For the longest time, we thought that while Instagram had a ton of users, it was a bit useless for business owners because you can't really put links anywhere when you post. But it looks like we were wrong.
Today's guest, Sammie Ellard-King, has built a successful, growing online business in a very competitive personal finance niche, mostly from Instagram reels.
And in this episode, Gael dives deep into his business to truly understand how it works and whether it’s legit or not.
It’s a great way to show how flexible our new 4C Model is and how you can plug it into pretty much any traffic source. So if you want to see some truly unhinged high level discussion on optimising funnels and conversions for your email list, then you're in for a treat.
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A special thanks to our sponsors for this episode, Digital PR Agency Search Intelligence:
search-intelligence.co.uk/
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Looking for 100s of more episodes like these?
Check out our main RU-vid channel: / @authorityhacker
Or visit our podcast page: www.authorityhacker.com/podcast/
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More about Sammie Ellard-King
Site (Up The Gains): upthegains.co.uk/
Instagram: / upthegainsmoney
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Timestamps:
00:00 Intro
02:09 Who is Sammie?
03:05 How does your brand make money?
04:59 Where does your traffic come from?
06:22 Social Strategies
09:41 State of Socials
11:59 Content Creation Process
16:44 Writing Hooks and Scripts
20:43 CTAs & Entering the Funnel
24:03 How People Kill Their Reach
25:44 The Perfect Length Video
28:33 Evergreen Value
30:26 Sammie’s Recording Setup
33:55 Time Investment
36:57 The AI Conversation
40:44 Content Publishing Checklist
44:05 Publishing Mistakes
45:32 Stories
50:58 Setting Up Your Instagram to Convert
55:12 The Hot New Conversion Tool
01:05:12 Using an Affiliate Model
01:09:12 Recommending Other Email Lists
01:12:01 Email Strategy & Funnel
01:19:09 The Accidental “Roast” of Sammie’s Funnel
01:34:42 Best Money Creator of the Year Award
01:36:16 Final Words
01:38:36 TL;DW
16 июл 2024
