In this exclusive interview, we sit down with Frank Torres and Saurabh Bhat, two pivotal figures steering Nissan's ambitious transformation in India and beyond. Get ready to dive into Nissan's strategic revival as they reveal plans that promise to redefine their presence in the Indian automotive landscape!
Join us for this in-depth conversation that unpacks Nissan’s visionary plans for India, where innovation meets strategy. The excitement is real, and the journey is just beginning. Tune in to see how Nissan is reshaping the future of mobility!
What’s Inside:
The X-Trail's Grand Entrance: Discover why the all-new X-Trail is the cornerstone of Nissan's India strategy and how it marks a fresh chapter for the brand. From its global appeal to local significance, the X-Trail is set to win hearts and redefine luxury.
Riding on Magnite's Success: Learn how the Nissan Magnite's roaring success paved the way for a new wave of products. With over 100,000 units sold, it's not just a car but a phenomenon driving Nissan's belief in the Indian market's potential.
The Big Strategy Shift: Frank and Saurabh share insights into why Nissan waited to bring the best global models to India. Patience was key, and the focus now is on delivering the perfect match for Indian consumers with locally manufactured CSUVs and an exciting EV.
Nissan's Three-Pronged Attack: A look into the trio of strategies Nissan is deploying - launching two new CSUVs, entering the electric vehicle segment, and expanding exports. It's a holistic approach designed to secure a long-term foothold.
CBU Models & Future Plans: What lies ahead? Explore Nissan’s plans to introduce flagship CBU models like the iconic Patrol and Ariya. As the X-Trail sets the stage, what's next could redefine premium experiences.
Electrification & Market Dynamics: Discover how Nissan is navigating the electrification landscape. With a future-focused approach to hybrid and EV tech, they are set to lead the charge in India’s evolving automotive ecosystem.
Rethinking Diesel: Why is diesel losing its charm? Saurabh delves into the shift towards petrol SUVs and the changing consumer mindset driving this transition.
If you want to get a detailed insight into this interview, go through the video!
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30 сен 2024