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Nonprofit Fundraising: What goes in a Sponsorship package? 

Amber Melanie Smith
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When fundraising for nonprofits, how do you get corporate sponsorships? What do you put in your sponsorship package? #Nonprofit #Fundraising #Nonprofits
There are many fundraising ideas out there for nonprofits, but corporate sponsorships for your nonprofit fundraising event or program is one way to build a relationship that may support your nonprofit organization year after year, if you do it right.
The key is getting started with a sponsor, and for that, you need a great sponsorship package! In this video, I share what to include. Hope this helps!
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// CHAPTERS
00:00 Welcome!
00:57 Sponsorship Packages
02:16 Cover Letter
03:12 Description
04:00 Levels
05:01 Tax Deductibility
06:33 Benefits
10:02 Deadlines
11:16 Call to Action
12:34 Contact Info
12:43 Bonus Items
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4 июл 2024

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Комментарии : 45   
@AmberMelanieSmith
@AmberMelanieSmith Год назад
Join my newsletter to receive updates and resources for changemakers and nonprofit leaders: tinyurl.com/nonprofitsandchangemakers
@sapheriaemani6491
@sapheriaemani6491 Месяц назад
I love your videos! Very helpful
@AmberMelanieSmith
@AmberMelanieSmith Месяц назад
Yay! So happy to hear it :)
@estheracquahbenson6725
@estheracquahbenson6725 2 дня назад
A very great piece. I really learnt a lot
@AmberMelanieSmith
@AmberMelanieSmith День назад
Yay! Really glad to hear that :)
@beboshow12
@beboshow12 Год назад
I learn so much from your channel
@AmberMelanieSmith
@AmberMelanieSmith Год назад
Happy to hear that!
@defrancosarabia9918
@defrancosarabia9918 Год назад
Thank you for your videos! These videos are always so helpful!
@AmberMelanieSmith
@AmberMelanieSmith Год назад
You are so welcome!
@Hjclost4154
@Hjclost4154 10 месяцев назад
This was great. Really helpful. Thank you.😊❤
@AmberMelanieSmith
@AmberMelanieSmith 10 месяцев назад
Glad it was helpful!
@MageziBenard
@MageziBenard 3 месяца назад
Thank you
@AmberMelanieSmith
@AmberMelanieSmith 3 месяца назад
Hope it was helpful!
@TheTeachingServant
@TheTeachingServant Год назад
Thank you that was awesome. I learned a few new tips to include in my packages!
@AmberMelanieSmith
@AmberMelanieSmith Год назад
Glad it was helpful!
@desmondkitsiliel1648
@desmondkitsiliel1648 Год назад
Thank you Amber
@AmberMelanieSmith
@AmberMelanieSmith Год назад
Hope it helps!
@balletgirl56
@balletgirl56 6 месяцев назад
Thanks Amber! Great video!
@AmberMelanieSmith
@AmberMelanieSmith 6 месяцев назад
Glad it was helpful!
@amingram11
@amingram11 Год назад
Quality info! thank you
@AmberMelanieSmith
@AmberMelanieSmith Год назад
Thanks for watching!
@otrwat
@otrwat Год назад
Thank you.
@AmberMelanieSmith
@AmberMelanieSmith Год назад
You're welcome!
@drdeetucker9931
@drdeetucker9931 8 месяцев назад
Thanks, it was informative.
@AmberMelanieSmith
@AmberMelanieSmith 8 месяцев назад
Glad it was helpful!
@markmaltese9319
@markmaltese9319 5 месяцев назад
I found this very helpful
@AmberMelanieSmith
@AmberMelanieSmith 5 месяцев назад
That makes me happy to hear!
@cherishb1
@cherishb1 Год назад
I think the only other thing I would add is like a t shirt or coffee mug so a small gift for people who sponsor
@AmberMelanieSmith
@AmberMelanieSmith Год назад
You can certainly do that, but the market value of those things would be not tax-deductible for the sponsor.
@randallcraft4071
@randallcraft4071 9 месяцев назад
I feel like i need a coach to run stuff by and bounce ideas off of while i learn to understand this stuff. Ive been running a Nonprofit for 9 years and still havent figured out how to do anything because my life is consumed by my day job and i just have no idea what to do about it.
@AmberMelanieSmith
@AmberMelanieSmith 8 месяцев назад
I totally get that! I know on my end, at some point in the future I'll likely be offering some coaching (I'm excited by the interest several have shown in that!), but beyond that, the changemaker community is really amazing and there are likely some great helpers out there for you!
@thefoodiedoula2397
@thefoodiedoula2397 Год назад
Love your content thank you so much! Should the personalized cover letter you mentioned be included in the formalized sponsorship package deck (for example I'm laying out my package deck in Canva and will be attaching it as a PDF) or would the initial email you send reaching out to the sponsor serve as that cover letter? The example you shared seemed to be more stock than custom, so I'm a bit confused.
@AmberMelanieSmith
@AmberMelanieSmith Год назад
I think that's up to you; I can see it being easier to personalize the email part in lieu of the cover letter.
@Yah.Reigns
@Yah.Reigns Год назад
Thank you for this video and all your other ones. I have a question I am seeking answer for. What about dentistry services? If the mission is to give dentistry services to those in need, may my sponsor receive 100% tax free dental services? Or does the IRS count dental service as a material item sold?
@AmberMelanieSmith
@AmberMelanieSmith Год назад
Would you be charging people for the dentistry services (even a little) in normal circumstances? If so, the value of what you would charge is an amount the sponsor could not count as tax deductible.
@mrrpswife
@mrrpswife 11 месяцев назад
hi, should a legal disclaimer be included - just to have a clear understanding?
@AmberMelanieSmith
@AmberMelanieSmith 11 месяцев назад
You mean about how there may be a percent of the sponsorship that is not tax deductible? I would say yes - transparency is always ideal.
@cjplay2
@cjplay2 Год назад
2 definitions of Sponsors in 501c3's. 1. dollar donators, like you use above. 2. sponsorships like those groups who take on young/small nonprofits for a revenue percentage to give back room services and their tax id so a full nonprofit is not needed.
@AmberMelanieSmith
@AmberMelanieSmith Год назад
Hi Chris, for the second one, you're probably referring to "fiscal sponsorship"? That's probably a whole separate video topic! :)
@taylorw
@taylorw Год назад
Is this role one that can be assigned to a consultant? Especially for say an event-based activity? Are there such consultants for non-profits?
@AmberMelanieSmith
@AmberMelanieSmith Год назад
Sure!
@AbrahamMichael-eu8tz
@AbrahamMichael-eu8tz Год назад
Hi
@AmberMelanieSmith
@AmberMelanieSmith Год назад
Hi
@thefoodiedoula2397
@thefoodiedoula2397 Год назад
oh and how long should a sponsorship package typically be? Is there a number of pages I should not exceed?
@AmberMelanieSmith
@AmberMelanieSmith Год назад
Hey there! There's no specific rule for that. It's whatever you need it to be to include all the most important info! In general, because people don't like to read a lot, shorter is probably better. :)
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