanAsafti
@StefanAsafti 5 лет назад
the original M looks better
@thefutur
@thefutur 5 лет назад
thanks.
@messagedeleted3526
@messagedeleted3526 4 года назад
Just here for mediocre critics, don’t mind me lol
@jackiek710
@jackiek710 5 лет назад
Was this logo for a sex toy company? If not, Motorhead's logo was perfect already. This chick should take her design to The Strokes or some other less iconic band.