As someone who is interested in marketing and advertising (and I study it) I think it's so wonderful that some companies think in such creative way! Not taking mayo lovers to try to different normal mayo and NotMayo, not giving a taste test to specialists but to.... Those who will be 100% honest that it's exactly like the thing they hate but others love. Definitely sending this to my professor and showing to other marketing enthusiasts 💜
I was sent to this video from a marketing blog, as I was interested in a creative approach. Brilliant... and as a funny side effect, now I can't wait to visit the condiment section of my grocery store tomorrow. Fascinating how reverse psychology works. Even as the intellectual side of me realized how I am being manipulated, my emotional self is saying, "MUST. TRY. NOTMAYO. NOW."
I was driving while eating it it almost made me crash. So I pulled over quick to gas station to rinse my gargle with coffee or something. I found some hot water out the machine at burned the 💩 out myself. I was sick 🤢 the rest of the day