A male bachelor of his age, at that time in history, should've been married with children already. We already know he's not, because he's a closeted gay man, but he can't keep putting it off much longer in elite society: the rumors would've started flying like crazy about his sexuality. He needed a wealthy wife, to both support his lifestyle as the spoiled son of a wealthy widow, and simultaneously squash the rumors publicly. People still would've suspected and gossiped privately, but not openly. He needed a "beard", but the wife would live a lonely and sad existence in exchange for it. It's sad how many gay men entered into these marriages with the spirit of deception, and the innocent women who suffered in silence. Thankfully, people can live their lives openly in 2024 with whoever they choose, without the shame and the need for such "lavender marriages".
Didn't I see you under another Gilded Age video making fun of Gladys's appearance for no particular reason? Have you some irreversible hatred towards this fictional character?